News Topics
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March 24, 2016
OIA and Outdoor Foundation Launch Industry-Wide Competition to Challenge Outdoor Businesses and Compete to Get the Most Kids Outside
(Washington D.C.) – Tapping into the competitive nature of the outdoor industry, Outdoor Foundation and Outdoor Industry Association® have joined forces to launch ‘What Region Rocks?’, a first-of-its-kind, industry-wide competition that challenges outdoor companies and employees to see who can help get the most kids outside. For years, there’s been a debate about what...
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March 24, 2016
Hyperlite Mountain Gear Grabs Dynamic Ecommerce & Sales Manager from Fashion World
March 24: Biddeford, Maine: Hyperlite Mountain Gear expands managerial team, grabs dynamic Ecommerce & Sales Manager Amy Kading from the fashion world. Fresh off hiking 850 miles of the Pacific Crest Trail, Amy Kading brings a wealth of merchandising experience and a passion for lightweight philosophies to her new position...
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March 23, 2016
Sage Promotes David Lantz to Marketing Manager
BAINBRIDGE ISLAND, Wash. (March 23, 2016) – Sage, the industry-leading fly fishing brand, has promoted long-time marketing team member David Lantz to lead Sage’s marketing efforts as the brand’s marketing manager. “David has a keen understanding the Sage brand and extensive experience in both traditional and digital marketing,” comments Tag Kleiner,...
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March 23, 2016
Petzl Athlete Ashima Shiraishi Makes History as the First Woman to Climb V15
SALT LAKE CITY, Utah (March 23, 2016) — Fourteen-year-old American climbing prodigy Ashima Shiraishi made history today when she became the first female and the world’s youngest person, male or female, to climb a V15. She sent Horizon (8C/V15) at Mount Hiei, Japan on March 22, 2016—a little less than two weeks before her 15th birthday....
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March 23, 2016
Petzl Athlete Margo Hayes Wins Gold at the 2016 Sport & Speed Open National Championships
SALT LAKE CITY, Utah (March 23, 2016) — Petzl athlete Margo Hayes scored first place at USA Climbing’s 2016 Sport & Speed Open National Championships, walking away with a $3K cash prize. “I saw my first national competition in 2011 and, ever since, I’ve dreamed of competing on the national level,” said Hayes. “’It was such...
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March 22, 2016
PeopleForBikes Enlists Wagenschutz as Director of Local Innovation
PeopleForBikes has hired Kyle Wagenschutz to serve as its Director of Local Innovation. Wagenschutz worked for six years as the Bicycle/Pedestrian Manager at the City of Memphis where he put Memphis on the map as a national leader in creating more livable streets. There he developed the city’s first bicycle master...
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March 22, 2016
Headsweats is Official Headwear Partner of LA Tri Club
Cincinnati, OH – Headsweats, the leading manufacturer of performance headwear for runners and athletes, is excited to announce their partnership with the LA Tri Club as the team’s official headwear provider. Headsweats’ Performance Truckers, Race Hats, and Supervisors will available for pre-order and purchase on the LA Tri Club website....
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March 21, 2016
Stanley Adventure SS Shot Glass Set Receives Backpacker’s Editors’ Choice Award
SEATTLE, WA (March 21, 2016) – Stanley, a brand of PMI, is proud to announce that the brand’s Adventure SS Shot Glass Set has been named one of Backpacker magazine’s 2016 Editors’ Choice Awards. Backpacker magazine Editors’ Choice Award is one of the most prestigious awards in the outdoor industry given annually to products in recognition of...
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March 21, 2016
Mick Fowler and Paul Ramsden awarded Piolets d’Or for third time
Mick Fowler and Paul Ramsden have been awarded Piolets d’Or for their first ascent of Gave Ding in far west Nepal. The announcement means that, as a team, Fowler and Ramsden have won the most prestigious award in mountaineering for an unprecedented third time. They reached the summit of 6,571m Gave Ding...
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March 17, 2016
FITS® socks Sponsors Iconic Janss Pro-Am Classic in Sun Valley
Chattanooga, TN (March 17, 2016) – FITS®, makers of the best fitting performance socks in the world, announces their sponsorship of the 19th annual Janss Pro-Am Classic, held in memory of Sun Valley Company owner Bill Janss. The Pro-Am series of events and races will begin on Thursday, March 31st with...