Tailwind Nutrition Sponsors Bike MS and Para Athlete Liz Gasson

May 3, 2024

DURANGO, Colo. /OUTDOOR SPORTSWIRE/ – Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, is proud to announce its sponsorship of several Bike MS events this season. In addition, Tailwind is fueling and supporting para athlete Liz Gasson, who will be participating in the events and is also training to compete in the LA 2028 Paralympic Games.

Bike MS fuels the National Multiple Sclerosis Society’s mission to cure MS while empowering people affected by MS to live their best lives.

Liz will be accompanied by her teammate and coach Steve Bale (pictured left, alongside her) and her service dog, Paddy—two pivotal characters who have been some of the biggest champions of Liz’s journey since her multiple sclerosis (MS) diagnosis. Steve’s coaching and encouragement have taken Liz from being wheelchair bound towards rehabilitation and cycling her way to the Paralympics. Together, they have developed a course using Neuroplasticity to help others understand their purpose and goals and ways to achieve them.

“We are proud to support the Bike MS community and we are especially rallying for our Tailwind athlete and Paralympic hopeful, Liz,” said Jenny Vierling, co-founder of Tailwind. “Liz demonstrates all of the qualities that Tailwind stands for in an athlete and she is an all-around amazing human being. Her perseverance and positive outlook in the face of adversity is admirable. We are happy that our products are helping to fuel her needs as an athlete and hope that it inspires others to chase big dreams. We look forward to being along for the journey with Liz, and with Bike MS in the years to come.”

Liz fuels with Tailwind’s complete nutrition support system, consisting of Endurance Fuel, Recovery Mix and Rapid Hydration. She explains that Tailwind has been extremely important not just for cycling, which she loves for its ability to strengthen her physical and mental health, but Tailwind also comes to the rescue when she is undergoing treatment for MS and cannot process food, or if she is nauseous. Tailwind provides all of the nutrients, hydration and sustenance she needs.

“The way that Tailwind’s Endurance Fuel is created means I can ingest the needed fuel during a race and it doesn’t affect my digestion negatively. It’s perfect! The fact that Tailwind believes in me and supports me, has given me a lot of emotional and mental support! It means a lot to me and I want to do well for Tailwind as well,” exclaimed Gasson.

This year will be Liz’s first time participating in the Bike MS events and she looks forward to the camaraderie and support system she will be surrounded with at each new location. When it comes to Bike MS, every pedal stroke and every dollar raised is a step closer to a cure.

“I’m not sure if I can put how much this event means to me into words. I have lost a lot in my life from having MS, but I can honestly say I have positively gained more! My coach, the cycling community, my MS family, and the Tailwind family have all become an extremely important extension of my family to me. They have saved my life in more ways than one,” said Gasson. “I’m extremely grateful and proud to be on this journey with them.”

Tailwind will be on course at the following Bike MS events at which Liz and coach Steve will also be riding:

  • Ride the Vineyard (May 4-5)
    • Meet Liz and Steve on May 4 at 5pm at Edgartown Bicycles, 212 Upper Main St, Edgartown to hear firsthand a motivational story of living with MS, from the wheelchair to the Paralympics, and the neuroscience behind it. This event is designed to benefit anyone who would like to build resilience, not just those with disabilities.
  • Coast the Coast (Deal NJ) (May 11)
  • Los Angeles Coastal Challenge (June 1)
  • MS 150 Minnesota (June 8)

Look out for Liz and Steve rocking up with their favorite pre-ride ritual, which includes windows down playing Pat Benatar and singing at the top of their lungs, having a good laugh, a boogie, and smiling! They will also be conducting speaking engagements at the events where they will be donating a percentage of the ticket sales back to Bike MS.

For more information or to support Bike MS and folks like Liz, please visit their website.

About Tailwind Nutrition

Celebrating its 10th Anniversary in 2022, Tailwind Nutrition has been manufacturing all-natural sports nutrition products that are free of GMOs, dairy, soy, and gluten, are easy to digest, and support an athlete’s fueling and recovery needs during exercise. Owned, operated and manufactured in La Plata County, CO, Tailwind Nutrition’s specially formulated drink mixes help athletes perform and compete at their highest level without the worry of food allergies or sensitivities. Tailwind is all you need. Really™. For more information visit tailwindnutrition.com

About the National Multiple Sclerosis Society

The National MS Society, founded in 1946, funds cutting-edge research, drives change through advocacy, and provides programs and services to help people affected by MS live their best lives. Connect to learn more and get involved: nationalMSsociety.org, Facebook, X (formerlyTwitter), Instagram, YouTube or 1-800-344-4867.