News Topics
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January 28, 2021
Jack Wolfskin Opens First North American Showroom in Park City
Park City, UT (January 28, 2021) — Jack Wolfskin, a leading global outdoor apparel and gear manufacturer, is thrilled to announce the opening of the brand’s first-ever North American showroom located in downtown Park City, Utah. With 549 retail locations in over 40 countries worldwide, Jack Wolfskin is a well-established...
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January 28, 2021
Liv Ladies AllRide: Powered by SRAM 2021 Mountain Bike Skills Camps – Registration is Open!
BEND, Ore., (January 28, 2021) - Ladies AllRide mountain bike skills camps are all about bringing people who identify as female together to learn skills on their bikes and share the joys of mountain biking in a fun, welcoming and encouraging environment. From fresh-out-of-the-box newbie to seasoned rider, group ride...
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January 28, 2021
Backcountry Teams Up with Natural Selection Tour as Official Outerwear and Retail Partner
PARK CITY, Utah (Jan. 27, 2021) – Backcountry, the specialty retailer of premium outdoor gear and apparel, has teamed up with the Natural Selection Tour (NST), the first winter sports tour to showcase the world’s top snowboard athletes competing on the planet’s most exciting natural and naturally-enhanced terrain. As the...
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January 28, 2021
For Daily Carry or When We Wander Again: WANDRD Releases the Best Lookin’ and Most Versatile Tech and Toiletry Kits
Orem, UT (January 28, 2021) — Ready for all your 2021 needs — from daily carry, to road trips, and those coveted far-away adventures — WANDRD introduces tech pouches and toiletry bags. “Going into this project, we knew we had a complicated problem ahead of us, as Tech and Toiletry...
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January 28, 2021
Hydro Flask announces 2021 Parks for All Giving Program Grant Recipients, boosting Parks for All Contributions over $1.9 million
Bend, OR (January 28, 2021) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ: HELE) brand, is honored to announce the recipients of its 2021 Parks for All grant. The brand will donate more than $400,000...
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January 27, 2021
Giro Launches the Contour RS Goggle
(January 27, 2021 - Park City, UT) Giro Sport Design, the leader in high-performance snow helmets and goggles, today announced the launch of its new Contour RS goggle. Designed in tandem with ZEISS Optics®, the Contour RS (Reduced Size) features a smaller toric lens shape, utilizes Giro’s premium VIVID lens...
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January 27, 2021
CAKE Launches the Kalk AP, an Anti-Poaching Electric Bush Bike
(Stockholm, Sweden – January 27, 2021) – CAKE, the Swedish leader in premium electric off-road motorbikes, announced today the launch of Kalk AP (Anti-Poaching), a special edition Kalk that has been redefined and optimized for rangers working to protect wildlife in the harsh conditions of the African bush. The Kalk...
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January 27, 2021
The North Face just dropped the first carbon-plated trail running shoe
After the initial noise, the show is poised to take over other sub-sections of the sport. The North Face dropped a first look at its VECTIV series, the world of trail running’s first official carbon-plated running shoes. Inside Hook
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January 27, 2021
Hyperice Acquires Another Sports Recovery Firm
Hyperice is using its influx of investors to purchase San Diego-based thermal technology company RecoverX, developers of products that deliver heat and cold therapies in under a minute. The deal is valued in the eighth-figure range. Front Office Sports
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January 27, 2021
VF’s Q3 Revenues Slide 6 Percent
Sales for the Vans brand were down 6% while sales for The North Face were flat, though the company’s entire outdoor segment fell 5%. Earnings came in just ahead of Wall Street’s consensus estimate but were below year-ago levels. SGB Media
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January 27, 2021
Columbia Hires Chief Digital Officer From Nike
Columbia Sportswear Company announced the appointment of Skip Potter to the role of EVP, Chief Digital Information Officer, effective April 1, 2021. Most recently, he spent four years as Nike’s Chief Technology Officer, and held top management roles in Capital One and British Telecommunication’s Enterprise Group. Shop Eat Surf
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January 27, 2021
7 N.C. Parks See Over 1M Visitors, System Sets Record
Jockey’s Ridge State Park again staked its claim to being the most popular in North Carolina as the state park system set a new record for total visitors in 2020. Woodall’s Campground Management
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January 27, 2021
Salomon Announces New Sustainability Initiatives for Winter Sports Category
OGDEN, Utah (Jan. 27, 2021) — Salomon, the global leader in winter sports equipment, today announces the implementation of new, more sustainable design ambitions across its entire winter sports category. This more responsible approach to creating winter sports equipment—including hardgoods such as skis, ski boots, goggles and helmets—is another step toward...
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January 27, 2021
Selk’bag Launches Limited Edition, 100% Recycled Rainforest Print Wearable Sleeping Bag
Encinitas, Calif. (Jan. 27, 2021) – Inspired by the exceptional flora and fauna found deep in the Chilean forest preserve of Parque Oncol, Selk’bag is excited to launch its newest wearable sleeping bag made from 100% recycled material, the Rainforest. The limited edition Rainforest bag is designed to keep you...
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January 27, 2021
Fenix Introduces Two New Products to Their Line-Up: The PD32 V2.0 and The TK16 V2.0
Fenix has announced two new additions to their exceptional line of flashlight and performance lighting products. Fenix has been a leader in the lighting industry for decades and their newest additions offer the same level of craftsmanship and reliability that Fenix fans have come to expect. The PD32 V2.0 is...
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January 27, 2021
Orvis Partners with Hell’s Bay Boatworks to Launch Special Edition Skiff
MANCHESTER, Vt. (Jan. 27, 2021) — Orvis, the family-owned and operated outdoor retailer that specializes in fly fishing gear, and Hell’s Bay Boatworks, the renowned Florida-based boat maker, announce the launch of a new special edition skiff package that benefits Florida fisheries. The brands collaborated to design the Orvis Edition...
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January 27, 2021
Arc’teryx Commits $1 Million To Connect People To The Transformative Power Of Nature
NORTH VANCOUVER, British Columbia, January 27, 2021– Arc’teryx Equipment, the global design company specializing in technical high-performance apparel and equipment, is marking the start of 2021 with a brand platform designed to better the human experience by connecting people to the transformative power of nature. The Arc’teryx Outer Peace initiative...
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January 27, 2021
Accidental Author: Freewaters Footwear Co-founder Eli Marmar Creates New Children’s Adventure Novel
Encinitas, CA (1.27.21)– There was no master plan. But in this time of increased fear and separation, industry veteran Eli Marmar felt compelled to put his creativity to paper and give the youth a spark of inspiration. Wind Quest, his debut novel, is an oceanic tale designed to inspire deep...
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January 27, 2021
Hiking Community Applauds Pause on New Energy Leases
Silver Spring, MD; January 27, 2021 – Following the announcement of Executive Orders to address the climate crisis, including a pause on oil and gas leases on public lands, American Hiking Society (AHS), provides this statement: Tyler Ray, Director of Policy and Advocacy, American Hiking Society: “American Hiking Society applauds the Biden-Harris...
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January 27, 2021
ITC Vegas Selects Buddy to Power Embedded Insurance
RICHMOND, Va. — Insurance technology startup Buddy (https://buddyinsurance.com/) has partnered with InsureTech Connect to offer registration cancellation insurance to all conference attendees at the upcoming ITC Vegas (https://insuretechconnect.com/), the world’s largest gathering of insurance leaders and innovators. Taking place at the Mandalay Bay Resort and Casino in Las Vegas, NV,...
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January 27, 2021
Rab’s Arc Eco Jacket wins ISPO Award 2021
We are extremely thrilled that our Rab Arc Eco Jacket – out in AW21 – is among the winners of the ISPO Award 2021! Each year, ISPO honours the sporting goods industry´s most exceptional products with the ISPO Award. We'd like to invite you to join our virtual press meeting...
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January 27, 2021
Virtual Women’s Outdoor Summit ‘21 Set for March 11 – 13
San Francisco, CA – January 27, 2021 – In celebration of International Women’s Month, Teresa Baker has teamed up with JAM Collective and Ravel Media to launch a virtual Women’s Outdoor Summit for women of the outdoor industry to connect and learn from one another. The three-day virtual event is...
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January 27, 2021
Sweet Protection Adds Marcus Caston, Parkin Costain To Athlete Team
(BOULDER, CO - JANUARY 2021) - Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced that it has signed athlete partnership contracts with big mountain freeskiers Marcus Caston and Parkin Costain, bolstering one of the most impressive and eclectic rosters of athletes in the outdoor industry. Costain...
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January 26, 2021
Don’t Be Afraid to Be Basic + More Big Lessons From Top Outdoor Execs
Outdoor executives discuss the takeaways from an unprecedented year and offer insights on how they will persevere and emerge stronger than ever Footwear News
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January 26, 2021
Biggest Windstorm to Batter Yosemite in 25 Years Topples Two Sequoias
California's iconic Yosemite National Park will remain closed until at least Saturday, Jan. 30 after a windstorm caused millions of dollars of damage in the park, toppled trees and power lines. EcoWatch