Increasing the Pace: Darn Tough Vermont Debuts New Performance Running Socks at The Running Event
December 1, 2015
- Vertex collection offers “put it on, forget it’s on” comfort and function for runners -
Northfield, Vt. (December 1, 2015) – Darn Tough Vermont, the American manufacturer of the fastest-growing collection of performance socks for every activity and every day, proudly showcases their latest innovation – the Vertex running series, on display at this week’s The Running Event (TRE) in Austin, Texas (booth 1519).
Made in Vermont, USA with serious runners in mind, Darn Tough’s Vertex no-show tab weighs in at just 13 grams per sock, providing all of the brand’s legendary comfort and durability without unnecessary bulk and weight. Performance fit means the sock won’t slip, thereby helping to prevent blisters and hot spots. And reinforced mesh is combined with superior wicking, keeping runners concentrating on the road ahead, instead of their socks. Darn Tough is out to prove that ‘less is all you need’ when it comes to running socks.
The Vertex assortment of socks includes various options for construction (Merino wool or Coolmax®), cushion (ultra-light or ultra-light cushion) and style (no-show, ¼ sock, or micro crew). A Fall ’16 pull forward with a TRE-only show special ship date of March 1st, fresh new colors for both men and women will accompany standard black and white options. As with all Darn Tough socks, the Vertex series comes with an unconditional, no strings attached, lifetime guarantee.
About Darn Tough Vermont:
Darn Tough Vermont is an American manufacturer of premium, all-weather outdoor and lifestyle socks with headquarters in Northfield, Vermont. The company offers both Specialty and Tactical product lines. Darn Tough Vermont’s Specialty line offers footwear in six active wear categories including Ski/Ride, Hike/Trek, Run/Bike, Lifestyle, Hunt, Work and Kid’s styles – all of which carry the industry’s only unconditional lifetime guarantee.
Darn Tough’s product is distinguished from industry competitors by 100 percent USA manufacturing; exceptional comfort, durability and fit; True-Seamless™ technology; and an exclusive blend of either ultra-fine, premium Merino wool or Coolmax®/Thermolite®. Founded by Ric Cabot in 2004, a third-generation sock maker, Darn Tough Vermont operates out of Cabot Hosiery Mills. For more information about Darn Tough Vermont socks, please visit: www.DarnTough.com.
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