YETI, Peloton, GoPro Join 1,000 Companies Suing U.S. Gov’t Over Tariffs

January 26, 2026

After a year of President Trump’s increased tariffs on goods produced overseas, brands are now pursuing taking legal action and asking for refunds to recoup costs.

More than 1,000 U.S. businesses, including prominent outdoor brands like YETI, Peloton, and GoPro, have filed lawsuits against the government over President Trump’s tariffs imposed shortly after his January 2025 inauguration, arguing that his use of the International Emergency Economic Powers Act (IEEPA) to justify them is illegal.

These companies, which rely heavily on imported materials even for U.S.-assembled products, claim the tariffs have driven up costs passed onto consumers through higher prices, with YETI and Peloton specifically seeking full refunds for their 2025 payments—though exact amounts remain undisclosed.

While brands have largely avoided public criticism due to fears of retaliation, they join major players like Reebok and Puma in the U.S. Court of International Trade; the Supreme Court, expected to rule this week on the tariffs’ legality, has so far delayed its decision, potentially prolonging uncertainty as the White House plans alternative tariff measures regardless. Gear Junkie