Royal Robbins Partners with the Green Business Bureau to Accelerate Sustainability Practices at Brand Retail Stores
September 20, 2022
New partnership spotlights sustainability initiatives at Denver, Seattle, Modesto, Berkeley retail stores
SAN FRANCISCO (September 20, 2022)/OUTDOOR SPORTSWIRE/ – Rooted in sustainability since its inception in 1968, Royal Robbins furthers its commitment to environmental stewardship by partnering with the Green Business Bureau (GBB) for its brand retail stores in Denver, Seattle, Modesto and Berkeley, California. This new partnership with GBB ensures that Royal Robbins four retail stores are gold-level certified – a designation that recognizes efforts each store has made to improve sustainability practices.
“Sustainability is ingrained in everything we do at Royal Robbins,” explained Kaytlin Moeller, Regional Sustainability Manager at Fenix Outdoor North America. “This partnership with Green Business Bureau empowers Royal Robbins store teams to take ownership of sustainability in their stores by assessing their current practices and providing initiatives they can implement to reduce their impact.”
Using GBB tools, each Royal Robbins retail store is tackling a wide range of initiatives including eliminating single use utensils in break areas, choosing to refill soap containers rather than purchase new ones and increasing engagement in community environmental programs.
Green Business Bureau’s online tools are personalized so that store managers can easily identify opportunities to make their operations more sustainable while ensuring all new practices align with the needs of the store and community.
In Seattle, Royal Robbins retail store manager Rene Levya explains how GBB has been a useful platform in implementing more sustainable practices. “My favorite thing we’ve done at my store in Seattle is putting timers on our lights to ensure that we aren’t wasting power. Our whole store system is timed too, with the help of our building management. At a certain time our lights dim, if the AC is running it slowly powers down to only allow ventilation, and our computers and in-store electronics enter into nighttime mode to reduce all power usage.”
Recycling also has become an important initiative in Seattle. “We partner with one of Seattle’s school systems to upcycle plastic and not create waste. A student comes to our store every week on bike to pick up our plastics and transport them back to the school. Just last week we recycled 20 pounds of plastic,” Levya noted.
“Green Business Bureau is excited to be partnering with one of the most sustainable apparel brands in the retail industry,” said Tom Permatteo, CEO and Founder of the Green Business Bureau. “We congratulate Royal Robbins for its accomplishments and green business certification. It’s great to see Royal Robbins store managers and employees engaging with our EcoPlanner and EcoLibrary to take their commitment to sustainability to the next level.”
Royal Robbins will continue to use Green Business Bureau’s tools to identify projects to continually improve sustainability performance in its retail store operations. The goal is for each store to complete at least one new initiative per quarter.
To learn more about sustainability at Royal Robbins, please visit: https://www.royalrobbins.com/us/en-us/explore/sustainability.
About Royal Robbins®
Founded in 1968 by world-renowned adventurers Royal and Liz Robbins, Royal Robbins is a leading designer, manufacturer and retailer of outdoor lifestyle apparel. The brand has gained worldwide recognition for its high-quality, functional clothing and commitment to environmental and social responsibility. It has built a reputation of integrating technical features for active outdoor consumers seeking performance-oriented garments, but with style and comfort. Royal Robbins collection of men’s and women’s products can be found in outdoor and specialty retail partners throughout the U.S. and abroad. To learn more, please visit www.royalrobbins.com.
About Green Business Bureau
The Green Business Bureau (GBB), powered by Clearyst°, an ESG solutions company, is a trusted authority in green business practices and leader in environmental business certification. The company provides a sustainability framework and online tools that enable businesses to understand, prioritize, manage and certify green initiatives and become more sustainable. Companies use the GBB EcoAssessment™ and EcoPlanner™ software and EcoScorecard™ to validate, measure and track their sustainability results. GBB’s green business certification program provides a verification process, public EcoProfile™ and official Green Business Bureau seal for companies to credibly promote their green story, commitments and accomplishments.