Fuse Lenses Launches New, Simpler, Prescription Lens Purchase Experience Online

February 7, 2025

Fuse Makes it Easier Than Ever for Consumers to Revamp Their Sunglasses and Order Prescription Lenses Online for Indoor and Outdoor Use

Clearwater, Florida – (February 7, 2025) /OUTDOOR SPORTSWIRE/  – Fuse Lenses, leaders in lens replacement solutions for a better experience in sports and the outdoors, is launching a new user experience to simplify prescription lens ordering, providing a highly approachable ordering process and a highly approachable price. Live now, Fuse Lenses can be ordered by consumers looking to revamp sunglasses they already own, or purchase the frames and lenses for indoor, everyday, or outdoor and active use, directly from Fuse.

Online ordering for prescription lenses has typically been timely and cumbersome on most sites, and Fuse Lenses set out to shift that reality toward a smooth and easy experience for seeing better, clearer, and sharper – whether inside, in front of a screen, or outside and active on the trails or the water.

“This year, we have put an amazing amount of effort into improving the order flow for the customer to make the purchasing process as easy as possible,” said Brandon Dill, co-founder and CEO of Fuse Lenses. “We want to do all the difficult work that has been ignored to offer the best prescription experience for our customers. The prescription sunglasses world is about to be revolutionized and we are proud to be leading the charge.”

Fuse saw a ‘huge gap’ in the eyewear market for prescription lenses, according to Dill, in which most eyewear retailers avoid prescription sunglasses, especially in popular sport styles, because they are hard to make and require specialized equipment, stricter processes, and skilled employees. Fuse Lenses is different, as they already have all of the infrastructure and expertise to produce and quickly turn around prescription and replacement lenses, made in the USA and delivered to the consumer’s door.

“If a customer is lucky enough to find a brand or store that is willing to fulfill their prescription in their favorite pair of sunglasses, they are sure to pay a high premium,” said Dill. “Fuse Lenses specializes in sunglasses specifically, and because of that, we can offer most prescriptions in most frames for a fraction of the price – and the best part is, they look far better than stereotypical options found in prescription eyewear.”

As specialists in replacing lenses from over 70 + brands, Fuse can provide specialized sports lenses and custom lenses in a wider range of frames, even for those with higher prescriptions.

Starting at $99, wearers can order their specialized sport or clear prescription lenses, or choose from any Fuse Frame at no additional cost. Fuse’s prescription lenses are available now in clear, blue light, Transitions brand, in mirrored, polarized sunglasses, and in all Fuse AMP Color Enhancing lenses, allowing consumers to revamp their own existing frames.

Available now, wearers can start their easy and efficient ordering process at FuseLenses.com/Prescription.

About Fuse Lenses

With over 35 years of combined experience in the optical industry, owners Brandon Dill and Jon Martino teamed up to create Fuse Lenses. In 2012, a mutual friend scratched the lenses in his perfectly good, quality frames. Not wanting to dish out the money for a completely new pair, they came up with a simple yet bold idea: replace the lenses, not the frame. Today, Fuse offers replacement lens solutions, prescription lenses, and sunglasses in a wide variety of styles. To learn more, visit Fuse Lenses, or follow @fuselenses for more vivid updates on Instagram, Facebook, and TikTok.