The Dream of the 90’s is Alive at Mountainsmith
December 29, 2015
(Golden, CO) – Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear— will be introducing a series of vintage 90’s-era pack designs for a special Fall 2016 launch of Mountainsmith’s Roots Collection, including historical favorites World Cup, Grand Tour, and Wizard. The new packs are set to debut in Salt Lake City, during Outdoor Retailer Winter Market (booth #8027) in January.
Mountainsmith is tapping into its 37-year heritage by resurrecting some of their most cherished designs from the mid-90s, as trail-inspired commuter bags. The Roots Collection features six styles inspired by the brand’s rich history, retrofitted to accommodate modern travel demands. Honoring their trademark durability, the line will be produced using CORDURA fabric.
“We are not briefcase people, but we still need to get our computers, chargers, notebooks, and files to and from work. “ Says Jeremy Dodge, Marketing Manager at Mountainsmith. “The Roots collection marries vintage Mountainsmith outdoor style with modern utility for a 2016 commute.”
The Roots Collection will ship to retailers across the nation fall 2016. For information on Mountainsmith’s current products, please visit www.mountainsmith.com
Headquartered at the base of the Rocky Mountains in Golden, CO for 35 years, Mountainsmith is committed to creating durable provisions for every aspect of your adventure, on and off the trail. Beginning with iconic lumbar packs in 1979, Mountainsmith products carry an emphasis on utility for those who prefer life outdoors. Whether that is a solution for the backcountry, the gear closet, the office, the photo shoot, or even the dog; the brand offers tools that serve a purpose and stand the test of time. Dedicated in its mission to improve the lives of fellow outdoors enthusiasts, Mountainsmith manufactures products that are… forged for life. Visit www.mountainsmith.com to learn more.