Dynastar-Lange announces new sales & commercial lead for Colorado market

August 4, 2026

Industry and sales veteran Ed Green to retire after thirty-three years of service

PARK CITY, Utah – August 4^th, 2026 /OUTDOOR SPORTSWIRE/ –  Dynastar, Lange, and LOOK officially announce the retirement of long-time sales representative Ed Green, marking the conclusion of a legendary career spanning decades of exceptional service. His formal retirement date will be December 31, 2026.

Green had been the cornerstone of the brands’ presence in Colorado for over 33 years, building a reputation rooted in integrity, a tireless work ethic, and deep mutual respect amongst colleagues, his dealer network, and the industry-at-large. Green’s unique approach seamlessly balanced his commitment to corporate brand excellence with a fierce, protective advocacy for his local dealer network.

“We feel the utmost appreciation for the decades of outstanding representation that Ed has demonstrated for our brands,” said Dennis Gaspari, VP of Sales and Marketing. “His commitment to us, as well as his dealers, has truly set him and our brands apart. This is a bittersweet moment for all of us. While we will deeply miss his presence, energy, and wisdom, we wish him a fantastic, well earned retirement. Ed will always remain a cherished part of the Dynastar/Lange/Look family.”

The Group extends its deepest gratitude to Green for his monumental contributions to the ski industry and wishes him the absolute best as he steps into this next chapter of life.

Incoming representative Jamie Urbana will assume sales and service responsibilities for the Colorado territory following Green’s departure, effective January 1, 2027. “I’m thrilled to build upon the foundation of service, knowledge, and trust that Ed has established over his long career and continue the storied legacy of these inspiring brands.” A native of the Colorado ski community, Urbana brings over a decade of industry experience with both Blizzard/Tecnica and Marker/Dalbello/Volkl brands across racing service, marketing & promotions, and sales.

“Jamie brings an exceptional blend of regional and industry expertise, integrity, and strategic drive to this exciting new chapter for the Dynastar, Lange and LOOK brands,” added Gaspari. “He’s the ideal candidate to continue driving and elevating our commercial goals while supporting new and existing partners throughout the Colorado market.”

GROUP ROSSIGNOL: Headed by CEO Vincent Wauters, Group Rossignol designs, manufactures and markets a broad range of winter sports and outdoor equipment. The Group’s strong portfolio of brands including Rossignol; Dynastar; Lange; LOOK; Kerma; Risport; and Dale of Norway, provide a continuous, year-round experience accompanying consumers in every moment of sporting effort and leisure, from elite-level athletes to amateurs, from the mountains to the city.

GROUP ROSSIGNOL: 1413 Center Drive – PO Box 981060 – Park City, UT 84098 – T. 435-252-3300 – F. 435-252-3301