HANAH Launches Powerful Adaptogenic Herb Ashwagandha, the Perfect Supplement for Today’s Modern World

July 19, 2017

HANAH’s third product continues company mission to preserve ancient traditions and apply them in our modern lives.

VENICE, Calif. – July 20, 2017 – HANAH, the creator of Ayurvedic superfood HANAH ONE, today is launching its third wellness-enhancing product, HANAH Ashwagandha. As one of the most powerful herbs in Ayurvedic medicine, ashwagandha has been used for thousands of years to promote overall physical and mental health, bring the body into balance, and increase longevity.

“Because of its far-reaching health benefit – from reducing stress to increasing stamina, vitality, and mental function – ashwagandha is the perfect natural healing agent,” said HANAH founder and CEO Joel Einhorn. “At HANAH, we source the highest quality ingredients for our products and we stay true to ancient time-honored manufacturing practices, and HANAH Ashwagandha is no exception.”

HANAH Ashwagandha is wild-harvested from where it grows naturally and organically in Southern India. It is produced in the traditional Ayurvedic way, where the root is first soaked in nutrient-dense grass-fed cow’s milk before it is turned into a fine powder. This ancient method increases the herb’s bioavailability and helps soften the typical bitter taste of the root. Like all HANAH products, the ashwagandha is triple tested for purity and potency.

Ashwagandha has been the focus of hundreds of scientific studies, including human clinical trials that have shown health benefits including enhanced endurance, concentration, and alertness as well as reduced stress, anxiety and fatigue. Research has also found this unique botanical possesses anti-aging, anti-inflammatory, antioxidant, and rejuvenating properties.

For more information or to try HANAH Ashwagandha, please go to the website – www.hanahlife.com.


HANAH preserves and adapts ancient medical products and traditions into products for modern living. The company is committed to sourcing only the highest quality natural ingredients, manufacturing them using ancient methods designed to deliver maximum potency and health benefits. In so doing HANAH supports local communities and their traditions. HANAH’s flagship product HANAH ONE is an Ayurvedic superfood meant to be taken daily to help strengthen the immune system as well as improve focus, mental clarity, and endurance. HANAH devotees include elite athletes Jimmy Chin, Travis Rice, Ian Walsh, Kit DesLauriers, Angel Collinson, Otto Flores, and a host of entrepreneurs, wellness coaches, yogis, and chefs.

HANAH was founded in 2015 by Joel Einhorn, triathlete and entrepreneur, and JR Smith, tech entrepreneur, board member of the Quickstep Pro Cycling Team, and former CEO of AVG Technologies.


Byron Pittam, HANAH Marketing & PR

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