Press Releases
September 22, 2016
Ibex Outdoor Clothing Hires Regan Betts as Director of Brand
White River Junction, VT (September 22, 2016) – Ibex Outdoor Clothing welcomes Regan Betts as the newest member of its marketing team to take on the role of Director of Brand. Regan Betts joins Ibex with extensive marketing experience specific to the outdoor industry. She spent a decade with Smartwool implementing social...
September 22, 2016
The Appalachian Mountain Club Leads the Charge to Help Protect Rumney’s Final Frontier
September 22nd, 2016 - Rumney, NH – Two local chapters of the Appalachian Mountain Club (AMC) announced today that they are stepping up to help The Rumney Climber’s Association (RCA) and Access Fund secure and preserve the “Final Frontier” and Northwest Crags. The AMC New Hampshire Chapter & Mountaineering Committee and the...
September 21, 2016
Upslope Brewing Announces Sustainability Project with Boom Algae and Living Ink Technologies
BOULDER, Colorado (September 21, 2016) — Upslope Brewing Company and two local startups, Boom Algae and Living Ink Technologies, begin a collaborative project to turn brewery waste into a 100% biodegradable, non-petroleum-based, algae-ink. The system is a unique bioreactor designed to function as a zero-waste system. "Living Ink is thrilled to collaborate with...
September 21, 2016
The New Primal Launches New Meat Stick Flavors and Introduces Marinades at Expo East
Charleston, SC (September 21, 2016) – The New Primal, makers of the world’s healthiest, most responsibly sourced 100% grass-fed beef, free-range turkey and naturally raised pork snacks, will introduce four new bold meat stick flavors and two new marinades at Natural Products Expo East in Baltimore (Booth #8221) on September 22. The...
September 21, 2016
Colorado’s Scenic McInnis Canyons host of World T.E.A.M. Sports’ Adventure Team Challenge
Grand Junction, Colorado – National non-profit World T.E.A.M. Sports’ inclusive Adventure Team Challenge returns to Grand Junction and Mesa County this September 23-25 with 12 teams of adaptive and able-bodied athletes undertaking off-road bicycling, river rafting, rock climbing, hiking and orienteering. Considered by experienced adventure athletes to be one of the most difficult...
September 21, 2016
Helly Hansen Joins The Conservation Alliance
Bend, Ore., September 21, 2016 – The Conservation Alliance announces Helly Hansen as the newest member of the organization. As a pillar in the outdoor industry, Helly Hansen’s partnership strengthens the Alliance as conservation opportunities flourish throughout North America. This new partnership will continue to help support and bolster The Conservation Alliance’s efforts to fund conservation organizations...
September 20, 2016
Hydro Flask Featured at 2016 Brandlive Customer Summit
Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks now in the Housewares segment of Helen of Troy Limited (NASDAQ, NM: HELE), will be featured at Brandlive’s annual customer summit in Portland, Oregon on Wednesday, September 21st. Brandlive, a customizable, cloud-based video platform that integrates live video and social...
September 20, 2016
Eagle Creek Employee Named For Second Time to VF 100 For Volunteering
Eagle Creek is proud to announce that one of their own, Kristie Focht, has again been named to the VF 100 for her outstanding commitment to volunteering and fostering a love of service within the community. The VF 100 award recognizes VF associates’ efforts to improve the communities in which...
September 20, 2016
Chaco Footwear’s National Park Partnership Helps Preserve “America’s Best Idea”
ROCKFORD, Mich. (September 20, 2016) – Chaco is pleased to announce a two-year partnership with the National Park Foundation, the official charity of America’s national parks, and a $50,000 donation to fund the Foundation’s education, preservation, and conservation initiatives across the National Park System. To celebrate the partnership, Chaco collaborated with the National Park Foundation to create...
September 20, 2016
Avant Enterprises Enters Electric Bike Market
Avant Enterprises, manufacturer of Aventon, 6KU, and Populo bike brands, announces its entry into the e-bike category. The six model line will be sold under the Populo brand. Avant CEO, JW Zhang: “We are launching this line to lower the barrier of entry for customers wanting alternative commuting solutions, at...
September 19, 2016
World T.E.A.M. Sports’ Adventure Team Challenge Supported by Global Advisory Services Leader Ernst & Young
Holbrook, New York – National non-profit World T.E.A.M. Sports welcomes global advisory services leader Ernst & Young as a partner in the organization’s annual Adventure Team Challenge in western Colorado September 23-25. Selected EY staff members will travel to Grand Junction September 22 to participate in the three-stage, multi-sport event...
September 19, 2016
Haibike Brings Award-Winning UrbanPlus ePerformance bike featuring COBI to North America
SAN FRANCISCO (Sept. 19, 2016)-- Haibike and COBI, two highly-awarded German-based pioneering companies within the cycling and tech industries, have teamed up to bring the new Haibike UrbanPlus ePerformance bike featuring COBI’s connected biking system to the U.S. Haibike, having recently won the Best Brand 2016 Award from E-Mountainbike Magazine, introduces the Haibike UrbanPlus, designed to be the ultimate,...
September 19, 2016
Headsweats Joins Forces with Canadian Distributor Podium Imports
Headsweats, the leading manufacturer of performance headwear for runners and athletes, is continuing to expand their international presence with a partnership with Podium Imports, a leading distributor for a broad range of quality cycling, running, fitness, and nutrition products to independent retailers across Canada. Currently, Podium represents over 400 cycling,...
September 19, 2016
Abom, Inc., Welcomes Former Chairman of the Joint Chiefs of Staff, Gen. Peter Pace, as an Advisor
PORTLAND, Ore. (Sept. 19, 2016) – Abom, Inc., the company that developed and patented an active solution to prevent fogging in goggles, today announced retired Marine General Peter Pace, sixteenth Chairman of the Joint Chiefs of Staff, will join the company as an advisor. “We’re thrilled to welcome Gen. Pace to Abom,”...
September 19, 2016
Skratch Labs expands sports nutrition offerings with their new Endurance Recovery Mix
Boulder, CO. (September 19th, 2016) – Skratch Labs, an active lifestyle company focused on providing people with the inspiration, life skills, and products to take better care of themselves and their families, expands their real food sports nutrition line to include Endurance Recovery Mix. With 4 hydration drink mixes, Fruit...
September 19, 2016
Industrial Revolution Named One of the Fastest-Growing Private Companies in U.S.
Industrial Revolution, the Seattle manufacturer of essential outdoor accessories, has once again been recognized as one of the fastest-growing private companies in the country by Inc. magazine. For the 7th time, the prestigious Inc. 5000 list includes Industrial Revolution, highlighting the company for its continued evolution. The Inc. 5000 list is compiled annually...
September 16, 2016
COBI “Connected Biking” System Announces Partner Program
FRANKFURT, Germany (Sept. 16, 2016) – COBI, the first integrated system to connect your bike with your smartphone, announces its all-new direct sales platform. COBI partners will receive commission for every unit sold without any initial investment, running costs, little-to-no retail footprint or price competitions. The COBI technology uses a smartphone, a...
September 16, 2016
American Portfolios Sponsor of World T.E.A.M. Sports’ Adventure Team Challenge
Holbrook, New York – New York’s American Portfolios Financial Services, an independent broker/dealer that serves affiliated financial advisors nationwide, returns as a leading financial sponsor for national non-profit World T.E.A.M. Sports’ September 23-25 Adventure Team Challenge near Grand Junction in western Colorado. A sponsor for the inaugural Adventure Team Challenge...
September 15, 2016
Go Hands Free With New Vapur DrinkLink™
Oxnard, Calif. (Sept. 15, 2016) – The Vapur® team, manufacturers of the flexible, reusable Anti-Bottle®, have made it their life’s mission to make hydration incomparably portable to support and inspire active lifestyles. Staying on course with their ultimate mission, Vapur introduces two new products this month, the DrinkLink™ Hydration System and 1.5L...
September 15, 2016
Setton Farms Sponsors the Annual Long Island Heart Walk
Commack, NY (September 15, 2016) - Setton International Foods, Inc.- a leader in the snack food industry for over 50 years based in Long Island, New York- is proud to announce they are the official sponsor of the My Heart Food Tent for the annual Long Island Heart Walk supporting The...
September 15, 2016
World T.E.A.M. Sports’ Dralla Foundation ATC D.C. Brings Together Athletes
National non-profit World T.E.A.M. Sports’ inclusive Dralla Foundation Adventure Team Challenge Washington D.C. is returning to the Chesapeake & Ohio Canal National Historical Park on Saturday, September 17. The outdoor adventure race will include adaptive and able-bodied athletes from the Washington region competing in a three-stage, single day...
September 15, 2016
Jeremy Town Named Vice President of Finance and Operations for Outdoor Industry Association
(Boulder, Colo.) September 15, 2016 – Outdoor Industry Association (OIA), the trade association and voice for the outdoor recreation industry, is pleased to announce that Jeremy Town has joined the organization as vice president of finance and operations. Most recently serving as director of finance and corporate development with Gaiam, Town will be...
September 15, 2016
The Sherpa Group Two to represent Mountain Equipment in Pacific Northwest
Mountain Equipment a Division of OSC Inc., is pleased to announce that effective immediately The Sherpa Group Two will represent Mountain Equipment in the Pacific Northwest. The Sherpa Group Two based in Portland Oregon, has been working in the Pacific Northwest since the late ‘90s, and specializes in sales and marketing...
September 14, 2016
Slater and Florence Headline Final Behind-the-Scenes Episode from TGR and LifeProof
JACKSON, Wyo. (September 14, 2016) In the spring of 2017, global youth-culture media leader Teton Gravity Research (TGR) and Garage Entertainment will unveil Proximity, a new multimedia project that pairs surfing’s living legends with today’s most progressive young surfers. Directed by award-winning filmmaker Taylor Steele, Proximity showcases present-day surfing icons from different generations...
September 14, 2016
Peak Design Becomes the 2nd Largest Crowd-Supported Brand in History
With the conclusion of their latest crowdfunding effort, Peak Design—makers of essential carrying equipment and innovative camera accessories— ascended to new territory as one of the top crowdfunded companies of all time. Earning over $6.5M from more than 26,000 supporters in the company’s latest crowdfunding effort, Peak Design officially became the overall...