Industry News
Industry News Archive for dates of Friday, November 9, 2018 thru Thursday, November 22, 2018
- Leki Renews Contract With Lindsey Vonn Through 2020 11/20/2018 sgbonline.com - Leki announced they have renewed their sponsorship agreement with three-time Olympic Medalist and four-time World Cup Champion Lindsey Vonn for two more seasons. Vonn won her three Olympic medals in 2010 and...
- Columbia Sportswear Company Announces Appointment of Troy Sicotte as Mountain Hardwear Vice President of Sales 11/19/2018 businesswire.com - Columbia Sportswear Company announced the appointment of Troy Sicotte to serve as Vice President of Sales, North America for the Mountain Hardwear brand. Troy has worked in the past with Birkenstock USA...
- ROAM Raises $2.1 Million, Names Jimmy Chin As Chief Creative Officer 11/16/2018 snewsnet.com - ROAM, the next generation adventure network, announced a fresh funding round, and it has named renowned photographer and filmmaker Jimmy Chin its Chief Creative Officer. ROAM has received funding from Shari Redstone’s...
- Klean Kanteen employees hit hard by Camp Fire 11/16/2018 snewsnet.com - Klean Kanteen’s headquarters were near some of the areas in Chico that were initially evacuated, but firefighters fought to steer the flames from the town and, with wind working in their favor,...
- Climbing Magazine Hires Kevin Riley as Associate Publisher 11/15/2018 snewsnet.com - Climbing Magazine announced the hiring of Kevin Riley as Associate Publisher effective November 14. Riley was the former Associate Publisher of both Climbing and Urban Climber under a previous owner, as well...
- Reef Sold For $139 Million 11/15/2018 sgbonline.com - VF Corp. received cash proceeds of $139.4 million from the sale of Reef to The Rockport Group, according to VF’s third quarter report filed with the Securities and Exchange Commission. VF said...
- Epic Pass Adds Resorts In France And Italy 11/14/2018 sgbonline.com - Vail Resorts Inc. announced that Epic Pass holders will now receive seven days of skiing or snowboarding with no blackout dates at Les 3 Vallees, France and Skirama Dolomiti in a long-term...
- Tony Hawk Launches Branding Agency 11/14/2018 boardistan.com - Tony Hawk announced that he is dropping in on the “agency” business model with D/CAL a hybrid brand consultancy and creative agency based in Detroit and California. Hawk is co-founding the business...
- How Much Do You Think About a Brand’s Values When You Buy Their Gear? 11/13/2018 adventure-journal.com - According to a study released by Edelman, an international marketing firm, “belief-driven buyers” are the majority of customers in the U.S., with 59% preferring to buy from brands based on the values...
- Inaugural OR Innovation Awards Announced 11/09/2018 insideoutdoor.com - The winners of the inaugural Outdoor Retailer Innovation Awards, were unveiled during the Outdoor Retailer Winter Market trade. PrimaLoft Bio was named product of the year, and 11 outdoor products were selected...
