HEST Expands into Camp Furniture with Launch of the Foamy Camp Chair
March 12, 2026

The HEST Foamy Camp Chair is built to be the most comfortable, durable, and packable camp chair for camping, tailgating, and backyard relaxation.
SEATTLE (March 12, 2026) /OUTDOOR SPORTSWIRE/ — HEST, the brand known for bringing “Home Comfort Built for the Outdoors” to premium, portable sleep systems, is expanding beyond sleep with the launch of the all-new Foamy Camp Chair. Designed with HEST’s signature memory foam comfort, the chair brings a new level of comfort and durability to camp seating—creating one of the most comfortable and packable chairs for relaxing around the campfire.
Following the massive success of HEST’s Foamy Seat Cushion, which inspired the centerpiece of the Foamy Camp Chair’s design, the demand for camp seating came directly from the brand’s loyal customers. HEST has always been centered on the benefits of time spent outdoors; by providing products that promote rest and relaxation, the Foamy Camp Chair became the natural next step in HEST’s product line evolution.
Starting today, the highly anticipated expansion into premium camp furniture will be available exclusively through REI, with availability on HEST.com later this spring. Engineered to be the most comfortable camp chair on the market, the Foamy Camp Chair marks HEST’s official expansion into premium camp furniture, utilizing the brand’s proprietary enhanced memory foam to solve the discomfort traditionally associated with portable outdoor seating.
“At HEST, we believe time outdoors should feel as restorative as it is inspiring,” said Aaron Ambuske, founder of HEST. “We’ve spent years perfecting the art of outdoor sleep; it was time we applied that same obsession with our enhanced memory foam and ergonomics to the campfire. The Foamy Camp Chair isn’t just a place to sit, it’s a performance piece of gear designed for total recovery, so our customers can come back from their weekend adventures rested and recharged.”
While most camp chairs prioritize portability over posture, the Foamy Camp Chair was designed from the cushion upward. By pairing Adirondack-inspired geometry with a specialized aluminum alloy frame, HEST has created a seating system that promotes healthy posture and relaxation without the sagging or numbing common in standard camp chairs.
Key Features of the Foamy Camp Chair:
- Enhanced Memory Foam: Temperature-resilient foam provides unmatched support and eliminates “numb butt” by relieving pressure points.
- Adirondack-Inspired Geometry: Optimized angles for a supportive, relaxed sit that doesn’t compromise your back.
- Versatile 2-in-1 Design: The removable cushion doubles as a standalone travel seat pad for stadium seating, bleachers, or long road trips.
- Rugged Construction: A durable yet lightweight aluminum alloy frame ensures stability on uneven terrain.
- 500-Pound Capacity: Tested to reliably withstand up to 500 lbs. of weight capacity. With rugged hardware, reinforced joints, and a precision-built frame, it’s reliable in comfort and durability.
- Functional Details: Features integrated dual cup holders for drinks and essentials, and a custom carry bag for effortless transport.
The HEST Foamy Camp Chair is available now exclusively at REI stores and at REI.com. Designed for the car camper, the overlander, and the backyard enthusiast, it represents the ultimate upgrade for those who refuse to compromise on comfort. Learn more about HEST at www.hest.com.
About HEST
HEST brings the comforts of home to the great outdoors by producing premium sleep products that build community around camping. HEST develops and delivers high-performance, low-maintenance solutions for camping and travel. HEST was founded in 2019 by outdoor industry product engineer Aaron Ambuske who was looking for a better night’s sleep when spending nights outdoors. Today, HEST is committed to building a line of products that takes all the best things from our beds at home into portable, adventure-ready forms. HEST revels in the idea of enabling more people to get outdoors and enjoy all that they have to offer, especially after a good night’s sleep. Learn more about HEST at www.hest.com.
