News Topics
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March 1, 2016
Outdoor Industries Women’s Coalition Now Accepting Applications for Second Annual Pitchfest
BOULDER, Colo., March 1, 2016 - Applications are now open for the Outdoor Industries Women’s Coalition (OIWC) Pitchfest, which gives female entrepreneurs an opportunity to pitch their business to some of the most influential CEOs and influencers in the active outdoor industries. The event will be held on August 2 in...
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March 1, 2016
FITS socks Selects Groundswell PR to Head Up Media and Influencer Relations
FITS®, makers of the best fitting performance socks in the market place, announced it has appointed Groundswell PR to oversee its media and influencer relations in the outdoor, fitness and natural products arenas, as well as manage the brand’s social media outlets. “Groundswell lives the high-performance, genuinely adventurous lifestyle we...
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February 29, 2016
New Belgium Brewing Joins The Conservation Alliance
Bend, Ore., February 29, 2016 – The Conservation Alliance announces New Belgium Brewing as the newest member of the organization. With a deep-rooted commitment to environmental stewardship, Fort Collins, Colorado-based New Belgium honors nature at every turn of its business. This new partnership will continue to help support and bolster The Conservation Alliance’s efforts to...
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February 29, 2016
Setton Farms Launches Wellness at Work Award
Terra Bella, CA (February 29, 2016)- Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley- will be searching for the nation’s healthiest work place with the launch of their Wellness at Work...
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February 29, 2016
Hydro Flask Acquired by Helen of Troy
Bend, OR (February 29, 2016) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks, today announced it will be acquired by a subsidiary of Helen of Troy (NASDAQ, NM: HELE), a leading global consumer products company. Helen of Troy will add Hydro Flask to its strong portfolio of well-recognized and trusted...
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February 25, 2016
PMI Stanley Hires Eastern Regional Sales Manager
SEATTLE, WA (February 25, 2016) – Pacific Market International (PMI) is pleased to announce the hire of Dan Miller as the STANLEY brand’s Eastern Regional Sales Manager. Based in Chattanooga, TN, Miller will drive the brand’s sales efforts across all channels in the eastern U.S., as well as the hardware channels,...
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February 25, 2016
Veteran Corps of America Returns as Sponsor of World T.E.A.M. Sports Face of America
Veteran Corps of America, the O’Fallon, Illinois veteran-owned and managed federal contractor, announced today their support for national non-profit World T.E.A.M. Sports’ April 22-24 Face of America bicycle and hand cycle ride. Challenging more than 600 disabled and able-bodied riders on 110 and 120 mile routes from Arlington, Virginia and Valley Forge,...
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February 25, 2016
Thule Partners with Backbone Media
SEYMOUR, Conn. (February 25, 2016) — Thule, the leading manufacturer of sport and cargo car carriers, sport and travel bags, luggage and technical backpacks, announces that it has partnered with Backbone Media to manage a portion of its public relations outreach and communications strategy. “At Thule, we believe in the value of an active...
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February 24, 2016
Rumney’s Final Frontier: Preserve the Northwest Crags
February 24, 2016. Rumney, NH – Rumney Climber’s Association (RCA) and Access Fund are pleased to announce they have secured the exclusive right to purchase Rumney’s Northwest Crags for permanent conservation and climbing access. The Northwest Crags are the final set of privately owned climbing resources at the central New Hampshire...
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February 23, 2016
Rockies sales agency Mtn Stuff invests in staff role focusing on data analysis, communications
Denver, Colo. (Feb. 23, 2016) – Investing in a staff position that will allow it to better serve its retailers, Mtn Stuff, a premier and growing outdoor sales agency based in the Rockies, this month added a team member focusing on data analysis, database management and social media marketing. The agency...