December 2, 2022

Rossignol Group Opening a New Multi-Brand Mountain Sports Store Concept, “Start Gate”, in Bromont, Quebec

ST-JEAN-DE-MOIRANS, France, (Dec. 2, 2022) /OUTDOOR SPORTSWIRE/ – Seeking to offer mountain sports enthusiasts an enhanced multi-brand customer experience, the Rossignol Group has announced the opening of the “START GATE” store in Bromont, marking a new step in its multi-season and multi-activity development strategy. The new concept store will be managed...

December 2, 2022

Ibex Extends Sales Representation Across the Pacific Northwest and Central U.S.

Nederland, CO (December 2, 2022) /OUTDOOR SPORTSWIRE/ - Ibex, leader in merino wool apparel and accessories, is excited to announce their newest agency relationships to manage sales for the brand. PlayNorthwest will represent Ibex in the Pacific Northwest, while Split Rock Sales will cover the Central U.S. In the Pacific...

December 1, 2022

Nissan Formula E Team Unveils High Performance Merino Wool Racing Uniforms in Collaboration with The Woolmark Company

/OUTDOOR SPORTSWIRE/ - The Woolmark Company has joined the Nissan Formula E Team as its technical partner to develop an innovative Merino wool-rich team kit. ​​Season 9 will be Nissan’s fifth in the ABB FIA Formula E World Championship, and marks the start of the Gen3 era. Nissan races in...

November 30, 2022

Black Book: Colder Weather Brings Drop in Wholesale RV Values

The average sales prices for motor homes and towables sold at wholesale auctions declined last month. The drop off in motor home values from the month before looks quite dramatic, but when you consider the overall trend line for the past several months, it is consistent with the patterns that...

November 30, 2022

Crown Capital Investments Acquires Pacific Yurts

Crown Capital Investments, an Atlanta-based private equity firm, has acquired Pacific Yurts, Inc., the maker of portable tents. This partnership will enable Pacific Yurts to enhance the opportunities it can offer to its employees. SGB

November 30, 2022

The Rossignol Group to invest $50M in three years targeting revenue growth, sustainability leadership

St-Jean-de-Moirans, France, and Park City, Utah – (Nov. 30, 2022) /OUTDOOR SPORTSWIRE/ - Targeting both significant revenue growth and category leadership in sustainable ski and outdoor products, the Rossignol Group this month unveiled a new strategic plan — called Ascension 2026 — that commits to investing $50 million between now and...

November 30, 2022

Jackson Hole Mountain Resort to Open Aerial Tram this Saturday

TETON VILLAGE, WYO. — NOV. 30, 2022 /OUTDOOR SPORTSWIRE/ – Jackson Hole Mountain Resort (JHMR) is pleased to announce that it will open the Aerial Tram, Sublette and Marmot lifts and the Bridger Gondola this Saturday, Dec. 3. JHMR has received a steady stream of snowfall, with 112 inches of snow...

November 30, 2022

The Rossignol Group to Invest $50M in Three Years Targeting Revenue Growth, Sustainability Leadership

Targeting both significant revenue growth and category leadership in sustainable ski and outdoor products, the Rossignol Group this month unveiled a new strategic plan — called Ascension 2026 — that commits to investing $50 million between now and 2026 to achieve its goals. Businesswire

November 29, 2022

Outdoor Prolink Announces Latest Brand Additions to its Pro Purchase Website

BOULDER, Colo. (November 29, 2022) /OUTDOOR SPORTSWIRE/ – Outdoor Prolink, the pro purchase program created for outdoor professionals at the heart of the industry, announces recent additions to its catalog of brand partners. The 13 brands that Outdoor Prolink will add include industry leaders from the backpacking, footwear, vehicle-supported adventure, and cycling...

November 29, 2022

Dynafit is First Official Partner of ITRA

Aschheim, Nov. 29, 2022 /OUTDOOR SPORTSWIRE/ – The International Trail Running Association (ITRA) is the leading umbrella organization globally for the sport of trail running. Now, ITRA and DYNAFIT are announcing their partnership. That makes the brand by athletes for athletes that develops premium product systems for mountain endurance athletes the...

November 29, 2022

Lectric Ebikes Defies Inflation Odds, Slashing Consumer Prices and Relieving Energy Costs

PHOENIX (Nov. 29, 2022) /OUTDOOR SPORTSWIRE/ - With rising costs of living and rising energy costs present on a global scale, a single EV company – the fastest growing e-bike brand in the U.S. – defies the odds of imminent recession by presenting a viable urban transportation solution that addresses...

November 29, 2022

SportfishingBuddy.com, an Online Fishing Resources Hub, Acquires Chesapeake-Angler.com

/OUTDOOR SPORTSWIRE/ - SportfishingBuddy.com is happy to announce that it has purchased Chesapeake-Angler.com, which has been a fantastic resource for thousands of anglers, both in the Chesapeake Bay region and around the whole nation. SportfishingBuddy.com now includes Chesapeake-Angler.com, and this new resource hub will be the go-to place for anglers...

November 28, 2022

Black Friday Online Sales Hit Record $9.12 Billion

U.S. shoppers spent a record $9.12 billion online this Black Friday, according to Adobe Analytics, which tracks sales on retailers’ websites. That’s a 2.3 percent increase compared to $8.92 billion in 2021 and also up from $9.03 billion the in 2020. SGB Media

November 28, 2022

Crown Capital buys portable tent maker Pacific Yurts

Crown Capital has acquired Oregon based Pacific Yurts Inc, a maker of portable tents or yurts. No financial terms were disclosed. Pacific Yurts launched in 1978. PE Hub

November 25, 2022

Patagonia Sues Gap for Copying Its Signature Snap-T Pullover

Following its fallout with Ye, GAP (NYSE:GPS -2.19%) now lands itself in legal trouble with outdoor clothing retailer Patagonia which recently filed a lawsuit accusing the American clothing brand of copying its signature Snap-T pocket design found on its fleece sweaters for over three decades. Hype Beast

November 23, 2022

Camber Outdoors Launches ‘Seat at the Table’ Fundraising Campaign

BOULDER, Colo. /OUTDOOR SPORTSWIRE/ - Today Camber Outdoors, the non-profit organization with the mission of supporting workplace inclusion, equity and diversity for outdoor-recreation focused organizations, announces the launch of its ‘Seat at the Table’ fundraising campaign to bolster and support Camber’s mentoring programs. “Mentoring is one of the most powerful...

November 22, 2022

Bajío Sunglasses Teams Up with Collegiate Bass Fishing Series

New Smyrna Beach, FL (Nov. 22 2022) /OUTDOOR SPORTSWIRE/ - Bajío, maker of blue-light filtering, sustainable performance sunglasses, is excited to announce a partnership with the Association of Collegiate Anglers. As part of this partnership, Bajio will activate on-site at events, products will be featured in prize payouts, and sunglasses...

November 22, 2022

Vibram Launches ‘Work With Trust’ Global Campaign Highlighting Excellence In Work And Safety Sectors

/OUTDOOR SPORTSWIRE/ - As a brand with a long history of serving the various work and safety occupations, Vibram is highlighting its continued commitment to innovation, safety, trust and confidence with a new global campaign, ‘Work with Trust’. Primarily digital, the campaign centers around a cinematic film shot by international...

November 21, 2022

The High Fives Foundation teams up with Backbone Media for Public Relations

TRUCKEE, CA. (November 21, 2022) /OUTDOOR SPORTSWIRE/ – The award-winning adaptive sports nonprofit The High Fives Foundation has partnered with leading outdoor-industry marketing agency Backbone Media for public relations services. Backbone will amplify the organization’s community-focused messaging, athlete profiles, events, and sponsorship opportunities. Founded in 2009, High Fives Foundation aims to create...

November 21, 2022

OrthoLite Cirql Welcomes Juan Cutina as Sales Director in Ho Chi Minh City, Vietnam

AMHERST, Mass. (Nov. 21, 2022) /OUTDOOR SPORTSWIRE/ – OrthoLite®, the 25-year global leader of branded, high-performance and comfort footwear solutions and the company behind the recent introduction of Cirql, the world’s first EVA plastics-free, recyclable, biodegradable and industrially compostable foam, announces Juan Cutina as Sales Director of OrthoLite Cirql. Cirql is...

November 21, 2022

BlackStrap Unveils ‘Moments in Motion’ Campaign

BEND, OR., (Nov 21, 2022) /OUTDOOR SPORTSWIRE/ – BlackStrap, the leading made-in-the-USA manufacturer of face gear, baselayers, and accessories for winter sports, anglers, and outdoor recreationists, today unveiled its new ‘Moments In Motion’ campaign as part of their ongoing efforts to invest themselves in the outdoor community both locally and broadly....

November 17, 2022

Outdoor Retailer Announces Winter Programming Transformation with New Leadership Conference and New Dates

SAN JUAN CAPISTRANO, California – (November 17, 2022) /OUTDOOR SPORTSWIRE/ - Outdoor Retailer announced a fresh format in its approach to serving the outdoor and winter sports marketplace. Through the introduction of new events and a shift in future dates, Outdoor Retailer will provide more opportunities for the industry to...

November 17, 2022

Outside Inc makes 12% workforce cut on advertising slowdown

Outside Inc – the parent publisher to VeloNews, CyclingTips, PinkBike, B2B Bicycle Retailer and Industry News, plus the Trailforks platform – has announced a number of staff layoffs this week. Among those laid off are senior journalists across the portfolio Caley Fretz, Dave Rome, Matt de Neef and Daniel Benson,...

November 17, 2022

Polartec Commits to Net-Zero Future

Spartanburg, S.C. (November 17, 2022) /OUTDOOR SPORTSWIRE/ – Polartec® — the premium creator of innovative and sustainable textile solutions — announces its parent organization Milliken & Company now holds approved science-based net-zero targets. Science Based Targets initiative (SBTi), a U.N.-backed collective dedicated to helping companies set emission reduction targets consistent with...

November 17, 2022

Biofuel on Bachelor: Oregon Resort Announces New Wood-Fired Heating System

With wood-based heating solutions for several of its buildings, Bend, Oregon’s Mt. Bachelor Ski Resort will soon go back to the future. In it, parent company POWDR said the resort’s new 3,412 MBH (1000 kW) boiler will heat four of its base area facilities with an estimated 1,000 tons of...