News Topics
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February 7, 2024
Orvis Releases New Helios, Shattering Industry Standards with the Most Accurate Fly Rod Ever Manufactured
MANCHESTER, Vt. (Feb. 7, 2024)/OUTDOOR SPORTSWIRE/ – Orvis, the family-owned and operated outdoor retailer that pioneered the modern fly rod, announces its next generation of Helios rods. The new Helios is four times more accurate than its ground-breaking predecessor the Helios 3 (H3) and is 25 percent stronger and 10 percent lighter...
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February 6, 2024
Bag Balm and Folsom Custom Skis Collaborate in Celebration of the Skincare Icon’s 125th Anniversary
Lyndonville, VT /OUTDOOR SPORTSWIRE/ - Vermont’s Original Bag Balm, your trusted skincare brand since 1899, and Folsom, makers of custom alpine skis, are excited to announce a collaboration to celebrate the skincare icon’s 125th anniversary this year. Folsom has crafted a limited number of custom Giver skis, which sport a cow...
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February 6, 2024
Sorel 2024 Revenue Expected to Fall Double Digits
Industry footwear brand Sorel, owned by Columbia Sportswear, is experiencing weak sell through this season, which is weighing on future wholesale orders, according to Columbia executives. The brand has been a growth story for Columbia in the past. The Daily Outdoor Retailer
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February 6, 2024
Train Fitness: Powering Your Workout With AI
Train Fitness is capitalizing on the importance of physical health. The company is addressing the $21.8 billion global virtual fitness market through AI-powered wearable fitness trackers. Using AI to analyze motion data from Apple Watches, Train Fitness can identify, track, and derive expert-level analysis of a user’s workouts, offering real-time coaching to...
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February 6, 2024
Yak Wool Apparel Pioneer Kora Introduces Limited-Edition Sock Range
BALI, Indonesia - February 6, 2024 /OUTDOOR SPORTSWIRE/ – kora (https://koraoutdoor.com), the pioneer in using yak wool and sustainable natural fibers for performance apparel, today introduces its new limited edition line of socks. The styles feature the brand’s proprietary fabrics that are powered by yak wool, a natural fiber with scientifically...
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February 6, 2024
Yakima Unveils Exciting Spring 2024 Product Lineup, Redefining How Consumers Pack, Carry and Transport in the Outdoors
Lake Oswego, OR (Feb. 6, 2024)/OUTDOOR SPORTSWIRE/ –Yakima, the pioneering manufacturer of category leading cargo and gear management solutions, announces new Spring ‘24 products that will help consumers Take It Easy™ more than ever before. Designed to enhance outdoor experiences and simplify adventures, the new offerings showcase Yakima's commitment to quality...
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February 6, 2024
Renowned Skier and Lakota Activist Connor Ryan Joins Forces with A New Earth Project Advocate Team
LAGUNA BEACH, CA (February 6, 2024)/OUTDOOR SPORTSWIRE/ – A New Earth Project, the sustainability initiative of Atlantic Packaging, proudly welcomes professional skier, Lakota activist, and captivating storyteller, Connor Ryan, to its advocate team. Wes Carter, founder of A New Earth Project and president of Atlantic Packaging, made the announcement today, highlighting the...
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February 6, 2024
Headliners And Tickets Announced for Denver’s Inaugural Outside Festival, June 1 – June 2, 2024
DENVER, CO – February 6, 2024 /OUTDOOR SPORTSWIRE/ - Excitement is building in the Mile High City as tickets for the new Outside Festival officially go on sale starting this Thursday, February 8, with Fleet Foxes, Thundercat, Lettuce, Andrew Bird, Say She She, The Heavy Heavy and other musical artists...
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February 6, 2024
Legacy of Fort Scott National Historic Site Expanded
Washington, D.C. (February 6, 2024)/OUTDOOR SPORTSWIRE/ – National Park Trust and the National Park Service announced a successful partnership that will help to preserve a critical piece of American history at Fort Scott National Historic Site in Kansas. This multi-year collaboration, resulting in the acquisition of a ¾-acre private property within the...
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February 5, 2024
Unlocking New Adventures: Sea to Summit Acquires Cirdan, Strengthens Nordic Presence
Perth, Western Australia (February 5th, 2024) /OUTDOOR SPORTSWIRE/ - Sea to Summit Pty Ltd, the globally recognized adventure equipment brand headquartered in Perth, Western Australia, is delighted to announce the acquisition of Cirdan AS, its current distributor in Norway, Sweden, and Finland. This strategic move marks a significant milestone in...
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February 5, 2024
Columbia Sportswear Facing Layoffs and Cost Cuts
Columbia Sportswear is facing tough outdoor and wholesale challenges ahead. A lackluster fourth-quarter report resulted in layoffs, as well as an expectation for “erosion in profitability” in 2024. And the company’s challenges include cautious retail partners and greater competition from other brands. The company projected first-quarter net sales to be...
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February 5, 2024
Alterra Mountain Company to buy Arapahoe Basin in Colorado
Alterra Mountain Company has entered into an agreement to purchase Arapahoe Basin in Colorado. The ski resort is currently owned by Dream Unlimited Corp. A-Basin often boasts the longest ski season in Colorado, many times running through June and even July 4. The ski resort is located 68 miles from...
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February 5, 2024
RV sales ‘normalizing’ to pre-pandemic numbers following huge boom in sales
After a tremendous boom during the pandemic, RV sales are normalizing back to pre-COVID times, but that doesn't mean Americans aren't camping. According to Kampgrounds of America, around 57% of campers have already booked a trip for this year. The pandemic threw a lot of businesses under the bus but...
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February 5, 2024
Obviouslee Grows Outdoor Strategy Team to Support its Continued Expansion
CHARLESTON, S.C. (February 5, 2023) /OUTDOOR SPORTSWIRE/ – Obviouslee, a leading full-service national marketing and creative agency specializing in outdoor and active, sports and events and purpose-driven brands is furthering its commitment to the outdoor industry to set the stage for continued growth. The agency recently welcomed Joe Jackson to co-lead...
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February 5, 2024
Are you ready to Go Multisport?
New York, NY, /OUTDOOR SPORTSWIRE/ – We are pleased to announce the new release Go Multisport: Add Fun, Challenge & Exploration to Your World by endurance athlete Jennifer Strong McConachie. This all-in-one resource and first handbook for multisport athletes introduces the revolutionary concept of multisport and how it can help you expand...
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February 5, 2024
Granite Gear Announces 2024 Grounds Keepers “Legacy Team”
Two Harbors, MN /OUTDOOR SPORTSWIRE/ – Today Granite Gear announces the launch of the 2024 Grounds Keepers program and welcomes a “Legacy Team'' of 10 diverse nature lovers and former Grounds Keeper participants. Now in its 8th year, the Grounds Keepers represents a team of dedicated hikers, bikers, and paddlers who commit...
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February 5, 2024
Delivgear RVA Model 1
Amsterdam, 05.02.2024 /OUTDOOR SPORTSWIRE/ - Today, Delivgear is proud to unveil its latest innovation, the Delivgear RVA Model 1 – a state-of-the-art Bicycle Rear View Assistant designed to enhance the safety and awareness of cyclists on the road. With cutting-edge features and advanced AI technology, the Delivgear RVA Model 1...
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February 2, 2024
Fischer Announces new Freestyle ski — Nightstick
/OUTDOOR SPORTSWIRE/ – Even before the new Fischer Nightstick line was presented to the public, it already made big waves in the freestyle world. This innovative family of skis has been specially developed for playful park, slopestyle, and backcountry action. Every model is incredibly durable and versatile, making the Nightstick...
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February 2, 2024
Oboz Elevates Sales and Service Across North America with Multiple Moves
Bozeman, Mont., (February 2, 2024)/OUTDOOR SPORTSWIRE/ – Oboz, the True to the Trail hiking brand based in Bozeman, MT, has made several changes to its US and Canadian sales organizations to bolster its retail partner service and consumer engagement at the store level throughout North America. These moves include realigning its...
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February 2, 2024
Stromer Grows Leadership Team with Three Recent Additions
Oberwangen, Switzerland (1 February 2024)/OUTDOOR SPORTSWIRE/ - Stromer, pioneers of Swiss e-bike technology, is pleased to announce three new additions to its leadership team. Christoph Lindlein is responsible for global marketing management in his role as chief marketing officer (CMO), Franz Reindl is chief technology officer (CTO) and heads the R&D...
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February 2, 2024
Outside Expands Ski and Snowboard TV Coverage to Include International FIS World Cups
Boulder, CO (Feb 2, 2024) /OUTDOOR SPORTSWIRE/ - Outside Interactive, Inc. and InFront officially announced a new agreement today expanding the availability of international FIS World Cup events for ski and snowboard fans on Outside Watch. Already the exclusive home of all World Cups that take place in the United...
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February 1, 2024
Salomon Owner Amer Sports Raises $1.37 Billion in U.S. IPO
Amer Sports, Inc. raised $1.37 billion its U.S. initial public offering (IPO), a total that fell short of its projected $1.8 billion. The Finnish company, which owns the Salomon, Arc’Teryx, Wilson, Peak Performance and Atomic brands, sold 105 million ordinary shares for $13 each. The company previously anticipated offering 100 million ordinary...
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February 1, 2024
ENVO Provides 12 Electric ‘SnowKarts’ for Visitors at Renowned Carnaval de Quebec
Vancouver, Canada (February 1, 2024) /OUTDOOR SPORTSWIRE/ - Canadians know a thing or two about having fun in the snow, so when Carnaval de Quebec organizers were introduced to the e-SnowKarts from ENVO Drive Systems, they immediately knew their visitors would appreciate the chance to try them out. So they...
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February 1, 2024
Alpacka Raft Releases Three New Models for 2024
MANCOS, Colo. (Feb 1, 2024) /OUTDOOR SPORTSWIRE/ – Alpacka Raft, the packrafting industry leader, today announced three new models for 2024. The Colorado-based brand is releasing two new tandem packrafts, the Tango and the Rendezvous, and is updating the Refuge, one of the company's most innovative models. "As packrafting continues to...
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February 1, 2024
DECATHLON Unveils A Cutting-Edge Immersive Experience On Apple Vision Pro
SAN FRANCISCO, CALIF. (February, 1 2024)/OUTDOOR SPORTSWIRE/ – Committed to offering a state-of-the-art experience to its customers, DECATHLON, the world’s largest sporting goods retailer, is launching a brand new immersive shopping app for Apple Vision Pro, which will be available on February 2nd in the United States. The result of several months...