Montana Based Peak Ski Company Promotes Catie Park to Director of Business Development and Special Projects

December 19, 2023

BOZEMAN, Montana, December 19, 2023/OUTDOOR SPORTSWIRE/ – Peak Ski Company announced today that Catie Park has been promoted to the position of director of business development and special projects. Park most recently served Peak as its manager of retail operations. In April of 2022, the Peak Ski Company was launched, and after a very successful first year in operation, the Company has been advancing and refining its core leadership team as it welcomes the 2023-2024 winter season.

“Ms. Park came into the role of manager of retail operations August 2023 and performed extremely well while also taking on additional projects and tasks. She has not only demonstrated her drive and high level of customer service but has developed a great deal of respect amongst the team and is a true reflection of the Company’s ethos,” said Andy Wirth cofounder and chief executive officer at Peak Ski Company. “Catie’s passion for all things outdoors and the mountains including skiing, hiking, and backcountry adventures makes her a great fit for Peak. Bode and I are grateful for her commitment and are confident she’ll excel in this new role.”

“I’m proud to be involved with a company dedicated to innovation and the customer experience,” said Catie Park, director of business development and special projects at Peak Ski Company. “Whether it’s a casual conversation with a customer on the chairlift or a strategic discussion with the leadership team, it’s great to see the passion and drive within this innovative company and high-performance team.”

Previously, Ms. Park has held management and leadership roles at RippleMatch, a cutting-edge recruitment automation platform and at Stantek ChemRisk, a scientific research firm in the healthcare industry. She has a bachelor’s degree from Northern Arizona University and has called Montana home since 2021.


Pridefully based out Montana and originates from the vision of its cofounders, Andy Wirth and Bode Miller. Wirth and Miller launched the Peak Ski Company in April of 2022 having set out to design and build the world’s best, high-performance skis for the core of recreational ski market. Contemporaneously, the cofounders took on the task of establishing the first direct-to-consumer ski company of scale, introducing a contemporary and entirely new way for skiers around the world to purchase skis. After its first year, Peak has established itself as a top-tier leader in the competitive global ski market and has received unprecedented ratings from the most respected and highly influential ski gear review media outlets in North America. The Company is headquartered out of Bozeman, Montana, which includes the Peak Showroom, the company’s offices and the Development Group & Innovation Center, a facility that hosts operations and the experimentation and innovation labs managed by Peak.


Kate Lessman, Think Big Media PR at kate@thinkbigmediapr.com and 970.333.3395