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Hoka Added $521 Million In New Revenue In Fiscal 2023; DTC Remains Focus

May 26, 2023

Global Hoka brand revenue for fiscal year 2023 increased 58.5 percent, or $521 million, versus the prior fiscal year to $1.41 billion, the fourth consecutive year Hoka has delivered revenue growth above 50 percent. Let that sink in; $521 million in additional annual revenue—for a running brand.

Hoka brand net sales increased 40.3 percent to $397.7 million in the fiscal fourth quarter. SGB Media