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January 12, 2021
Hobie Expands Watersport Possibilities with New Inflatable Mirage® ‘iTrek’ Series and Mirage® iEclipse
OCEANSIDE, Calif. (Jan. 12, 2021) – Hobie, the leading manufacturer of premium kayaks and watersport products, today announces the launch of its groundbreaking Mirage® iTrek Series, a collection of extraordinary inflatable pedal kayaks that redefines the horizons of water recreation, alongside the all-new Mirage® iEclipse, the world’s first inflatable stand...
January 12, 2021
Saucony® Introduces All-New Peregrine 11 Trail Collection
WALTHAM, MASS. (Jan. 12, 2021) – Global performance running lifestyle brand Saucony has unveiled the all-new Peregrine11Collection, a triad of grippy, protective trail shoes built on a trusted foundation of PWRTRAC™ rubber lugs and PWRRUN™ cushioning that feels both aggressive and responsive. Named for the fastest bird on Earth, the...
January 12, 2021
COROS Launches Seasonal COROS VERTIX Color – Desert Sol
Tustin, CA, January 12, 2021 – COROS Wearables Inc., makers of premium endurance sports wearables, announced today the introduction of the new seasonal color variant for its award winning COROS VERTIX Premium GPS Adventure Watch – Desert Sol. Desert Sol is inspired by the sun-soaked desert towers of Southern Utah...
January 12, 2021
New Outdoor Brand ARTILECT Hires Sonia Lunardon as Director of Technical Design and Development
BOULDER, Colo. - January 12, 2021 - ARTILECT®, a new action/outdoor brand, today announces that Sonia Lunardon has joined its team in the role of Director of Technical Design and Development. Lunardon joins Design Director Erica Cahn and co-founder and co-CEO Trent Bush on the growing ARTILECT design team. Lunardon,...
January 11, 2021
Merrell and Unlikely Hikers Launch Hiking Boot Collaboration Fit for Everyone
ROCKFORD, Mich. (January 11, 2021)— Merrell is proud to partner with Jenny Bruso and @UnlikelyHikers for the launch of their new hiking boot collaboration. Seeing a need to have more diversity represented in the outdoors, Jenny set out to build a community of hikers and adventurers of all shapes, sizes, genders,...
January 11, 2021
New Camp Share feature from Sēkr unlocks private land access for campers
SAN DIEGO (Jan. 11, 2021) – In its ongoing quest to open up the world of camping to anyone and everyone interested in adventure and exploring, Sēkr, creator of The Vanlife App, the only app to provide community connections and outdoor travel resources all-in-one, is excited to announce the introduction...
January 10, 2021
You Can Buy Yeti Coolers Designed by Grammy-Nominated Musicians
Musicians and visual artists decorated Yeti coolers that are being auctioned off to support live performance crews have been out of the job since the start of the pandemic. Gear Patrol
January 8, 2021
BCA releases Send and Return education videos focused on snowmobile-accessed skiing
Boulder, Colo. (JANUARY 7, 2021) — Backcountry Access (BCA) is releasing two avalanche education videos focusing on snowmobile-accessed backcountry skiing. These videos, targeted at new users, are well-timed with the explosion in popularity of snowmobiling and backcountry skiing prompted by Covid-19. The first video, “Getting the Goods Without Getting Buried”...
January 6, 2021
Airblaster Previews 21/22 Winter Collection
Portland, OR – Rider-owned and operated snowboarding apparel brand, Airblaster, announces the launch of its Winter 20/21 Collection which includes the new limited premium performance Sasquatch line, as well as Landform, an expanded collection of midlayers and versatile lifestyle pieces, and a continuation of Erik Leon’s mold-breaking signature line, offering...
January 5, 2021
Ascent Protein Brings Back a Fan-Favorite Flavor in Limited-Time-Only Release of Strawberry Native Fuel® Protein
DENVER, COLORADO - January 5, 2020 - This week, Ascent Protein announced a limited-time-only flavor release of their Native Fuel® Protein in Strawberry. Ascent previously released Strawberry in August 2020 and the flavor was so popular, they have brought it back again to kick off the start to the new...
January 4, 2021
How Arc’teryx parkas and Salomon hiking boots became high fashion
Urban guys are wearing technical outdoor gear from brands like Patagonia, And Wander and the North Face. They look like they could summit Everest—but they’re probably just running to Starbucks. WSJ [paywall]
January 4, 2021
Kitsbow Updates Face Mask with Double-Entry Filter Pocket Design
Old Fort, N.C.(January 4, 2021)— In March, premium cycling apparel manufacturer Kitsbow was among the first to commercially-produce reusable fabric face masks, and one of the very few to offer a HEPA-type filter. Today, the company announces a new safety update to its award-winning Kitsbow Face Mask, Reusable, HEPA Type,...
December 24, 2020
The Ski Company That Wants to Sell Fewer Skis
Season Equipment, the ski and snowboard company skier Eric Pollard and snowboarder Austin Smith, together with industry vets from Armada, K2, and Line, are launching and selling skis and boards which will change the footprint and life span of products - to break the cycle of buying new gear every...
December 22, 2020
Gucci’s North Face Collaboration Officially Makes Hiking a Fashion Statement
Gucci revealed its collaboration with North Face, capitalizing on the current, situation-induced trend and hinting at how high fashion brands can better cater to the real-life needs, ideals and habits of its customers in the future. Footwear News
December 18, 2020
GoSun Earns 2021 CES Innovation Award Honors in Sustainability, Eco-Design and Smart Energy for GoSun FLOW
CINCINNATI, OH – GoSun, a pioneer in the fuel-free industry, has been named a CES 2021 Innovation Awards Honoree by the Consumer Technology Association (CTA), for the company’s GoSun Flow water purifier in the category Sustainability, Eco-Design & Smart Energy. The GoSun Flow uses solar energy to filter 99.99% of...
December 18, 2020
Houdini Previews its Most Circular Collection of FW21 Sportswear
Stockholm. Sweden 18 November 2020 - Swedish Circular Sportswear brand Houdini today announces the launch of its FW21 collection. By reimagining not just how products feel on your body but how brands launch new products in what is typically a closed door event. With the goal to be 100% circular...
December 17, 2020
Bluebird Backcountry Opens Reservations for the 2020 / 21 Season
(KREMMLING, CO) — Starting today, skiers and snowboarders are able to reserve day passes, backcountry lessons, and backcountry rental equipment at Colorado’s newest ski area, Bluebird Backcountry. The no-chairlifts, ski-patrolled area announced plans in September for its first full season at Bear Mountain, on the Continental Divide between Kremmling and...
December 17, 2020
ARCHER Components adds an exciting new Gravel system with New Drop Bar Remote
Scotts Valley, California (December 17, 2020) —ARCHER Components’ proven wireless electronic system is shifting the paradigm of electronic componentsin the bike industry, and they’ve widened their reach with the launch of their eagerly awaited Drop Bar Remote (DBR). The new remote follows on the heels of the highly successful mountain bike...
December 17, 2020
Ignik and HitchFire Partner up to Reduce Waste
December 17, 2021 (Santa Cruz, CA) - HitchFire, the creator of purpose-built hitch-mounted grills has teamed up with Ignik, the makers of environmentally thoughtful outdoor heating products, as their official partner for refillable propane tanks. The partnership was formed in recognition of HitchFire’s commitment to reducing the use of single...
December 17, 2020
AKU Outdoor Launches Hunting Footwear Collection in North America in 2021
Montreal, Canada (December 17, 2020) –--AKU, an Italian footwear brand known for designing and producing some of the world’s most comfortable hand-crafted hiking boots,is launching a complete line of hunting footwear to its North American collection in 2021. The AKU Hunting Collection will be available starting June 1, 2021 online...
December 16, 2020
RECALL: Camp Chef Portable Stoves
About 20,600 Camp Chef portable stoves sold at sporting goods stores and Walmart stores nationwide from Aug. 2019 through Sept. 2020 are being recalled after receiving 26 reports of gas leaking. An internal part of the gas regulator component can have a sharp edge that can wear or tear a...
December 14, 2020
First Look: Apple’s new Fitness+ streaming workouts
Outside tests out a preview build of Fitness+, along with the numerous workout and health functions of the Series 6 Watch, which debuted in September.
December 14, 2020
Celebrating A New Era in Sports Inventions, A Timely Solution For Golfers
BibBoards INC – a company that has introduced the original race bib fasteners BibBoards to the Sports community, came up with an innovative approach to their product. golfSNAPS - the wearable golf ball markers are convenient and innovative for numerous golf enthusiasts who don`t want to lose their ball marker...
December 14, 2020
Introducing the TerraTrike Rogue: Clunky shifting is no longer a necessary evil
GRAND RAPIDS, Mich. — New for 2021, TerraTrike’s Rogue creates a whole new level of comfort and ease in cycling, a complete departure from the world of finicky, clunky shifting. The Rogue’s internally geared enviolo hub offers an infinite range of seamless shifting – from a standstill or under load...
December 11, 2020
LifeHandle, The Simple and Versatile “Carry Anything” Sling, Has Launched on Kickstarter
BOSTON, MA. (December 11, 2020) — LifeHandle, a brand new direct-to-consumer brand that manufactures assistive carrying devices and accessories that grow and adapt with you, has recently launched on Kickstarter. The campaign has seen success in its early days and is currently almost 50% funded. LifeHandle has been developing and...
