- Sampling error? 08/21/2020 snewsnet.com - For reps, there’s no such thing as a free sample. While ambassadors, athletes, and media get free products to test, independent agencies are responsible for ordering, paying for—and offloading—every product they show....
- Active Lifestyle All Over 2020 Inc. 5000 List 08/20/2020 sgbonline.com - A number of companies in the active lifestyle space landed on the 2020 Inc. 5000. The magazine’s annual ranking of the fastest-growing private companies in America, a snapshot of how well companies...
- Wearable Tech Enters the Fight Against Covid-19 08/19/2020 bloomberg.com - Health trackers like Fitbits and smartwatches can help detect the coronavirus before symptoms appear. But will this open new opportunities for data gaps and privacy issues? on Bloomberg.
- How to Get Started Working on the Road 08/18/2020 outsideonline.com - At a time when most of us are working from home and companies are embracing remote routines, there’s been a renewed interest in the digital-nomad lifestyle. But what are the realities of...
- Every Breath You Take: Air Pollution and Exercise 08/18/2020 irunfar.com - What is air pollution, what risks does it pose to us endurance runners, and how can we best protect ourselves from it? on I Run Far.
- Taking Vendors and Retailers’ Pulse on OR’s Virtual Tradeshow 08/17/2020 sgbonline.com - While Outdoor Retailer was forced to cancel its Summer Market tradeshow due to COVID-19 concerns, it did its best to still bring brands and buyers together with its new OR Online event...
- Columbia Sportswear Signs as NASCAR Sponsor 08/17/2020 insideoutdoor.com - Columbia Sportswear announced a multiyear sponsorship with NASCAR Cup Series driver Bubba Wallace. The agreement enlists Wallace as Columbia’s newest brand ambassador and includes a primary sponsorship of the No. 43 Richard...
- Fitbit Premium Reaches 500,000+ Paid Subscribers in First Year 08/17/2020 businesswire.com - Fitbit announced that Fitbit Premium, its paid membership service that gives guidance to help users move more, manage stress, sleep better and eat well, has reached more than 500,000 paid subscribers in...
- Are Neck Gaiters Really ‘the Worst’ COVID-19 Face Covering? 08/13/2020 menshealth.com - The easy up, easy down, flexible, outdoor exerciser’s BFF, the neck gaiter face covering, got lots of hate this week, after a Duke University study said that they are “worse than wearing...
- Men Are Wearing Open-Toed Timberland Boots & Twitter Is Screaming 08/13/2020 footwearnews.com - Earlier this summer a new trend emerged, and based on social media’s reaction, it may not last long. Men are cutting out the heel counter to allow some air flow, making Timberland...
- REI Pushed Ineffective Hand Sanitizer Amid Virus, Suit Says 08/12/2020 law360.com - Outdoor gear retailer Recreational Equipment Inc. and a Massachusetts hand sanitizer company sought to capitalize on the COVID-19 pandemic by falsely marketing an alcohol-free product as a "proven alternative to alcohol sanitizers,"...
- Behind REI’s decision to abandon its new eight-acre, state-of-the-art campus 08/12/2020 snewsnet.com - After a pandemic-prompted trial run, the retailer will deconstruct the traditional idea of "headquarters" in favor of remote, flexible work. on SNEWS.
- Canada Goose: Fiscal 1Q Earnings Snapshot 08/11/2020 sfchronicle.com - Canada Goose Holdings Inc. reported a loss of $36.1 million in its fiscal first quarter, with a loss of 33 cents per share. Losses were 25 cents per share. The high-end coat...
- Thinking About Using Your Neck Gaiter As a Coronavirus Mask? Don’t 08/11/2020 adventure-journal.com - It’s tempting to repurpose your Buff or other neck gaiter as a face mask in this time of coronavirus. But a new study from Duke University in North Carolina shows that using...
Industry News
Industry News Archive for dates of Tuesday, August 11, 2020 thru Monday, August 24, 2020

