Roland DGA to Demonstrate Innovative Product Customization Devices at Outdoor Retailer Summer 2024

June 13, 2024

Company's Advanced, Easy-to-Use Inkjets Print Vivid Graphics on a Wide Range of Materials and Objects

Irvine, Calif., June 13, 2024 /OUTDOOR SPORTSWIRE/ – Roland DGA Corporation, a leading provider of digital inkjet printers and other advanced imaging devices, will be demonstrating its innovative product customization and personalization devices at Outdoor Retailer Summer 2024, June 17-19, in Salt Lake City, Utah. Attendees can see the company’s desktop printers and printer/cutters in action – compact yet powerful inkjets that make enhancing a wide variety of outdoor products with vibrant, detailed graphics and text simple and cost-effective.

Visitors to the Roland DGA booth (#28034E) can check out Roland DG’s latest VersaSTUDIO desktop devices – the BN2-20A printer/cutter and the BD-8 UV printer – versatile, affordable, and easy to use machines capable of adding value and appeal to everything from water flasks and coolers to bikes and kayaks. The BN2-20 allows users to create eye-catching stickers and decals that can be applied to just about any type of outdoor gear, while the BD-8 prints stunning UV graphics directly onto a vast array of three-dimensional products. In addition, Roland DGA will be displaying its state-of-the-art SRM-20 compact milling machine, which comes with an optional engraving kit that makes this device ideal for customizing products.

Roland DGA technologies have been empowering businesses that offer customized sporting goods for years. For example, Shooter Padel, a Spain-based Pickleball equipment company, has been using Roland DG UV printing technology to create customized Pickleball paddles featuring rich, colorful, long-lasting graphics, as well as signage for tournament, custom merchandise, and more. Differentiating its products from the competition’s offerings through product customization and personalization has enabled Shooter Padel to earn a place among the top brands.

“Our Roland DG UV flatbed printer offered us high-quality printing with a wide range of colors,” said Shooter Padel Co-Founder Sergi Gallardo. “Investing in this technology has allowed us to stop outsourcing, reduce our costs and lead times, and increase production,” added Gallardo. “We now have full control of the entire process and can create durable products in-house. What’s more, the UV flatbed was 100% compatible with our existing processes, meaning we could introduce this seamlessly.”

Roland DGA’s Business Development Manager, Chris Medrano, is looking forward to introducing those attending Outdoor Retailer Summer 2024 to the company’s cutting-edge devices and the amazing things they can do. “We’re excited about familiarizing outdoor retailers and manufacturers with our technologies and how easy and cost-effective it can be to create customized and personalized outdoor gear with our machines.”

For more information on Roland DGA’s digital printers for the sporting goods and outdoor recreation markets, visit https://www.rolanddga.com/industry/sporting-goods. To learn more about Roland DGA Corporation or the complete Roland DGA product lineup, visit https://www.rolanddga.com.

Roland DGA Corporation

Roland DGA Corporation serves North and South America as the marketing, sales, distribution, and service arm for Roland DG Corporation. Founded in 1981 and listed on the Tokyo Stock Exchange, Roland DG of Hamamatsu, Japan is a worldwide leader in wide-format inkjet printers for the sign, apparel, textile, interior design, personalization, and vehicle graphics markets; engravers for awards, giftware and ADA signage; photo impact printers for direct part marking; and 3D printers and CNC milling machines for the dental CAD/CAM, rapid prototyping, part manufacturing and medical industries.


For more information, contact:

Marc Malkin

(949) 727-2100 ext. 1372