Crazy Creek relaunches iconic Smokey Bear Original Chair

April 14, 2026

For every Smokey Bear Original Chair sold, the brand will donate 10% to the US Forest Service to support wildfire prevention education.

RED LODGE, Mont. (April 14, 2026) /OUTDOOR SPORTSWIRE/ – Crazy Creek Products is proud to announce the return of its Smokey Bear Original Chair. This special-edition design brings one of America’s most recognizable conservation icons together with the chair that helped define ground-level outdoor comfort.

Available now exclusively at REI in a ‘Smokey Bear Blue’ and ‘Smokey Bear Yellow’ colorway, the Crazy Creek Smokey Bear Original Chair celebrates both outdoor adventure and the importance of wildfire prevention. To support that mission, Crazy Creek will donate 10 percent of proceeds from each of these chairs sold to the U.S. Forest Service to support wildfire prevention education.

“The Crazy Creek Original Chair was designed to help people get outside and enjoy wild places comfortably,” said Andy Simpson, Director of Sales at Crazy Creek Products. “Partnering with Smokey Bear and supporting the U.S. Forest Service is a natural fit for us because the places people use our chairs, like national forests, campgrounds, rivers, and trails, are the same places that depend on responsible fire use and wildfire prevention. If this chair helps remind people to protect those places while they’re enjoying them, that’s a win for everyone.”

First introduced more than 39 years ago, the Crazy Creek Original Chair changed the outdoor seating category and remains the gold standard for ground-level comfort. Outdoor lovers across the globe have embraced the chair for its versatility, packability, and durable construction. Whether you’re on rocky trails, sandy beaches, campsites, music festivals, or soccer game sidelines, the Original Chair makes it easy to sit comfortably and endure years of adventure.

The Smokey Bear Crazy Creek Original Chair is built for comfort and durability in any environment. High-density closed-cell foam provides cushioned support, while carbon-reinforced fiberglass stays deliver solid back support that holds up during long sits around the campfire. Adjustable side straps allow users to dial in the perfect recline, shifting easily from upright support to a laid-back lounging position.

Constructed with tough 600D polyester and a high-tenacity nylon hinge system, the chair offers exceptional durability while maintaining flexibility and resilience over years of use. A DWR coating helps protect against moisture, helping to keep users warm and dry even when the ground is damp. Despite its rugged construction, the chair remains lightweight and portable, packing flat for easy transport. A water-resistant ground barrier adds an extra layer of comfort by helping keep users warm and dry even when the ground is damp.

The Smokey Bear Crazy Creek Original Chair is available now online and in stores at REI. It retails for $74.95 USD.

For more information about Crazy Creek and its range of outdoor seating, please visit crazycreek.com. For media inquiries, please contact crazycreek@verdepr.com.

The name and character of Smokey Bear are the property of the United States, as provided by 16 USC 580p-1, and are used with the permission of the Forest Service, U.S. Department of Agriculture.

# #

About Crazy Creek

Founded in 1987 in Red Lodge, Montana, Crazy Creek was born in the backcountry and built for people who spend real time on rough ground. For more than three decades, Crazy Creek has equipped people to “Take a Seat”—whether deep in the wilderness or close to home—providing dependable support wherever the ground works against them. Learn more at crazycreek.com.

Media Contact:

Verde Brand Communications

crazycreek@verdepr.com

Downloadable Image Assets HERE