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March 31, 2021
Hyland’s Powered Announces 2021 Ambassador Lineup
LOS ANGELES – March 31, 2021 – Hyland’s, a century-old leader in creating products to support a healthy, active lifestyle, is proud to announce its 2021 Hyland’s Powered Ambassador Team. The Hyland’s Powered team includes 85 marathoners, ultrarunners, triathletes and cyclists from 27 states who will represent the brand at high-profile events...
March 30, 2021
11 Dead Outdoor Gear Brands That You Should Know
Their logos no longer adorn backpacks and tents, but their impact lives on in the gear we use today. Gear Patrol There isn't a graveyard for brands, but they do die. They fizzle out, go bankrupt, get sold off to equity firms and are subsumed by other companies. Such has...
March 30, 2021
Kora Announces New Neema Collection of Lightweight Technical Base Layers
March 30, 2021 - Kora (https://koraoutdoor.com), the pioneer in using yak wool for performance apparel, today announces the launch of its new Neema Collection, a lightweight blend of yak wool, merino, and CoolMax Eco™. The fabric is designed around four-season activities and provides thermoregulation and breathability in all temperatures. Neema...
March 30, 2021
Suunto Bolsters Award-Winning Sports Watches With All-New Premium Models
HELSINKI, Finland (March 30, 2021) — Suunto, the global leader in sports watches, dive computers and precision instruments, today announces the addition of new premium variants to the brand’s two award-winning sports watches, the Suunto 7 and Suunto 9. Both watches feature a new minimalistic design with high-grade five titanium bezels...
March 30, 2021
HOKA ONE ONE® x Cotopaxi® Empowers All Athletes to Explore the Trails
(Salt Lake City, Utah and Goleta, Calif.), Mar. 30, 2021 – Outdoor and B Corp brand Cotopaxi® and leading footwear brand HOKA ONE ONE®, a division of Deckers Brands (NYSE: DECK), have joined forces to launch a colorful collaboration featuring limited-edition riffs on two signature styles. Born out of a...
March 29, 2021
This New Documentary Breaks Down Size Barriers in Cycling
Cycling traditionally not made room for riders in bigger bodies. Kailey Kornhauser and Marley Blonsky are on a mission to change that mindset. The duo is featured in a new Shimano Originals film, All Bodies on Bikes, which is out on March 29. Bicycling
March 29, 2021
Cotopaxi Releases 2020 Impact Report
Salt Lake City, UT. (March 29, 2021) -- Today, Cotopaxi—Benefit Corporation and outdoor gear and apparel brand—released its annual Global Reporting Initiative referencing impact report. The report aims to provide balanced and quantified information with regards to the brand’s holistic corporate social responsibility performance as well as to its giving...
March 29, 2021
Apple Considers Launching Rugged Watch for Extreme Sports
Apple Inc. is considering launching an Apple Watch with a rugged casing aimed at athletes, hikers and others who use the device in more extreme environments, according to people familiar with the matter. Bloomberg
March 29, 2021
Bawi Mana Holding, LLC Develops 100% Natural CBD Shot
MESQUITE, TX (March, 2021)— Pickle Juice –the world's first and only scientifically proven, anti-cramping solution– announced the launch of Bawi Mana Holding, LLC to bring functional and emerging products to market, beginning with their 100% natural Orange Burst CBD Shot designed to provide various benefits targeting the mind and body. The brand’s first...
March 29, 2021
Francis Ngannou, a global NOCCO athlete, became the Heavyweight UFC Champion Saturday night.
Las Vegas, NV (March, 2021)- Francis Ngannou, a global NOCCO athlete, became the Heavyweight UFC Champion Saturday night. His journey from homelessness to championship was not an easy one. Against all odds, Ngannou’s continued perseverance and unbreakable spirit made his win possible. "I feel humbled and honored to be partnered...
March 25, 2021
Kitsbow Unveils Adjustable, Reusable Face Mask with HEPA Type Filter
Old Fort, N.C. (March 25, 2021) — Premium cycling apparel manufacturer Kitsbow, known for its craftsmanship and impeccable fit, today unveils its new Adjustable & Reusable Face Mask, HEPA Type with adjustable head straps for more versatile use such as cycling and hiking with an even better, more customized fit...
March 24, 2021
Vail Resorts Reduces All Pass Prices By 20%
The price reduction applies to the entire portfolio of the Company’s North American pass lineup. The Epic Local Pass is now available for $583 (down from $729 last season) and the full Epic Pass is priced at $783 (down from $979 last season). ShopEatSurf
March 24, 2021
Brompton, Freitag, Partner to Put Stylish, Sustainable New Spin on Backpacks for Bike Commutes
NEW YORK (March 24, 2021)– Brompton Bicycle, the London-based manufacturer of the iconic Brompton folding bike, and Zurich’s bag manufacturer, FREITAG, have quite a bit in common: They’re both into “re-cycling,” which means thinking and acting in sustainable cycles, and they’re both all about riding bikes. Both are also crazy...
March 24, 2021
Quiksilver launches “Made Better” collection: better materials and manufacturing for a better future
HUNTINGTON BEACH, Calif. (March 2021) — Quiksilver has announced its latest initiative, “Made Better,” as the result of its dedication to finding better ways to make both men’s and women’s apparel. Its debut Men’s collection will showcase the brand’s recent methods of sustainable and eco-friendly manufacturing across the following new...
March 24, 2021
WindTamer Camp Stove Companion
Since Covid-19 shut down every traditional trade show in the world, putting new products in front of needful buyers has proved challenging. To combat this peculiar business climate WindTamer Camp Stove Companion is taking to the trail with the most important camp ground kitchen device developed since the Coleman Stove...
March 23, 2021
REDARC releases BCDC Mounting Brackets
LONSDALE, SOUTH AUSTRALIA; March, 2021– REDARC Corporation announces the release of a range of vehicle-specific mounting brackets to aid engine-bay installations of the award-winning BCDC In-vehicle DC-DC chargers. There are 3 variants available including a universal mounting bracket. The brackets allow installation into the front of the vehicle allowing for...
March 23, 2021
Ascent Protein Expands Recovery Water Line, Adds Orange Mango Flavor
DENVER, COLORADO - March 23, 2021- This week, Ascent Protein announced an expansion of their Recovery Water product line with the addition of an Orange Mango flavor. It will be sold on Ascentprotein.com, Amazon & gyms nationwide starting March 23. Orange Mango will be the new addition to the Recovery...
March 23, 2021
Mammut Unveils Sustainable Product Collection for Spring 2021
(Williston, VT) March 22, 2021 – Mammut, premiere mountain safety and outdoor brand, launches its new spring 2021 product collection for climbing, mountaineering, hiking and everyday use. Launching today, the new collection highlights Mammut’s commitment to sustainability and includes the award-winning 9.5 Crag We Care Classic Rope made of virgin...
March 23, 2021
LIV Cycling Debuts Latest “LIV Committed” Global Brand Campaign
NEWBURY PARK, Calif. (March 23, 2021) - Liv Cycling, the company dedicated to getting more women on bikes, today introduced the second installment of its global brand campaign Liv Committed, celebrating the resilience the cycling community has shown over the last year and the growing number of riders who are...
March 23, 2021
Yakima’s Unprecedented EXO System is Available Now
LAKE OSWEGO, Ore., March 23rd, 2020 –Innovation has once again been the driving force at Yakima as they continue to evolve and push the envelope of versatility and functionality in product research and design. The Spring of 2021 will feature the release of the EXO System, as well as bring...
March 22, 2021
Kane Footwear Releases New Colorway of Sugarcane-Based Slip-On in Honor of Earth Day
Westport, CT — Kane, the footwear brand with a mission to promote recovery for body and planet, has released a new colorway of its Revive slip-on in celebration of Earth Day. The Wasabi/Lime limited edition color combination of the Revive, released Tuesday, March 23rd, is part of Kane’s Earth Day...
March 22, 2021
Osprey Enters Hardside Luggage Market with Transporter 4-Wheel Series Featuring Proprietary Design and First-to-Market Recycled Polycarbonate Shell for Fall 2021
Cortez, CO – March 22, 2021 – Osprey, the leader in creating top-quality, high-performance, innovative carry solutions, enters the hardside luggage market for Fall 2021 with the Transporter 4-Wheel Hardside series featuring proprietary shell, hardware and component designs. In addition to the uniquely Osprey design, the brand is first-to-market with...
March 22, 2021
Celebrating 25 years of KINeSYS Performance Sunscreen
22 March 2021 - Performance sunscreen brand KINeSYS is celebrating 25 years of protecting active outdoor people. The milestone has brought a perfect opportunity to reminisce on the past, define what makes the brand unique, and welcome a new era of KINeSYS. The KINeSYS mission is to develop innovative sun...
March 22, 2021
Tech Protected: Matador Launches Waterproof Travel Cases for Laptops and Cameras
BOULDER, Colo. (March 22, 2021) – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the Laptop Base Layer and Camera Base Layer, lightweight, waterproof protective cases for transporting cameras, laptops and other valuable electronics. The base layers feature flexible and durable exteriors for padded protection, and...
March 19, 2021
Introducing Everyday Calm by Amari – An Easy-to-Take, Water-Soluble Adaptogen CBD Blend
Boulder, CO (March 19, 2021) — Amari, a wellness company focused on providing plant-based solutions to support leading a healthy lifestyle, introduces its Everyday Calm formula, to promote a healthy stress response in the face of today’s life challenges. “With the American Psychological Association reporting stress levels at an all-time...
