May 7, 2026

Thule Group Acquires Dog Harness Maker Curli AG

Thule Group has agreed to acquire Swiss-based curli AG, a leading maker of premium dog harnesses sold in about 60 countries, to expand its fast-growing dog transportation product line. Curli reported 6.4 million CHF in revenue for 2025 with a 20% EBIT margin, and its products complement Thule's offerings for...

May 7, 2026

SMITH Backs Emirates Team New Zealand Through Innovation Technology

Portland, Oregon (May 7, 2026) /OUTDOOR SPORTSWIRE/ – When true product innovation is built to solve the most extreme environmental challenges, it can often find relevance beyond its original intent. Announced today, SMITH - a global leader in outdoor performance products incorporating dynamic technologies, and flagship brand of the Safilo...

May 7, 2026

Marathon Sports Unveils New Brand Identity as It Enters 51st Year

BOSTON, Mass. (May 7, 2026) /OUTDOOR SPORTSWIRE/ — As it enters its 51st year, Marathon Sports today unveiled a new brand identity, introducing a modern logo and branding designed to carry one of New England’s most respected running brands into its next era. Founded in 1975, Marathon Sports has grown...

May 7, 2026

BRANWYN Deepens Partnership with Zentera & Transitions to ZQ+ Merino Wool Standard

Bend, OR (May 7, 2026) /OUTDOOR SPORTSWIRE/ – BRANWYN continues to raise the bar for what Performance Innerwear can and should be by deepening its leadership at the intersection of uncompromising natural-fiber product performance, women’s health, and sustainability. The award-winning, seamless Merino wool brand announces its expanded partnership with Zentera Wool Company and has now...

May 7, 2026

Skratch Labs Unveils 2026 Summer Seasonal Flavor Series

Boulder, CO (May 7, 2026) /OUTDOOR  SPORTSWIRE/ — Skratch Labs, the Boulder-based performance nutrition company, launches its largest seasonal flavor lineup to date with four new summer limited-editions of Sport Hydration Drink Mix, Super High Carb Drink Mix, and Energy Chews. Rolling out from May through early June, the 2026 summer...

May 7, 2026

“Reel World Sundays” Block Promises Epic Adventures & Top Chefs on World Fishing Network

DENVER (May 7, 2026) /OUTDOOR SPORTSWIRE/ – Discover amazing angling destinations and live the fishing lifestyle on World Fishing Network every week during “Reel World Sundays” a promo lineup starting at 6 p.m. ET. Every Sunday evening in May, viewers head to Africa – one of the last great places...

May 7, 2026

Fly Fisherman Magazine Presents: “The Shoals”

DENVER (May 7, 2026) /OUTDOOR SPORTSWIRE/ - Fly Fisherman Magazine recently announced the network premiere of its new, original short film, The Shoals, supported by partners Patagonia, COSTA, G. Loomis, The Fly Shop and Scientific Anglers, and airing on Outdoor Channel May 9 at 11:00 a.m. and 9:00 p.m. EST. A Ben...

May 6, 2026

3 National Park Sites Test Positive for ‘Brain-Eating Amoeba’ in Water

When it comes to potential dangers in the outdoors, most people think of getting lost, slipping and falling, or encountering wildlife such as bears and mountain lions. A new study, however, shows that there’s a significant danger we can’t see with the naked eye. Researchers recently found high concentrations of a...

May 6, 2026

Outdoor Research Names Scott Kerslake Acting President To Support Continued Brand Momentum

SEATTLE, WA (May 6, 2026) /OUTDOOR SPORTSWIRE/ - Outdoor Research today announced the appointment of Scott Kerslake as acting President, effective May 11, 2026. Kerslake, a longtime leader in the active and outdoor apparel industry, will lead the company while the Board of Directors conducts a search for the company's...

May 6, 2026

Roarsome and Thousand Team Up on a Summer-Ready Biking Collection for Kids

London (May 6, 2026) /OUTDOOR SPORTSWIRE/ – Two leading active lifestyle brands for kids – Roarsome and Thousand – today debuted a collection that brings together stylish and safe kids helmets and personality-driven apparel into one cohesive riding system. The collaboration, which marks Roarsome’s expansion into biking, introduces a vibrant, character-driven...