Crescent Moon Launches the Eva All-Foam Snowshoes: The Avant-Garde Snowshoe of 2017

November 21, 2017

Crescent Moon Snowshoes is breaking the mold with the official release of the Eva All-Foam Snowshoes, revolutionizing the market with the most innovative snowshoe ever created.

Boulder, CO (November 21, 2017) — After 20 years of dedication to the snowshoeing community, Crescent Moon is thrilled to raise the bar with their latest release, the Eva All-Foam Snowshoe. First showcased at last year’s Winter Outdoor Retailer, the Eva was recognized with 7 Best/Gear of the Show awards — including Outside Magazine, Gear Junkie, and Men’s Journal. Most recently the Eva All-Foam has received a Men’s Journal “Gear of the Year” recognition and Forbes’ “Great Winter Sports Gifts” guide inclusion.

The snowshoes were inspired by the feel of high-cushion running shoes after co-founder Tamara Laug returned from a snowy trail run in Boulder, CO and wondered, “why can’t my snowshoes be this comfortable?” The idea for the Eva All-Foam Snowshoe was born, revolutionizing the snowshoe market.

The completely original design makes the Eva’s look like the love child of a running shoe and a snow tire, and the cutting-edge 3-piece-design takes the phrase “user-friendly” to a whole new level. It’s no question, the Eva is the definitive all-around snowshoe from beginner to expert snowshoe enthusiasts alike.

“The idea behind the design was to create a snowshoe that encourages people to get outside and enjoy the snow from wherever they are,” says Jake Thamm, Crescent Moon Snowshoes co-founder. “The solid traction, unique look of the shoe, simple binding and lightweight feel have a broader customer reach than traditional snowshoes, and introduce even more markets to the growing winter activity.”

The rocker design and no-hinge strap system allow for easy access and movement on any terrain, while the top of the snowshoe is cushioned, creating a comfortable response to even the steepest slopes. Lightweight but reliable, at 24” x 8”, this giant-sized trail shoe is as sprightly as the word “foam” infers.

“This is the most innovative leap in snowshoes since the aluminum frame, and like nothing we’ve ever experienced — providing traction to give you the secure feeling when you’re walking on snow and icy terrain,” says Thamm.

Available now, through specialty outdoor retailers across the country and at crescentmoonsnowshoes.com, MSRP $159 USD. For media info, contact Alice Baker at alice@boldbrewteam.com. For retail inquiries, contact Jake Thamm at jake@crescentmoonsnowshoes.com.

About Crescent Moon Snowshoes

Since 1997, Crescent Moon excels in handcrafting snowshoes for outdoor enthusiasts who value high performance, quality and sustainability. Crescent Moon is regarded for its innovative, easy to use bindings and unique frame shapes, as well as being the first to design snowshoes specifically for women. Today Crescent Moon continues to set the standard for snowshoe design with new materials and technologies to create the world’s lightest snowshoes without compromising performance. The company manufacturers in Boulder, Colorado, using sustainable materials and business practices. Please visit crescentmoonsnowshoes.com to view the product collection and learn more.