December 4, 2023

Showcased

Top Stock Aims to Transform Retail Service with Flexible, On-Demand Tech Reps

December 4, 2023 – STOWE, VT /OUTDOOR SPORTSWIRE/ – Founder and CEO Jake Anderson announced the launch of Top Stock, a new platform that helps active lifestyle brands service retailers, improve sell-through, and gather insights from the field. Top Stock matches brands with expert tech reps that can be deployed through...

December 8, 2023

Jackson Hole Mountain Resort Opens Additional Lifts and Terrain, Passes 100 Inches of Snowfall

(TETON VILLAGE, WYO. /OUTDOOR SPORTSWIRE/ - Jackson Hole Mountain Resort (JHMR) is pleased to announce that it will open four additional lifts and a variety of terrain in the coming days after a strong winter storm recently pushed the Resort’s snowfall to over 100 inches this season. Another winter storm is...

December 7, 2023

Backpacker’s Pantry Promotes Kris Luikart to Vice President of Operations

BOULDER, Colo. (Dec. 7, 2023) /OUTDOOR SPORTSWIRE/ - Backpacker’s Pantry, the family-owned maker of gourmet adventure meals, and Astronaut Foods, the original source for freeze-dried astronaut ice cream, announced today the promotion of Kris Luikart to Vice President of Operations. With an extensive background of varied management experience, as well...

December 7, 2023

RMSHA Releases 2024 Race Schedule, with Official Navigation Sponsor onX Offroad

December 7, 2023/OUTDOOR SPORTSWIRE/ – Rocky Mountain States Hillclimb Association, RMSHA, today released its 2024 Race Schedule featuring eight stops across Idaho, Wyoming, Colorado, Utah, Montana, and California– all sponsored by onX Offroad. Often referred to as "RIM-SHAW," RMSHA is the country’s largest and longest-running snowmobile hillclimb association. Its multi-venue,...

December 7, 2023

Adventure Wagon Announces New Ox Box Storage Cases to Coincide with Launch of New Online Gear Shop

PORTLAND, OR - (Dec. 7, 2023)/OUTDOOR SPORTSWIRE/ – Adventure Wagon, the premier builder of modular camper vans, announces its new Gear Shop, a curated collection of storage, sleep, power supply and camping products and accessories. At the Adventure Wagon Gear Shop, shoppers will find everything they need to outfit their vehicle for...

December 7, 2023

Costa Sunglasses becomes an official sponsor of the 39th Annual Eddie Aikau Big Wave Invitational

JUPITER, Fla. (Dec. 7, 2023)/OUTDOOR SPORTSWIRE/ – Born on the water and built for those who devote their lives to exploring it, Costa Sunglasses announces a new partnership with the Eddie Aikau Foundation, sponsoring the 39th Annual Eddie Aikau Big Wave Invitational. One of the most revered big wave surfing events in...

December 7, 2023

Sunday Mornings are for Hunters on Sportsman Channel

DENVER (December 7, 2023) /OUTDOOR SPORTSWIRE/ - Sunday mornings are made for hunters on Sportsman Channel with best-in-class hunting series and authentic hosts ready to help viewers fill their freezers. Wild Memories (Sundays, 10 a.m. ET): Wild Memories TV is an outdoor lifestyle show bringing real people, raw emotions, true stories....

December 7, 2023

On-demand Portion of RVDA Convention/Expo Available Until January 31

(Fairfax, VA) /OUTDOORSPORTSWIRE/ - Dealership employees and other industry stakeholders can access educational sessions and exhibitor information during the on-demand portion of the RV Dealers Convention/Expo. RVDA of U.S. and RVDA of Canada members can access the on-demand content at no charge as a member service. Accessible through links at...

December 7, 2023

Backcountry Partners with Utah Avalanche Center to Promote Snow Safety

PARK CITY, Utah (Dec. 7, 2023) /OUTDOOR SPORTSWIRE/ - Backcountry, the leading specialty retailer for outdoor gear and apparel, renews its long-term partnership with Utah Avalanche Center (UAC), an organization known nationally for its ‘Know Before You Go” program. The announcement coincides with the fifth annual Avalanche Awareness Week, established...

December 7, 2023

onX Backcountry Launches Avalanche Terrain Exposure Scale (ATES) Classification and Mapping

 MISSOULA, Mont., (December 7, 2023) /OUTDOOR SPORTSWIRE/ - onX Backcountry, a navigation and discovery app for outdoor enthusiasts, today launched a new mapping tool called the Avalanche Terrain Exposure Scale (ATES). ATES classifies terrain based on exposure to avalanches, helping snow enthusiasts–primarily backcountry skiers and snowboarders, as well as fat...

December 6, 2023

OutsidePR Partners With Four Organizations for Justice, Equity, Diversity and Inclusion Work

Sausalito, Calif., (Dec 6, 2023) /OUTDOOR SPORTSWIRE/ - OutsidePR, a leading public relations agency for the active-consumer market, is honored to announce its four selected partners for 2024 as part of the agency’s commitment to diversity, equity and inclusion (DEI): The Kwek Society, Varlo Sports, The L.A. Foundation and Running...

December 6, 2023

As outdoor recreation increases, Outdoor Alliance champions new legislation on public land management

Washington, D.C. (Dec. 6, 2023) /OUTDOOR SPORTSWIRE/ - With recently released economic and participation data showing ongoing rapid growth in outdoor recreation, public lands need improvements and additional financial support to help manage those new levels of use, according to Outdoor Alliance (OA), a non-profit that works on behalf of...

December 6, 2023

Suweeka to Take Pre-Orders of Game-Changing ‘Bike Lifter’ Modular Rack Ecosystem

Portland, Oregon (December, 2023)/OUTDOOR SPORTSWIRE/ – Suweeka is proud to announce presales (presales or pre-order) of its debut product, the first-of-its-kind Bike Lifter, on which they’ll begin accepting deposits through their website on December 15th – just in time for the holidays – with delivery expected early in the new year. Aimed...

December 6, 2023

Outdoor Sportsman Group Announces Departure of Jason Brist

DENVER (December 6, 2023) /OUTDOOR SPORTSWIRE/ – Outdoor Sportsman Group announces the departure of Jason Brist, Executive Vice President of Advertising Sales, effective December 1, 2023. After more than 16 years of service with the company, Brist was instrumental in assisting the organization in pushing advertising sales and establishing strategic partnerships....

December 6, 2023

Off Madison Ave Acquires Leading Active Lifestyle and Outdoor PR Firm, CGPR

PHOENIX – Dec. 6, 2023 /OUTDOOR SPORTSWIRE/ – Off Madison Ave, a Phoenix-based integrated travel and recreation marketing firm, today announced the acquisition of Boston-based, award-winning public relations agency CGPR. Off Madison Ave sought a partner to complement its positioning and allow for market expansion. CGPR has a proven track record of...

December 6, 2023

U.S. Ski & Snowboard Partners with Backcountry to Elevate Merchandise Program

PARK CITY, Utah (Dec. 6, 2023) /OUTDOOR SPORTSWIRE/ - U.S. Ski & Snowboard, the national governing body of Olympic skiing and snowboarding, is elevating its merchandise program in an exclusive partnership with Backcountry, the leading specialty retailer for outdoor gear and apparel. “We are incredibly excited to partner with Backcountry,”...

December 6, 2023

Pandion Creative Finishes Final Production on Feature Film Meko

Portsmouth, NEW HAMPSHIRE /OUTDOOR SPORTSWIRE/ – Harrison Buck and his production studio Pandion Creative have finished post-production of the feature film project entitled, Meko. Focused on the impacts of climate change on the livelihoods of two of Grand Bahama’s original fly fishing guide families - Meko, is a story 7-years in...

December 6, 2023

Re-Introducing the Eagle Creek 2024 No Matter What® Duffel

  Steamboat Springs, CO (December 6, 2023) /OUTDOOR SPORTSWIRE/ - Eagle Creek, the original adventure travel gear company, is proud to introduce the first significant update of their omnipresent and hard-working No Matter What® Duffel since its inception in the late 1990’s*. The ultimate in functional simplicity, the minimalist form...

December 6, 2023

A Third of Campers Now Camp in Winter, Says New Data from The Dyrt

PORTLAND, Ore., Dec., 2023 /OUTDOOR SPORTSWIRE/ – The Dyrt, the No. 1 app for camping availability, photos, and reviews, recently completed a survey of campers showing that near one-third (31.2%) camped during the winter in 2023. Winter camping sharply increased by 40% between 2019 and 2021, and this new survey shows...

December 5, 2023

Polartec Elevates Sustainable Performance with Expanded Power Shield Collaboration with Le Col

Planet Earth, the Universe /OUTDOOR SPORTSWIRE/ - Polartec®, a Milliken & Company brand and the premium creator of innovative and more sustainable textile solutions, is pleased to announce expanded offerings of its recently debuted bio-based, plant-based, and PFAS-free Power Shield™ technology in products from UK cycling apparel brand Le Col, at...

December 5, 2023

Costa Sunglasses releases its Second Edition: Protect Report

Jupiter, Fla. (Dec. 05, 2023)/OUTDOOR SPORTSWIRE/ – Born on the water in 1983, Costa Sunglasses has spent the past four decades on a mission to protect the watery world it calls home. Today, capping off its 40th anniversary year, Costa releases its Second Edition: Protect Report, which captures the leading eyewear...

December 5, 2023

Romp Skis Introduces the High Charging, All-Mountain Oso 105

Crested Butte, Co. (December 5, 2023)/OUTDOOR SPORTSWIRE/ – Romp Skis, makers of handmade custom and stock skis, is excited to announce the Oso 105, a redesign of the Oso 106. Designed for skiers who like to ski aggressively and spend most of their time off-piste, and built to be smooth and powerful...

December 5, 2023

Paleblue to Debut in REI Retailers Nationwide

Park City, UTAH (December 5, 2023)/OUTDOOR SPORTSWIRE/ – Paleblue, the Park City-based startup creating sustainable, rechargeable alternatives to disposable alkaline batteries, announced a partnership with REI today. The partnership will see Paleblue’s industry-leading rechargeable batteries and solar chargers available for purchase in 35 REI stores across the country. “This partnership represents a...

December 5, 2023

INFINIT Unveils Next-Level Hydration and Electrolyte Monitoring with Performance Labs

Cincinnati, Ohio, December, 2023 /OUTDOOR SPORTSWIRE/ – INFINIT Nutrition, a trailblazer in personalized nutrition solutions for athletes, is thrilled to announce the launch of INFINIT Performance Labs, a groundbreaking platform designed to revolutionize the way athletes approach hydration and nutrition. Knowledge is power, and INFINIT believes in empowering athletes with the tools,...

December 5, 2023

Oyster Tempo Cooler Named Among 50 Greatest Innovations of 2023 by Popular Science

OSLO, Norway - December 5, 2023 /OUTDOOR SPORTSWIRE/ - Oyster Cooler, the Norwegian brand revolutionizing temperature-sensitive storage, is proud to announce its inaugural product, the Oyster Tempo, has been recognized as one of Popular Science’s 50 Greatest Innovations of 2023 for its 36th Annual Best of What's New Awards. Popular...