Rain, Shine, or Overtime: Seirus Tackles All-Weather Conditions with Officially Licensed NFL Collection

September 2, 2026

Available Now to Kick Off the 2026 Football Season in Trusted Comfort Across all 32 Teams

SAN DIEGO, Calif. (September 2, 2026) /OUTDOOR SPORTSWIRE/ – Made for the fans who show up early, stay late, and brave every element without hesitation to cheer for their favorite team, the officially licensed NFL Collection from Seirus Innovation, is ready for kickoff for the 2026 season.

Inspired by the 24-year NFL officiating career of Seirus co-founder and CEO Mike Carey, the all-weather accessories collection reflects the brand’s authentic connection to hands-on research and development in creating performance-driven products to navigate any weather where people work, play, and cheer. Seirus’ NFL roots run deep, including Carey’s prestigious assignment to referee Super Bowl XLII between the New England Patriots and the New York Giants in 2008, where he served as the first Black Referee in Super Bowl history.

The Seirus NFL Collection includes over 50 styles across best-selling and patented designs, including MagneMask™ and NeoFleece® face masks, Quick Shade™ hats, headbands, gloves and liners, balaclavas and more emblazoned with logo options for all 32 NFL teams. From tailgates to touchdowns, each piece features exclusive Seirus technologies offering waterproof breathability throughout the collection, reflective and kinetic heating systems to amplify and retain warmth in gloves, and cooling technology and UPF sun protection in head and neckwear. For added versatility when conditions shift throughout the game, Seirus’ Quick Clava® Technology offers hats with tuck-away face and neck protection that can be deployed when needed because real fans don’t fold when the weather turns.

Backed by over four decades of trusted innovation for comfort in the outdoors – from protecting against bitter cold to cooling in midday heat – each piece is designed to tackle the elements so you can stay focused on the plays, not the temperature.

The Seirus NFL Collection is available now at select specialty retailers and stadiums nationwide and online at seirus.com.

Media Contact: Kate Gaeir // Akimbo Communications // kate@akimbopr.com