PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 2, 2023
Atomic Releases Climate Impact Statement and Announces Global Partnership with Protect Our Winters
/OUTDOOR SPORTSWIRE/ - Ski equipment manufacturer Atomic has released its first annual climate impact statement and announced a global partnership with Protect Our Winters (POW) for 2023. The report details the company’s efforts to reduce its environmental impact through the transformation of its value chain and the development of a...
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February 2, 2023
Kitsbow Recognized For Visionary Leadership in Sustainability by the North Carolina Business Council
Old Fort, N.C. (Feb. 2, 2023) /OUTDOOR SPORTSWIRE/ - Kitsbow Cycling Apparel was recognized for Visionary Leadership in Sustainability by the North Carolina Business Council as part of their Sixth Annual awards ceremony in Raleigh, N.C. on January 26, 2023. Numerous businesses leading the way in sustainable practices, technologies, and...
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February 2, 2023
Royal Robbins Announces Key Goals and Lower Impact Practices in a Look Toward Furthering Brand Sustainability
SAN FRANCISCO (Feb. 2, 2023) /ENDURANCE SPORTSWIRE/ - Since its inception in 1968, outdoor lifestyle apparel brand Royal Robbins has committed to honoring and protecting the environment. As a leader in eco-conscious outdoor apparel, Royal Robbins announces lower-impact practices for Spring 2023 that support the brand’s overall climate goals for...
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February 2, 2023
SHEMP® is making sustainability stylish with the release of their beanies and socks this winter.
February 2, 2023 /OUTDOOR SPORTSWIRE/ – The SHEMP Yarn Co. (https://shempyarn.com) is introducing beanies and socks to their collection. Using the superpowers of wool and hemp, SHEMP® has created beautiful items that help save water, reduce greenhouse emissions, and prevent textile waste! As the only wool and hemp yarn on the...
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February 2, 2023
National Park Trust and USDA Forest Service Announce the 2023 Every Kid Outdoors Small Grants Program Awardees
Washington, DC (February 2, 2023) /OUTDOOR SPORTSWIRE/ – The National Park Trust is pleased to announce the 2023 grantees of the Every Kid Outdoors Small Grants Program. In partnership with the USDA Forest Service, the National Park Trust developed the Every Kid Outdoors grant to support schools and organizations focused on...
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February 1, 2023
Pale Blue Earth Partners with Park City-Based Recycle Utah and Recyclops to Improve Access to Single-Use Battery Recycling
Park City, UTAH (February 1, 2022)/OUTDOOR SPORTSWIRE/ – Pale Blue Earth, the Park City-based startup creating sustainable, rechargeable alternatives to disposable alkaline batteries, is partnering with multiple local organizations to celebrate National Battery Day on February 18. Beginning February 1, Paleblue, Recycle Utah and Recyclops are sponsoring used disposable battery collection sites...
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January 31, 2023
HEIMPLANET Relaunches in North America
HAMBURG, DE (January 31, 2023) /OUTDOOR SPORTSWIRE/ - HEIMPLANET, the modern outdoor brand developing inflatable tents and functional products with innovative design, is relaunching in North America, partnering with several reputable partners to serve specialty outdoor retailers and expand distribution. The HEIMPLANET expansion includes partnerships with Method Outdoor Collective for...
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January 31, 2023
Gregory Mountain Products unveils fall 2023 collection with innovative travel duffels and a resort-specific ski pack
SALT LAKE CITY, UTAH (Jan. 31, 2023) /OUTDOOR SPORTSWIRE/ - Gregory Mountain Products, a longtime leader in backpacks and active travel gear, redesigns its duffel collections and launches two new ski packs in fall 2023. The updated Alpaca and Supply Duffels offer rugged new travel features and a revised design...
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January 31, 2023
Delaine & Co. to outfit Dartmouth alpine and Nordic ski teams for 22/23 season
BEDFORD, NH /OUTDOORS SPORTSWIRE/ - Delaine & Co., maker of premium merino ski sweaters, domestically manufactured and sourced, has partnered with the Dartmouth ski team and will be providing the team’s official ski sweaters for the winter racing season. The Dartmouth Racer sweater is modeled after Delaine’s popular Downhill Racer...
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January 31, 2023
Harvest Hosts Launches CampersCard, A Program Providing Free Marketing for Campgrounds and Perks for Campers
VAIL, Colo., Jan. 31, 2023 -- Harvest Hosts, a membership program that gives RVers access to unique RV camping options, is announcing the debut of its latest offering – CampersCard. This new campground discounts and benefits program will support campgrounds and RVers as they look for great stays across North America, while unlocking...
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January 31, 2023
Bowlus Expands Product Lineup for 2023 With Heritage™ Edition Luxury RV
OXNARD, Calif., Jan. 31, 2023 -- Bowlus, the world leader in performance luxury recreation vehicles, today announced the introduction of a new model, the Heritage Edition. The Heritage will be Bowlus' most accessible offering and will feature a unique mill finish exterior, a custom Granite Ridge interior, and the recognizable electric off-grid...
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January 31, 2023
Aleck Preps for Growth with Multiple Key New Hires
Park City, UT (Jan. 31, 2022) /OUTDOOR SPORTSWIRE/ – Aleck®, the makers of the Aleck 006, the industry’s best-selling wireless helmet audio and communication system, announced today the company has made key new hires in preparation for upcoming growth in the adventure sports market. The company’s newest team members include Simon...
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January 31, 2023
MLB All-Star and Boston Red Sox Player Justin Turner Becomes a Vested Partner in Kaenon Sunglasses
Irvine, Calif (January 31, 2023) /OUTDOOR SPORTSWIRE/ – Southern California's Kaenon sunglasses is happy to announce MLB All-Star third baseman, Justin Turner, has joined Kaenon in the unique dual role of vested partner and athlete ambassador. Turner has been seen wearing Kaenon for years, going back to his early days with the Dodgers,...
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January 31, 2023
Winnebago and Adventure Wagon Join Forces to Create Limited Edition Run of Versatile Adventure-Ready Vans
FOREST CITY, IA and PORTLAND, OR - (January 31, 2023)/OUTDOOR SPORTSWIRE/ – Winnebago, the flagship brand of outdoor lifestyle product manufacturer Winnebago Industries, and Adventure Wagon, the premier builder of modular camper vans, announce today their collaboration on a limited edition van that combines the renowned craftsmanship and innovation of both companies...
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January 31, 2023
GU Energy Labs announces new “do good” dimension for elite athlete roster
Berkeley, Calif. (January 31, 2023)/OUTDOOR SPORTSWIRE/ – GU Energy Labs is excited to officially announce a new dimension to its elite athlete team for 2023. In order to more closely align its sponsored athletes with its company vision to “Do well to do good,” GU is investing in and spotlighting athletes...
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January 31, 2023
Vibram Athlete Michael Mawn takes First Place in Men’s Snowboarding in The First Stage of The Freeride World Tour in Baqueira
Boston, Massachusetts, January 31st, 2023 – American national and Team Vibram athlete, Michael Mawn, took first place in the men's snowboard category at the first stage of the Freeride World Tour for the second year in a row with a very technical and risky line. His 93 points renders him...
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January 31, 2023
Granite Gear Grounds Keepers Show Up for Nature Again in 2023
Two Harbors, MN — January 31, 2023 — Granite Gear’s Grounds Keeper program kicks off its 7th year of picking up trash from wild places and “leaving it better.” Since the program’s inception in 2017, a sponsored team of dedicated hikers, bikers, and paddlers has cleaned up over 36,025 pounds...
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January 31, 2023
Work Sharp Successfully Defends Intellectual Property with Judgements Against Unauthorized Resellers
Ashland, Oregon (January 31, 2023) /OUTDOOR SPORTSWIRE/ - Work Sharp announced today that a United States District Judge Michael McShane in the District of Oregon entered two judgments in favor of Work Sharp and against two unauthorized resellers of Work Sharp products. In a written opinion, the Court found that...
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January 31, 2023
onX Backcountry Announces Partners for Winter 2023
Missoula, Mont., January 31, 2023 /OUTDOOR SPORTSWIRE/ - onX Backcountry, a navigation and discovery app for outdoor enthusiasts, today announces its suite of powerhouse partnerships for the 2022-2023 winter season. By working closely with the American Avalanche Association (A3), AIARE, American Mountain Guides Association (AMGA), Beacon Guidebooks), Bluebird Backcountry, SheJumps, and...
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January 31, 2023
Heroes Wanted – Apply Starting February 1 and Become a Dynafit Trail Hero
/OUTDOOR SPORTSWIRE/ - Ready for an extraordinary summer 2023 of trail running? Starting February 1, mountain endurance specialist DYNAFIT is again looking for passionate runners for the DYNAFIT Trail Hero Program. Awaiting the winners is a season full of races and events, exciting projects, a fantastic community, and an exclusive...
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January 31, 2023
POC updates its sales organization in North America
/OUTDOOR SPORTSWIRE/ - POC, which has built a reputation on safety, innovation and design, is continuing to enhance its presence and support across critical markets with some updates to its North American and global sales organization. Jonas Sjögren, CEO, POC said – “The North American market has been a fundamental part of...
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January 31, 2023
POC Introduces Propel Aerodynamic Eyewear
/OUTDOOR SPORTSWIRE/ - As part of its Aero initiative POC is delighted to release Propel, its brand-new cycling eyewear designed to enhance aerodynamics and performance for each rider. Developed for high-performance racing and to be the most aerodynamic cycling sunglasses POC has ever produced, Propel is lightweight with a large lens and...
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January 31, 2023
PrimaLoft® Insulation ThermoPlume® Gains Adopters, Momentum
LATHAM, N.Y. (January, 2023) /OUTDOOR SPORTSWIRE/ - PrimaLoft® Inc., a global leader in advanced material technology, has seen a wave of brand adoptions of PrimaLoft® Insulation ThermoPlume® this winter season. ThermoPlume is made up of feather-like plumes of synthetic fibers specially designed to mimic the lightweight warmth, loft, softness and...
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January 30, 2023
Seamless innovations with wool: The Woolmark Company launches first partnership course with Santoni and Studio Eva x Carola
The Woolmark Company’s first partnership course for premier wool education platform, The Woolmark Learning Centre The latest course showcases revolutionary techniques for seamless wool garments and accessories Free online to all users to provide greater knowledge in the textile supply chain Accredited independently by Credly /OUTDOOR SPORTSWIRE/ The Woolmark Company’s...
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January 27, 2023
Tread Labs, Leading Insole and Footwear Brand, Expands U.S. Sales Team Driving Brand Momentum and Doubles Size of Mass. Headquarters
WOBURN, Mass. (January 27, 2023) /OUTDOOR SPORTSWIRE/ - Tread Labs, a leading performance insole brand established by Chaco founder Mark Paigen, today announced it expanded its sales team and doubled the size of its headquarters to accommodate the rapid growth created by wholesale demand for their insole collection. The brand now...