WPST Announces Strategic Partnership with DNA Vibe to Power Athlete Recovery & Elevate Fan Experience for the 2025-26 Season
December 16, 2025

Eatontown, NJ (December 16, 2025) /OUTDOOR SPORTSWIRE/ – The World Pro Ski Tour (WPST) is proud to announce a new partnership with DNA Vibe, the leading U.S.–based innovator in regenerative light-therapy wearables. Beginning in the 2025–26 season, DNA Vibe will serve as the Official Recovery and Wellness Partner of the WPST and will also be the Presenting Sponsor of the Aspen Weekend, taking place March 6–8, 2026. Through this partnership, DNA Vibe will bring its patented wearable technology to WPST athletes, support teams, and fans alike.
Why this partnership matters
DNA Vibe’s award-winning wearable devices combine four complementary therapeutic modes — red light therapy, near-infrared, magnetic pulse and micro-vibration — designed to help prevent injury, reduce pain and accelerate recovery naturally. (DNA Vibe)
By aligning with WPST, we’re bringing elite-level recovery technology into the alpine athlete community — on-snow, in training, and off-season — while also giving our fans access to tools that help them prevent injury, improve recovery, stay active and enjoy the mountain lifestyle longer.
Benefits for Athletes
- The integration of “pre-covery” and recovery tech at competition venues means athletes can prepare and recover more efficiently between runs, reducing risk of injury and improving readiness for the next stage.
- The partnership underscores WPST’s commitment to athlete health, innovation and performance excellence.
Benefits for Fans & Community
- At all WPST tour stops, DNA Vibe will host interactive “Recovery Zones” where fans can experience the technology firsthand, learn about recovery science, and engage with athletes.
- Offers and promotions for DNA Vibe products will be available to WPST fans, enabling them to bring elite-level recovery tools into their own wellness journey.
- Educational content — from blog posts to social videos — will guide fans through why recovery matters in skiing and outdoor sports, and how they can integrate simple, everyday practices that support better living year-round.
A partnership rooted in performance and wellness—perfectly aligned with WPST values.
“Partnering with DNA Vibe is a powerful step forward for the World Pro Ski Tour,” said Christopher Neary, CEO of the WPST. “Their innovation delivers real, proven benefits, and together we’re elevating the experience for our athletes and community, both on and off the snow.
What’s next
- This season, DNA Vibe will also introduce our athletes, fans, and the global ski community to its powerful SHINE Initiative—a mission-driven program dedicated to making the world a better place, one better life and one better community at a time. SHINE exists to recognize, renew, and uplift champions everywhere, along with the communities that fuel their dreams.
- Throughout the Tour, athletes and fans will experience a range of SHINE-inspired moments crafted by DNA Vibe—interactive activities designed to help every member of the global ski community “SHINE ON” and celebrate the resilience, passion, and collective strength that define our sport.
Follow @worldproskitour and @dna.vibe on social media channels for exclusive content, athlete insights and recovery tips.
About the World Pro Ski Tour
The World Pro Ski Tour is a professional dual slalom circuit format featuring the world’s fastest men and women alpine ski racers competing head-to-head for a large purse prize. Combining world-class competition, fan engagement, and destination events, the WPST continues the legacy of professional ski racing in North America with modern energy and global reach. worldproskitour.com
About DNA Vibe
DNA Vibe is a purpose-driven company and a pioneer of patented regenerative wearable technology. Its mission is to make the world a better place, one better life and one better community at a time. All DNA Vibe wearables are manufactured through its transformative community-based manufacturing network, supporting local jobs and community economic vitality. DNA Vibe products are trusted by elite athletes, health professionals, and everyday moms, dads, grandparents, and kids to reduce pain, accelerate recovery, enhance performance, and improve quality of life. www.DNAVibe.com
Media Contact:
Nicole Callamaras
VP of Marketing
nicolec@worldproskitour.com
