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November 10, 2020
PeopleForBikes Unveils Toolkit for Improving Bicycle Networks in Cities and Towns
BOULDER, CO. (Nov. 10, 2020) — PeopleForBikes is launching the Advocacy Academy, an extensive online toolkit of educational resources to help city leaders, local advocates and other stakeholders improve bicycle networks and programs in their communities. “We’ve been working with cities and towns for years to build protected bike lanes,...
November 10, 2020
Kitsbow & Swift Industries Collaborate to Launch All-New Hip Pack & Specialty Icon Shirt
Old Fort, N.C. (November 10, 2020) -- Cut from the same cloth and mutual admiration of cycling and outdoor adventure, Kitsbow and Swift Industries are excited to announce the launch of the Swift Anchor Pack and specialty Icon Shirt, both born from the collaboration blend of Swift’s adventure-true aesthetic and Kitsbow’s...
November 10, 2020
prAna Wins 2020 Polartec Apex Design Award for Tri Thermal Threads Overshirt
Carlsbad, CA – November 10, 2020 – prAna, creator of Clothing for Positive Change and a leader in sustainable outdoor fashion, is honored to receive a 2020 Polartec Apex Design Award for its men’s Tri Thermal Threads Overshirt. This style is designed with Polartec® Thermal Pro® fabric, which is bluesign®...
November 10, 2020
Yakima Officially Launches CBX Lineup and the GrandTour Lo November 10th
LAKE OSWEGO, Ore., November 10th, 2020 – For over 40 years Yakima has been the leader in automobile cargo innovation, offering exterior packing solutions that make room inside vehicles for wild souls seeking adventure. At the start of this year, at the Outdoor + Snow Show in Denver, Colorado, Yakima...
November 10, 2020
WANDRD Launches 100% Recycled Nylon Camera Straps Designed with Comfort & Versatility — The Perfect Stocking Stuffers for Every Photographer
Orem, UT (Nov 10, 2020) - For all your holiday gifting, today WANDRD launches three versatile and comfortable camera straps — made from 100% recycled nylon — the Neck Strap, the Wrist Strap, and the Sling Strap. “In our eyes, camera straps on the market had a few challenges. One:...
November 9, 2020
Somewear Labs’ Athlete Christin Douglas Records Fastest Known Time for Grand Canyon R2R2R-alt.
Grand Canyon, AZ — Somewear Labs’ ambassador athlete, Christin Douglas, joined colleagues Lexi Miller and Suzanne “Sunny” Stroeer to become the first females to finish the Grand Canyon Rim to Rim to Rim-alt route (R2R2R-alt). The unsupported trio completed 42miles, 15,000’ of elevation gain and two human-powered crossings of the...
November 5, 2020
Selk’bag Introduces the First 100% Recycled, Wearable Sleeping Bag
Encinitas, Calif. (Nov. 5, 2020) – Selk’bag, the original wearable sleeping bag brand, is thrilled to announce the launch of its newest design, the first fully recycled, wearable sleeping bag on the market, the Nomad. Now available exclusively at Selkbagusa.com and starting mid-November at select REI stores and REI.com, the...
November 5, 2020
Hobie Announces Key Upgrades to Popular Products for 2021
OCEANSIDE, Calif. (Nov. 2, 2020) – Hobie, the leading manufacturer of premium kayaks and watersport products, today announces several cutting-edge upgrades to further elevate performance across a range of its most popular kayak models for the 2021 model year. Most notably, Hobie will now incorporate enhanced versions of its signature...
November 5, 2020
Matador Maximizes Everyday Organization with SEG30
BOULDER, Colo. (Nov. 5, 2020) – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the SEG30 Segmented Backpack, a 30-liter backpack featuring a patented architecture for optimal organization. A downsized version of Matador’s SEG42, the SEG30 offers maximum organizational options with a minimalist aesthetic. The innovative...
November 4, 2020
Nike Adds a New Outdoor Adventure-Ready Shoe to Its Famed ACG Line
Arriving mid month is the Nike ACG Mountain Fly Gore-Tex, a bold look defined by its high-cut Gore-Tex fabric upper, waterproof material and bootie design. The ACG Mountain Fly Gore-Tex borrows elements from the Nike Next% system, including the carbon fiber plate and comfort-focused and energy-returning Nike React foam cushioning....
November 4, 2020
YETI Recalls Nearly a Quarter-Million Travel Mugs, Lids
YETI, in conjunction with the Consumer Product Safety Commission, has issued a voluntary recall of its Rambler 20-ounce Travel Mug with Stronghold Lid. The Stronghold Lid uses the brand’s MagSlider, which, according to the recall, can “eject” and spill the mugs’ contents. Read more on GearJunkie.
November 4, 2020
Balega Launches Fall 2020 Limited Edition Hidden Comfort Sock to Benefit Lesedi Project
DURHAM, N.C. - Since its inception 17 years ago, community and helping those less fortunate has been a cornerstone of Balega International. This year, Balega is proud to launch a limited edition collection of Hidden Comfort socks to benefit the Lesedi Project, Balega’s non-profit organization and give-back initiative to strengthen...
November 3, 2020
Mountain Hardwear Launches Viv Kit; Innovative Design Collaboration with Ski Mountaineer Vivian Bruchez
Richmond, Calif. (November 3, 2020) - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, has launched the Viv™ Kit, a full-featured ski-mountaineer kit, designed in collaboration with steep skier, Chamonix Mountain Guide ski mountaineer and Mountain Hardwear athlete Vivian Bruchez. “The spirit of this...
November 3, 2020
Barebells Expands Line of Bestselling Protein Bars with Hazelnut & Nougat
LOS ANGELES (November 3, 2020) – Barebells – the revolutionary, high-in-protein, no added sugar* protein bar brand – has expanded their line of bestselling protein bars to welcome Hazelnut & Nougat, the brand’s sixth flavor profile to hit U.S. markets. Wrapped in milk chocolate with a creamy nougat center and...
November 3, 2020
Front Runner Outfitters Gives New Land Rover Defender an Aftermarket Upgrade
LOS ANGELES (Nov. 3, 2020) – Front Runner Outfitters (Front Runner), the South African-based adventure travel gear company, known for dependable, innovative, and thoughtfully designed overlanding and camping equipment, releases a roof rack option specifically for the new Land Rover Defender 110. Front Runner’s addition of the Land Rover New...
November 3, 2020
Primus Launches New Drinking Bottle Collection to Fit Fjällräven Kånken Backpack
LOUISVILLE, Colo. (Nov. 3, 2020) — Primus, the Swedish outdoor equipment brand known since 1892 for its innovative cooking products, is excited to announce the launch of its Klunken bottle collection, a series of insulated and non-insulated stainless-steel drinking bottles sized perfectly to fit the side pockets of the Fjällräven...
November 3, 2020
Breakthrough in Layering Technology: finetrack Launches Elemental Layer in North America
Vernon, British Columbia (November 3, 2020) – Zephyr Outdoors, exclusive distributor for finetrack in North America, officially announces that the long-awaited solution to chilly back sweat discomfort has arrived from across the Pacific. Made with finetrack’s innovative water-repellent textile, and worn under a high-performance base layer, the Elemental Layer efficiently...
October 29, 2020
Coalition Snow Partners with Brooklyn Bell for Rafiki Powder Ski Graphic Design
(Reno, NV — October 29, 2020) Women-owned and operated, Coalition Snow is proud to announce a paid partnership with graphic designer, illustrative artist and athlete Brooklyn Bell on their Made in the USA Rafiki Powder Ski. “Brooklyn has a unique style that people love, including all of us at Coalition...
October 28, 2020
REI Reports Increased Demand for Winter Gear
The pandemic has driven robust sales in outdoor equipment categories, and snow companies are hoping the trends continue for the winter. Sales of cross country skis and snowshoes are running three to four times above last year’s numbers. REI is also seeing increases in entry level winter gear. Read more...
October 28, 2020
Chrome Industries Launches new Storm Salute Commute Jacket
Chrome’s Storm Salute jacket is fully seam-taped and waterproof. Working hard to keep you dry, the Storm Salute Commute is constructed with 2.5 layer waterproof breathable stretch poly and includes upper back yoke ventilation. The stretch poly keeps you comfortable and the adjustable Storm Hood fits your helmet without slipping...
October 28, 2020
Whitewater Technology launches its debut paddle range featuring high performance paddles made with recycled carbon fiber & 5 year warranty
Today Whitewater Technology, a new entrant to the high performance paddlesports market launches its first 100% made-in-USA, recycled carbon fiber paddle range with an exclusive pre-sale on www.whitewater-technology.com. The range which features paddles for all disciplines had been designed by leading advanced materials engineer and whitewater kayaker Ollie Wainwright. Using...
October 28, 2020
Deuter Partners with Arrive Outdoors to Deliver Affordable Gear Rentals
LONGMONT, Colo. (Oct. 28, 2020) — Deuter, the global leader in technical backpacks, announces an exclusive partnership with Arrive Outdoors, the popular outdoor gear rental and experience company. As Deuter's exclusive vendor for rental, consumers can now rent Deuter backpacks from Arrive Outdoors rental platform to use for any adventure,...
October 28, 2020
Purist Announces Award-Winning New Insulated Scope Top – On Sale Now
Morgan Hill, CA - Innovative stainless steel bottle company, Purist, announced today that its new Scope top is on sale now, marking a continuation of the company’s focus on sleek design and functional performance that has already garnered national attention and acclaim. The new insulated Scope top is the ultimate...
October 28, 2020
SIA’s Snowbound Festival Debuts New Website and Announces Dates for Upcoming 2021 Winter Events in New England and the Rockies
Park City, Utah (October 28, 2020) – In celebration of the upcoming winter season, Snowsports Industries America (SIA) is excited to debut the first phase of its Snowbound Festivals consumer platform with the launch of its new website, Snowboundfest.com, an inclusive consumer gateway to the winter outdoor lifestyle. An integral...
October 28, 2020
Gunner Introduces All-New Food Crate
NASHVILLE, Tenn. (Oct. 29, 2020) – Gunner®, the leading manufacturer of dog kennels and products engineered to enhance dogs’ lives, today announced the launch of the new Gunner Food Crate. Overbuilt in the USA™, the Food Crate is designed to protect dry dog food in all environmentswhile keeping it fresh...
