Sports News and Press Releases about Outdoor Industry Business
Want to stay up to date on the latest press releases and business news in the outdoor sports and camping industries? Scroll below to view all outdoor industry business news.
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February 12, 2026
Drones and AI Could Transform Search and Rescue. One Hiccup Is Holding Them Back.
The Weber County, Utah, search and rescue (SAR) team has a new drone that’s the size of a chunky black lab, but with a ten-foot wingspan sporting 16 scything blades. The man piloting the DJI Flycart 30, commercial airline pilot Kyle Nordfors, is one of the nation’s foremost SAR drone pilots. Still, most...
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February 10, 2026
EXEC: Thule Reports Flat Organic Sales in Q4; North America Shows Recovery
Thule Group reported that operating earnings on an adjusted basis grew 27.7 percent in the fourth quarter due in part to benefits from the Quad Lock acquisition, price increases and cost efficiencies. Sales were flat on an organic basis, improving from a 4 percent decline in the third quarter, with...
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February 9, 2026
A National Park in Los Angeles? NPS Says Comment Now
If there is one thing almost universally associated with California, it’s sunny, sandy beaches. And if recent work by the National Park Service is any indication, they could serve as the cornerstone of America’s newest national park. But very significant hurdles remain. On Feb. 5, the National Park Service (NPS) opened...
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February 9, 2026
TRUBAR: Protein Bar Brand Acquired By ETi Gıda For $173 Million Cash
TRUBAR, a fast-growing protein bar brand known for dessert-inspired flavors and clean ingredients, has been acquired by Turkey-based snack company ETi Gıda in an all-cash deal valued at $173 million. ETi Gıda acquired 100% of TRUBAR with no earn-out, according to the companies. The transaction positions TRUBAR to scale further...
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February 6, 2026
Visitation Trends Show Huge Discrepancy Among National Parks
National parks are among the nation’s most beloved treasures. With locations stretching from remote Alaska wilderness to an urban downtown, their popularity varies, and many of these 63 parks experienced major changes in visitation last year. Some of them saw massive jumps in visitors, while others took a nosedive, based on preliminary...
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February 5, 2026
Marathon Sports Acquires six03 Trail Races and Cranmore Mountain Race
Marathon Sports announced the acquisition of six03 Trail Races and the Cranmore Mountain Race, expanding the company’s long-term investment in trail running in New England. The company also announced more than $100,000 in total prize money across its New England trail race portfolio for 2026. The acquisition includes the full...
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February 4, 2026
Eddie Bauer Retail Operated Speculated to File for Bankruptcy, Close NA Stores
Catalyst Brands Group, the retail operator of Eddie Bauer in North America, is expected to file for bankruptcy under a plan to close all of its stores in the U.S. and Canada, according to multiple reports. Any bankruptcy reorganization will not impact Eddie Bauer’s manufacturing, wholesale, or e-commerce operations, as...
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January 29, 2026
Deckers Racks Up Record Revenue in Q3 as ‘Significant Global Demand’ for Ugg and Hoka Continues
Shares for Deckers Brands soared over 10 percent on Thursday after the market close following the footwear company’s latest earnings report. The Goleta, Calif.-based company reported net sales in the third quarter of fiscal 2026 increased 7.1 percent to $1.96 billion compared to $1.83 billion the same time last year. Net income for the...
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January 28, 2026
Alpkit secures new investment to keep business running
Alpkit, the British outdoor brand that owns Sonder Bikes, has publicly announced it has completed a pre-pack sale to a new investor, after entering administration earlier this week. In a statement, the company said the move will secure the business long-term, allow it to retain all 194 jobs, and keep...
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January 27, 2026
Vandalism Strikes Iconic Area of Yosemite National Park
Visitors to Yosemite National Park are once again calling out vandalism after graffiti appeared near one of the park’s most iconic waterfalls. Instagram user Ando Arakelyan posted on his Instagram story showing “Yeti” tags scrawled across a large boulder, a door, and an informational sign in the Bridalveil Fall area. The images...
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