News Topics
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October 7, 2021
Sustainability Champion of the Year Award for Plastic Impact Alliance Co-Founder
Boulder, Colorado (October 7, 2021) — The Plastic Impact Alliance is proud to announce that Outdoor Media Summit has recognized Kristin Hostetter as the “Sustainability Champion of the Year” for her work co-founding and leading the Plastic Impact Alliance (PIA). The award was presented by a panel of judges at...
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October 7, 2021
World Obstacle achieves Observer Status of the Global Association of International Sports Federations
Lausanne, Switzerland: At the last GAISF Council meeting held on September 27, 2021, World Obstacle, FISO - Fédération Internationale de Sports d'Obstacles (FISO) was granted the Observer status, which allows it to attend the GAISF General Assembly, as well as to participate in international events hosted by GAISF, to be...
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October 7, 2021
Kari Traa ‘Girls Will Be Girls’ Movement Exposes Stories of Inequality
Broomfield, Colo. – Oct. 7, 2021 – Kari Traa, one of the fastest growing women’s sportswear brands worldwide, has launched a movement to encourage women to share stories of inequality, and break the rules traditionally associated with being a woman. In the brand’s ‘Girls Will Be Girls’ campaign video, a young...
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October 7, 2021
Sport Casuals International (SCI) Announces New Athletic Performance Fabric
Boca Raton, FL —Sport Casuals International (SCI), a global sports apparel design and manufacturing company, unveils a new performance fitness fabric: SCI FIT 1. Available exclusively from Sport Casuals International, SCI FIT 1 is a scientific fabric breakthrough that virtually eliminates the Grin-Through Effect: the fabric stretching, material erosion (almost...
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October 7, 2021
Global Design Brand Vera Bradley Partners With Baddle On Stylish New Pickleball Gear
Los Angeles (October 7, 2021) – Vera Bradley (NASDAQ: VRA), a leading American bag and luggage company and iconic lifestyle brand, and Baddle Pickleball, part of the outdoor and recreational product portfolio of OvareVentures, have partnered on an all-new line of designer pickleball paddles and paddle covers. In a marriage of...
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October 6, 2021
KOA Adds Dedicated Position for Canadian Market Expansion
Kampgrounds of America, Inc. (KOA) has hired Matt Stovold to the newly created position of KOA Franchise Development Manager for Canada. Stovold joins KOA after more than10 years of operating and managing the Toronto North/Cookstown KOA Holiday in Ontario. Woodalls
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October 6, 2021
Harvest Hosts Finalizes Boondockers Welcome Integration to Become the Largest Private RV Camping Network, Offering Over 5,600 Locations for Members
Harvest Hosts, a membership program giving RVers access to unique RV camping options, is announcing the complete integration of Boondockers Welcome, a community-driven camping solution, into its platform following acquisition of the company in May 2021. Both built by RVers for RVers, the companies share a mission of giving travelers opportunities...
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October 6, 2021
Hot Bento Needs Your Vote
HONOLULU, HI October 2021) HOT BENTO NEEDS YOUR VOTE: Selected from thousands of products nationwide, Hot Bento is a finalist in Making It With Lowes. Winners will be selected by popular vote. Visit www.MIWLfanfavorite.com between now and 10/15 to cast your vote-no purchase necessary. Hot Bento was selected by Outside...
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October 6, 2021
Houdini Sportswear Debuts Global “The Storyteller” Campaign Powered by Polartec
STOCKHOLM (October 6, 2021) -- Houdini, the global circular sportswear company, committed to designs that are timeless, functional, minimalist, with an eye on doing more with less, announces the launch of its global marketing campaign, “The Storyteller” in collaboration with Polartec®. Specifically, this marketing initiative, in partnership with a media...
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October 6, 2021
Astral Pays Homage to Iconic and Influential Green River with Limited Edition Lifejacket
Asheville, NC – October 6, 2021 – Astral, manufacturer of industry-leading PFDs and footwear, is proud to unveil its latest limited edition lifejacket, the LE Heron GreenJacket: a tribute to the iconic Green River that has played such a formative role for Astral, its employees, and whitewater kayaking as a...
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October 6, 2021
Magma Products, rygr Cook Up Public Relations, Affiliate Marketing Partnership
Lakewood, Calif. (Oct. 6, 2021) — Magma Products, a leading manufacturer of durable, confidence-inspiring marine and RV/outdoor cooking products, announces it has retained active lifestyle agency, rygr, as its integrated marketing partner. The agency will support Magma Products across earned media and affiliate marketing services in North America as the...
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October 6, 2021
Cardo Systems Unveils New Packtalk Ski System For Winter Season
Boulder, CO (October 2021) - Cardo Systems, the global leader in state-of-the-art Dynamic Mesh Communication motorcycle communication devices, has announced that its new Packtalk Ski product line is available for sale ahead of the 2021-22 winter season, giving skiers and snowboarders a revolutionary new way to communicate on the slopes...
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October 6, 2021
Gnarly Nutrition Transitions to Recyclable Steel Packaging
SALT LAKE CITY, UT (October 6, 2021) -- Gnarly Sports Nutrition, the makers of clean, effective, and great tasting sports nutrition supplements, is proud to announce that they will be transitioning all of their product packaging from plastic tubs to highly recyclable tin coated steel cans. As the first sports...
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October 5, 2021
Winnebago Roam Revealed As Brand’s First Camper Van For Wheelchair Users
Winnebago RV company revealed the Winnebago Roam - a Class B camper van which offers plenty of cabin space despite its relatively smaller cabin compared to the other wheelchair-friendly RVs. Aside from its remote-controlled wheelchair lift, cabinets and storage compartments inside are accessible even while seated, with specially-made duffels for...
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October 5, 2021
RV Industry Priorities Included in Infrastructure Bill
While the Infrastructure Investment and Jobs Act, a $1.2 trillion infrastructure package, seemed poised to pass the House of Representatives last week, ongoing disagreement between the progressive and centrist wings of the Democratic Party delayed the vote. Progressive Democrats are insisting that the infrastructure bill and a separate reconciliation package...
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October 5, 2021
This Luxury Motorhome With Mercedes-Benz Tech Shows What German Design Is All About
You’re probably already familiar with motorhomes based on a Mercedes Sprinter chassis, but this model is more than that because it combines a Mercedes chassis with top-of-the-line German interior design, which gives it a unique flavor. Auto Evolution
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October 5, 2021
New Confluence Program Seeks to Fund Historically Racially Marginalized Groups Working to Protect Natural Places
Bend, Oregon (Oct. 5, 2021) - Conservation experts, business leaders, and grantmakers are inviting historically racially marginalized groups to apply for funding to protect natural places across the USA and Canada via a new initiative called the Confluence Program. Groups do not need a charitable status to apply, and the...
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October 5, 2021
KOA: Over 6.3M Hispanic Households Camped in ‘20
Kampgrounds of America Inc. (KOA) is celebrating National Hispanic Heritage Month (Sept. 15-Oct. 15) with the release of the 2021 Latinx Camping Snapshot, which highlights the continued growth of camping popularity among U.S. Latinx audiences. Latinx campers represent 6.3 million camping households in the U.S., with 15% who are new to camping...
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October 5, 2021
Alta Cycling Group Implements Live Data Program to Offer Real-Time Local Dealer Inventory for Consumers
KENT, Wash., (October, 5, 2021) — Alta Cycling Group, the premiere cycling company whose brands include Diamondback, iZip, Redline and Haibike, is offering its authorized dealers a new way to keep consumers that are shopping their brand’s websites informed when a bike is available locally and direct consumers to that ...
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October 5, 2021
Legendary Ski Map Artist James Niehues Releasing Original Paintings and Sketches to the Public for the First Time Ever
DENVER (October 5, 2021) -- James Niehues, the celebrated artist behind the evocative hand-painted depictions of more than 200 ski resorts across the globe, announces a release of his collection of original paintings and sketches covering the past 35 years as he steps away from creating ski resort trail maps...
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October 5, 2021
Rumpl Introduces Responsibly Sourced Merino Wool Blanket Collection
PORTLAND, Ore. (October 5, 2021) – Rumpl, the purpose-driven brand on a mission to introduce the world to better blankets, expands its product offering with its first blanket designed exclusively for the home. The Merino SoftWool Blanket™ incorporates Rumpl’s material expertise and commitment to sustainability into a premium, in-home staple. The Merino...
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October 5, 2021
Outdoor Gear Builders Launches New Outdoor Industry Job Board
October 5, 2021 – Asheville, NC – The Outdoor Gear Builders of WNC (OGB) is excited to announce the new WNC Outdoor Industry Job Board, to better connect outdoor companies to people interested in being a part of the outdoor industry hub of the East. The job board, which is...
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October 5, 2021
PrimaLoft® P.U.R.E.™ Sets New Standard for Renewable Manufacturing Technology
LATHAM, N.Y. (October 5, 2021) – For decades, insulation manufacturing methods have relied on fossil fuels like coal and natural gas. These industrial processes, widely used by manufacturers across the globe, are leading contributors of greenhouse gas emissions. In response, many brands have focused on material solutions and certifications to...
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October 5, 2021
NuORDER to launch enhanced Grassroots Outdoor Alliance retailer experience ahead of November buying season
LOS ANGELES, OCTOBER 5, 2021 – NuORDER, the leading B2B platform powering commerce and discovery, will launch a new buyer experience for Grassroots Outdoor Alliance retailers this fall, including the introduction of key features ahead of the November buying season. The NuORDER enhancements are based on extensive dealer interviews and...
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October 5, 2021
Fenix Packs A Powerful Punch With The Newly Released TK35UE V2.0
Its precursor, the TK35UE won the prestigious Red Dot Award, but true to its spirit of relentless innovation, Fenix has now released the upgraded TK35UE V2.0. This brand-new tactical flashlight retains the best features of its previous version, but is now brighter with more maximum lumens, longer beam distance, and...