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Events
October 2, 2020
Woodruff, Finsterwald Take the Top Step at the Inaugural Pikes Peak APEX in Colorado Springs
Colorado Springs, Colorado—The Pikes Peak APEX presented by RockShox was held last week on September 24-27, 2020 in perfect, fall Colorado weather. Strict COVID-19 safety measures were in place to pull off one of the few mountain bike races to be held in North America in all of 2020. The...
October 1, 2020
2021 Spartan Trail US Season calendar released
BOSTON (October 1, 2020) – Spartan Trail continues its ascent into the North American trail running scene with 26 events for the 2021 Season in the US and Canada. Starting with new locations, events, and formats that aim to attract everyone from new runners to experienced trail runners. From 10k...
October 1, 2020
Mind Body Tri Presented by Hyperice Announces Master Yoga Instructor and Trainer to Lead New Virtual Fitness Event
October 1, 2020 – Organizers of the Mind Body Tri presented by Hyperice, a first-of-its-kind virtual event designed to exercise the body and calm the mind, today announced that master yoga instructor Kelli Harrington will lead participants through the yoga and meditation portions of its inaugural event on October 24,...
September 30, 2020
Last Call for Entries: BOGS Design-a-Boot Contest Ends October 9th
Portland, OR (September 30, 2020) - BOGS, the footwear brand known for innovative materials and original prints, is issuing a final call for all creative adults and children to submit their original artwork for the brand’s bi-annual Design-a-Boot contest. As the October 9th deadline draws near, fans can send their...
September 30, 2020
America Outdoors Conference Registration Open
Knoxville, TN, September 30, 2020 - America Outdoors announced registration and agenda for the 2020 America Outdoors Virtual Conference & Outfitter Expo today. With more than 25 available breakout sessions, three general sessions and four networking hours, the program, adapted for virtual learning, reflects the association’s commitment to education for...
September 30, 2020
Fjällräven USA Launches Online Trekking Event on Fjällräven Classic TV
LOUISVILLE, Colo. (September 30, 2020) — Today, Fjällräven introduces Fjällräven Classic TV USA, an immersive trekking experience from the point of view of a hiker, streamed on their newly launched Fjällräven Classic TV channel via YouTube. Taking the place of the Fjällräven Classic USA trekking event that had been cancelled...
August 26, 2020
Salomon Launches #BeautyBag Instagram Contest
OGDEN, Utah (Aug. 26, 2020)— Today, Salomon announces the launch of the #BeautyBag campaign, the brand’s second Beauty Box Instagram contest for active women, as the latest step in its ongoing initiative to support the growing community of women in the outdoors. To participate, women must post an outdoor-themed photo...
August 26, 2020
Snowsports Industries America (SIA) Launches Six-Month Inclusion Training For Leaders in Winter Outdoor Industry
Park City, Utah (Aug. 26, 2020) - Snowsports Industries America (SIA) announced today that it will kick off a six-month training program focused on inclusion in the winter outdoor industry. Joining SIA will be the leaders of the largest winter outdoor organizations in the country. Aimed at uniting the winter...
August 25, 2020
Registration Open for ATRA’s Virtual 25 Year Celebration
Colorado Springs, CO - The American Trail Running Association’s (ATRA) 25th Anniversary Challenge registration opens today. Registration packages range from $25 to $175 and can be accessed on the FitRankings platform here. This three-tiered event kicks off with the first installment on September 1, and will continue through the end of the...
August 19, 2020
Headsweats Partners with Virtual Women’s Half Marathon for New Run Series
BOULDER, Colo. (August 19, 2020) – Headsweats, the leader in high performance apparel and headwear, has partnered with the Virtual Women’s Half Marathon Run Series as the exclusive headwear provider to support female runners during a fun filled weekend of virtual events on October 17 and 18, 2020. “Running is in...
August 19, 2020
Big City Mountaineers teams up with Yeti, Helly Hansen, Waypoint Outdoors and BACKPACKER Magazine for National Summit Day 2020
GOLDEN, Colo. (August 19, 2020) – Big City Mountaineers (BCM), a leading provider of outdoor experiences for youth from unfairly marginalized communities, expands partnerships for the third annual National Summit Day. Yeti, Helly Hansen and Waypoint Outdoors joined BCM and BACKPACKER Magazine on August 1, 2020 to help celebrate the mountain community by inviting...
August 19, 2020
Black Diamond and Utah Avalanche Center Celebrate Snow Safety Together, Virtually, at the 27th Annual Backcountry Benefit
SALT LAKE CITY, August 19, 2020 – Black Diamond Equipment®, a global innovator in climbing, skiing and mountain sports equipment, is hosting the 27th Backcountry Benefit fundraising event for the Utah Avalanche Center (UAC), virtually this year due to COVID-19 concerns. Festivities will take place from 6-10 p.m., Thursday, September 10....
August 18, 2020
JAM Collective Hosts Virtual Discussion on Outdoor Healing and Community for Cancer Fighters with the Send It Foundation
San Francisco, Calif. – August 18, 2020– JAM Collective, an accomplished boutique agency specializing public relations, social media, communications and strategic partnerships announced its upcoming Instagram Live installment of JAM Sessions. This week, JAM Sessions presents: Outdoor Adventure for Cancer Fighters: A Conversation on Healing & Community; a conversation with Katie...
August 12, 2020
Grassroots Outdoor Alliance cancels November 2020 Connect buying show in Kansas City
AUG 12, 2020 – Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, this week announces the cancellation of their fall Connect buying show, originally scheduled for Nov. 9-12, 2020. The planned November event would have marked the first Connect show to be held...
August 9, 2020
Female Cycling Incentive
August 7h, 2020 Natchez –Tour organizers at Rockstar All Access announced today they will offer a $1,200 incentive payout to the overall fastest female. The Mississippi held company is organizing a “Tour the Trace” event to be held in Late November. Participants will endure a 444-mile tour through 3 states...
August 8, 2020
Flame Bearers Highlights Stories of Female Olympians and Paralympians
BOSTON, MA - August 8, 2020 - Flame Bearers, a podcast profiling female Olympic and Paralympic athletes from around the world, is now available for download. The launch occurs on what would have been the final day of competition for the 2020 Tokyo Games, the first Olympic Games to be...
July 30, 2020
Rescheduled: JAM Sessions to Feature a Discussion on Representation in the Outdoor Industry with Black-Owned Retailer Slim Pickins Outfitters
San Francisco, Calif. – July 30, 2020–JAM Collective, an accomplished boutique agency specializing public relations, social media, communications and strategic partnerships announced its upcoming Instagram Live installment of JAM Sessions. Due to technical difficulties, this Session has been rescheduled to next week when JAM Sessions will present: An Outdoor Original:...
July 22, 2020
Monumental Outdoors Bill Passed by Congress
WASHINGTON, D.C. — On July 22, the U.S. House of Representatives took the final vote on the Great American Outdoors Act, sending it on to the president’s desk to be signed into law. The Great American Outdoors Act will dedicate $900 million annually to the Land and Water Conservation Fund...
July 22, 2020
The Pikes Peak APEX Releases Start Format Changes & COVID-19 Safety Plan for September Mountain Bike Challenge
Colorado Springs, Colorado—Sports Strategies announced today the safety plan and change in format for The Pikes Peak APEX presented by RockShox, a 4-day mountain bike challenge on the slopes of Pikes Peak - America’s Mountain. Instead of a mass start, the event will move to a small group and individual...
July 21, 2020
rabbit Athlete Adam Kimble Sets New Fastest Time on the Tahoe Rim Trail
Lake Tahoe, California - Starting at daybreak on Friday, July 17th, and finishing just before dusk on Saturday, July 18th, rabbitPRO Adam Kimble circumnavigated Lake Tahoe via the Tahoe Rim Trail (TRT) in a record-setting time of 37 hours and 12 minutes, bettering the previous fastest known time (FKT) by...
July 14, 2020
Teton Gravity Research (TGR) Opens 2020 MTB Grom Contest
Jackson, Wyo. (July 2020) - Teton Gravity Research (TGR), the global leader in action and adventure lifestyle media, announced today it has officially opened its First Annual 2020 MTB Grom Contest, welcoming all mountain bikers under the age of 18 to compete for the chance to win a year-long sponsorship...
July 14, 2020
ReSport partners with USRowing for “Row the Great Lakes” Challenge
Realtime Experience Sport (ReSport), a platform for advanced virtual races and challenges, mapping, registration, results, and race tracking systems, has partnered with USRowing to launch "Row the Great Lakes" this week. Starting Wednesday, participants will be able to log meters toward virtually rowing from Chicago to Toronto via Lake Michigan,...
July 8, 2020
2020 DK Event Cancelled Due to COVID-19 Pandemic
EMPORIA, Kan., July 8, 2020—Life Time, the nation’s premier healthy lifestyle brand which owns and produces the Garmin DK, the world’s premier gravel event, today announced the 2020 DK, which had been rescheduled for September 12, 2020, has been cancelled due to ongoing COVID-19 concerns. The decision comes after thorough...
July 1, 2020
First Descents Launches Nationwide Virtual ‘Out Living It Relay’ Race
Denver (July 1, 2020)– First Descents, the non-profit that offers life-changing outdoor experiences to young adults living with cancer and MS, is hosting a virtual race this month to get more people Out Living It during the COVID-19 pandemic. The Out Living It Relay is a small group race that...
July 1, 2020
Hyland’s Powered Announces 2020-2021 Ambassador Team
LOS ANGELES – July 1, 2020 –Hyland’s, a century-old leader in products to support a healthy, active lifestyle, has announced the 2020-2021 Hyland’s Powered Ambassador Team. A total of 63 diverse athletes from all over the United States have been chosen to represent the Hyland’s Powered brand. While Hyland’s Powered is perhaps...
