Go RVing’s 2022 Experiential Events Deliver Over 125,000 RV Tours
December 6, 2022
Experiential events are a core part of Go RVing’s strategy to expose diverse audiences to RVing and an active outdoor lifestyle in an unexpected setting.
The events occur in a range of settings, including music and food festivals, outdoor competitions, state fairs, and sporting events and provide consumers with real-world opportunities to directly engage with RVs, leading them to share their experiences and becoming more likely to make a purchase themselves. RVIA