Mizu reveals its product plans for 2022
March 8, 2022
Three new lid designs, an innovative Lunch Box, six stylish colors, all with FSC Certified packaging.
Carlsbad, California, March 8th, 2022 /OUTDOOR SPORTSWIRE/ – Mizu, producer of reusable stainless steel products for an adventure-rich lifestyle, announces its new product releases scheduled for 2022.
Hitting the shelves and websites in mid-April will be a redesigned series of wide mouth bottles in three insulated sizes and one single wall size. Three completely new lid designs are complimented by a hex-nut hinge design and fresh new lid colors that match the durable Enduro coating on the bottle. The insulated bottles come with either the Coffee Lid or Wide Lid and the single wall bottle comes with the Straw Lid, which is compatible with Mizu’s 360 Filtration system.
In mid-June, Mizu’s new Lunch Box will hit the market. This one-of-a-kind product features an 18/8 food grade stainless steel box and lid, sealed with two sturdy clamping buckles. The design creates an airtight and SmashProof protective shell for food or whatever else may need protection from the elements. An optional Mizu cutting board can be added and fits snugly inside. Pairing it with one of Mizu’s Cutlery sets allows for an all-day adventure with fresh food, free of single-use products.
Mizu will also be launching six new colors in 2022. Sage and Safari Green will be available on several products in April and June. An additional four colors will be released in August – Lava, Maize, Granite, and Tourmaline – for a total of nearly 50 new SKU’s.
“We’ve been busy,” said Tim Pogue, Mizu CEO, and added, “Our company’s mission to help reduce pollution from single-use products is the driving force behind all company decisions, including our packaging. We are extremely proud of the products we’re launching this year, and just as proud of the new packaging!”
From the box materials to a construction that allows for the elimination of any plastic, Mizu’s new packaging complies with the highest social and environmental standards on the market today and has earned them the Forest Stewardship Council (FSC) certification. The upgraded packaging will be available on new products and eventually all of Mizu’s products as they transition from the current packaging throughout the year. This journey was inspired by prAna’s Responsible Packaging Movement, which motivated Mizu to eliminate harmful materials and all plastic from their packaging.
Founded in 2008 by pro-snowboarder Jussi Oksanen as a move to cut back on the single-use plastic water bottles he witnessed on his travels, Mizu has grown to encompass a global community of like-minded people who seek out adventure, a cleaner environment, and a healthy lifestyle. Today, Mizu is known for customizing its wide range of premium reusable products that last a lifetime and help brands, businesses, outdoor athletes and adventurers choose reusable over single use all day, every day. Mizu is a member of 1% for the Planet, directing donations to nonprofits that protect the places where we play.
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