News Topics
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March 12, 2024
Outdoorsy Launches Competition for ‘America’s Best Summer Job’
Outdoorsy will crown and compensate one American family (however defined) as they embark on an “epic, extremely well-paid, 30-day, coast-to-coast RV road trip,” the company said, including a $20,000 stipend and 3,000 miles. Winner(s) will spend 30 days adventuring across the U.S. in the RV of their choice, stopping at...
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March 12, 2024
Vasque Unveils the Re:connect NOW
Red Wing, MN, March 12, 2024/OUTDOOR SPORTSWIRE/ – Vasque Footwear, with nearly 60 years of experience delivering functional, durable footwear to millions of outdoor enthusiasts, proudly introduces its latest innovation: Re:connect NOW. This addition to the Re:connect Collection embodies Vasque's ethos of bringing the benefits of nature to everyday life. The...
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March 12, 2024
Caterpy Laces Secures SIMBOL Communications as PR Agency of Record
Orlando, Florida (March 12, 2024)/OUTDOOR SPORTSWIRE/ – Caterpy Group Inc., the pioneering brand already well known in the running world for its unique, patented no-tie elastic laces – which convert any laceable shoe into a step-in, no-tie shoe, while also improving lacing security, blood flow and overall comfort – has chosen...
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March 12, 2024
Thousand Answers the Call of Parents, Launches Toddler Helmet
Los Angeles (March 12, 2024)/OUTDOOR SPORTSWIRE/ – Thousand, the urban mobility brand creating vintage-inspired helmets and safety accessories, is proud to announce the launch of its Toddler Helmet. At the overwhelming request of its dedicated shoppers, the urban mobility brand is unveiling a helmet for ages 1+ to support family rides...
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March 12, 2024
Black Diamond Equipment Appoints Kasey Jarvis as Creative Director for the Brand
SALT LAKE CITY, UT (March 12, 2024) /OUTDOOR SPORTSWIRE/ – Black Diamond Equipment, Ltd., a leading manufacturer and distributor of innovative, high performance outdoor equipment, apparel and footwear, has appointed Kasey Jarvis as Creative Director for the Brand. “We are excited to announce that Kasey is coming back to Black...
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March 12, 2024
GU Energy Labs announces Hebah Hefzy and Ngugi Kihara to run WSER
/OUTDOOR SPORTSWIRE/ – GU Energy Labs is pleased to announce the selection of ultra-runners Hebah Hefzy and Ngugi Kihara for the brand’s two sponsor entries for the 2024 Western States Endurance Run (WSER), the iconic 100-mile footrace from Palisades Tahoe to Auburn, California in late June. Hefzy and Kihara both represent...
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March 12, 2024
Mountain Hardwear Announces New Additions to Its 2024 Athlete And Ambassador Team
Richmond, Calif. [March 12, 2024] /OUTDOOR SPORTSWIRE/ – Mountain Hardwear, a leader in high-performance equipment and apparel for climbers, mountaineers, skiers, snowboarders and outdoor athletes, is continuously driven by its team of athletes and ambassadors to make the highest performing gear for the most extreme conditions. The brand added four...
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March 12, 2024
Idea Ranch to Spearhead Innovative Brand Strategy as Husky Liners’ New Agency of Record
TULSA, OK /OUTDOOR SPORTSWIRE/ – Husky Liners, the original manufacturer of custom-fit vehicle floor liners and a renowned RealTruck brand, proudly announces its partnership with Idea Ranch as its Agency of Record. This strategic move will utilize Idea Ranch's expertise in brand strategy, creative storytelling, and its community development service,...
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March 12, 2024
Camp Curious: Two-Thirds of Americans Say They Want to Camp in Next 3 Years
PORTLAND, Ore., March 12, 2024 /OUTDOOR SPORTSWIRE/ – The Dyrt, the No. 1 app for camping availability, photos and reviews, has found that nearly two out of three Americans say they are at least somewhat interested in camping in the next three years. Last year 84.8 million people — about...
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March 11, 2024
Vail Resorts Fiscal Q2 Hurt by Weather Issues, but Pre-Season Pass Sales Help
Vail Resorts, Inc. reported that season-to-date (STD) total skier visits decreased 9.7 percent, and total lift revenue increased 2.6 percent through March 3, 2024 compared to the fiscal year 2023 season-to-date period through March 5, 2023. Season-to-date ski school revenue was up 5.5 percent, and dining revenue was down 0.5...
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March 11, 2024
The Rivian R3: Everything You Need to Know
Rivian revealed the new R2 SUV as expected. But Rivian surprised everyone by unveiling a second new vehicle, the R3. It’s one of the most intriguing EVs we’ve seen in a while for several reasons, including a style that echoes some iconic hatchbacks of yore. The Rivian R3 exhibits a classic hatchback silhouette, but it...
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March 11, 2024
BOTE’s New Rider Series Redefines the Hybrid SUP Experience
MIRAMAR BEACH, Fla. - March 11, 2024 - BOTE (https://www.boteboard.com), the longstanding leader of innovation in the paddle board, kayak, and water lifestyle space, today rolls out its new Rider Series, inflatable platforms that redefine the hybrid SUP experience, enabling anyone to stand-up paddle or sit down kayak depending on...
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March 11, 2024
Tailwind Nutrition Launches Rapid Hydration Drink Mix
Durango, Colo. (Mar. 11, 2024) /OUTDOOR SPORTSWIRE/ – Tailwind Nutrition, the leading provider of simple and complete nutrition products, has launched Rapid Hydration, an all natural electrolyte drink mix that quenches your thirst and rapidly replaces what you sweat out with the right blend of electrolytes and Vitamin C. The...
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March 11, 2024
melin Announces Official Headwear Partnership with Aspen Skiing Company
March 11, 2024 (San Clemente, CA) /OUTDOOR SPORTSWIRE/ – melin, makers of the world’s most premium headwear formalize partnership with Aspen Skiing Company, one of the world’s most premium ski resort destinations as the official headwear partner. This exciting collaboration brings together two industry leaders committed to excellence in performance...
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March 11, 2024
KUIU Joins Forces with Darby Communications for PR and Media Relations
March 11, 2024 -- Dixon, CA /OUTDOOR SPORTSWIRE/ – KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle, and hunt/fish markets. Effective immediately, Darby Communications will serve as KUIU's PR agency...
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March 11, 2024
The Running Industry Diversity Coalition (RIDC) Launches First Ever “RUN THE BLOCK” Grant Program To Expand Ownership in the Running Industry
(Seattle, WA), March 11, 2024 /OUTDOOR SPORTSWIRE/ - The Running Industry Diversity Coalition (RIDC), a nonprofit organization whose mission is to unite the running industry to improve the inclusion, visibility, and access for Black, Indigenous, and People of Color (BIPOC), launched its newest initiative “RUN THE BLOCK”, a mentoring and...
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March 11, 2024
Outdoor Industry Veteran, Mike Carney, Appointed as President & CEO of Outdoor Sportsman Group
DENVER /March 11, 2024/OUTDOOR SPORTSWIRE/ – Outdoor Sportsman Group (OSG) announces the appointment of Mike Carney as the new President & Chief Executive Officer. A familiar face at OSG with a rich history in the outdoor media landscape, Carney previously held the position of Chief Operating Officer within the company....
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March 11, 2024
Irish Setter Boots Collaborates with Montana Treehouse Retreat To Celebrate New Casual Footwear Line
RED WING, MN (March 11, 2024) /OUTDOOR SPORTSWIRE/ - Irish Setter® Boots collaborates with Mountain Treehouse Retreat and photographer Jon Kreye to launch its Setter Fifty casual footwear line. These outdoor brands came together when Irish Setter’s new styles were photographed at the Montana Treehouse Retreat. The retreat’s aesthetics combine...
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March 8, 2024
Strong winds blew a lake 2 miles north in Death Valley National Park
Powerful 40 mph winds from Feb. 29 to March 2 in Death Valley blew Lake Manly two miles north, according to the National Park Service. The lake spread out to cover more ground, but at a shallower depth. The water slowly moved back to its original lakebed, but with the...
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March 8, 2024
Ikon Pass for 24/25 Goes on Sale March 14
Current and new pass holders are invited to join the Ikon Pass community for its seventh season. Spring is the best time to buy when pass holders can take advantage of the lowest prices of the year, and Peak Perks, which include discounts on top gear and access to innovative...
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March 8, 2024
Lazy Days Holdings (GORV) Reports Q4 Loss, Misses Revenue Estimates
Lazy Days Holdings (GORV) came out with a quarterly loss of $1.09 per share versus the Zacks Consensus Estimate of a loss of $0.73. This compares to loss of $0.02 per share a year ago. These figures are adjusted for non-recurring items. This quarterly report represents an earnings surprise of...
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March 7, 2024
Jonas Sjögren Appointed New CEO of Primus-Silva
/OUTDOOR SPORTSWIRE/ - Primus-Silva, the Swedish outdoor equipment company, has appointed Jonas Sjögren to become its new CEO. Richard Jägrud, who has served as CEO for the past seven years, has decided to leave the company and take on new career challenges. Jonas and the management team of Primus-Silva will...
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March 7, 2024
Second Edition of Red Bull Cascade Freeski Contest to Take Place at Solitude Mountain Resort, Utah
Solitude, Utah (March 7, 2024) /OUTDOOR SPORTSWIRE/ - Red Bull and freeskiing pioneer Bobby Brown are proud to announce the second edition of Red Bull Cascade, an elite freestyle ski competition that melds gravity-defying jumps and tricks with freeride-inspired lines. The event will gather the world’s top skiers from a...
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March 7, 2024
REI adds Colorado store to list of 2024 openings
REI Co-op is adding a new location to its list of stores planned for 2024. The specialty outdoor retailer will open a 23,000 sq.-ft. store in Loveland, Colo. this summer, joining nine other locations in the state. In January, REI detailed plans to open 10 new stores in 2024, including locations in...
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March 7, 2024
Dometic Launches Front Runner Roof Racks Specifically Designed for the Rivian R1T and R1S
LOS ANGELES (March 7, 2024) /OUTDOOR SPORTSWIRE/ –The Front Runner Dometic Slimline II rack kits remain one of the toughest and most durable racks available and have been meticulously crafted to complement the rugged design and adventurous spirit of the Rivian R1T and R1S. Engineered with the same commitment to...