‘LandKey’ Sets New Standard for Managing Hunting Leases
November 12, 2025

MINNEAPOLIS (November 12, 2025) /OUTDOOR SPORTSWIRE/ – HLRBO today announced a new feature called LandKey™ to unify contracts, payments, and insurance in one place. Now available on HLRBO.com, it is an industry first, giving hunters and landowners a streamlined process for leasing.
Founded in 2016, HLRBO stands for Hunting Land Rentals By Owner. It is the leading app and platform that connects hunters looking for access to landowners willing to lease their property. The platform lists more than 1.5 million acres across the United States and serves more than 165,000 users.
“For many people, hunting leases still rely on handwritten notes, voicemails, or knocking on doors,” said Heath Schubert, founder of HLRBO. “LandKey brings everything into one place and makes the experience faster and more reliable for everyone involved.”
With LandKey, every lease follows the same simple structure: Agreements are generated and signed online; payments move through a secure digital system; and liability coverage is included with every applicable lease.
In addition, HLRBO has partnered with Affirm to offer financing options. Users can apply for “buy-now, pay-later” plans, giving hunters flexibility while providing landowners with timely, secure payments.
As demand for private land access continues to rise, HLRBO aims to support 10,000 individual leases by 2026. It currently features 6,000 leases across all 50 states.
“We believe LandKey will open the door to more land, more opportunities, and more people spending time outside,” Schubert said.
LandKey is now available to all HLRBO users at https://www.hlrbo.com/payment/learn.
About HLRBO
HLRBO is the leading platform for connecting landowners and hunters. With millions of acres listed nationwide, HLRBO provides a modern digital approach to finding land, securing access, and managing private land leases in Canada and all 50 U.S. states.
Press contact:
Graeme Thickins
For HLRBO
graemethickins@gmail.com
612-867-4055
