The Outbound’s Pursuit Series Partners With KOA as Presenting Sponsor

August 22, 2019

KOA and The Outbound come together to improve access to the outdoors for everyone.

San Francisco, Calif., Aug. 22, 2019The Outbound’s Pursuit Series adventure camps offer an inclusive, immersive, and adventurous approach to learning outdoor skills and activities. Thanks to partnerships with brands and organizations who share the same ethos of improving access to the outdoors, The Outbound’s Pursuit Series is able to bring the joy of the outdoors to a truly diverse cross section of the industry. One such brand is new Presenting sponsor, Kampgrounds of America, Inc (KOA the world’s largest system of privately held campgrounds. The Outbound Pursuit Series, presented by KOA is a 3-day adventure escape for adults, promoting community, diversity, and education in Mother Nature.

 The Outbound’s Pursuit North Carolina, presented by KOA, is the final event of three for 2019, and will run September 19-22 in Green River Preserve, North Carolina.

“As a legacy organization of outdoors activity, KOA’s mission is connecting people with the outdoors and each other across North America,” said Whitney Scott, KOA Vice President of Marketing. “Partnering with The Outbound’s Pursuit Series for North Carolina offers a unique experience where participants can explore what the great outdoors has to offer, and to grow their skills in the process.”

 On-site at Pursuit North Carolina, KOA will offer tie-dyeing classes, a ‘recharging station’ for both electronics and relaxation, delicious meals throughout the event, and nightly communal campfire collectives, complete with KOA s’mores. KOA has also been deeply invested in The Outbound’s #EveryoneOutside initiative as a primary partner, encouraging and supporting increased diversity in the outdoors. KOA is one of four partners offering free passes to Pursuit for community partners and organizations from underrepresented communities.

 “We are always seeking partners that are mission-aligned and that share our vision of a more inclusive outdoor industry, so welcoming KOA to Pursuit is a great honor,” said Brian Heifferon, CEO of The Outbound Collective. “Having KOA as a Presenting sponsor helps us connect with an even wider audience of outdoor enthusiasts and further validates the importance of what we’re accomplishing with these events.”

 Numerous aligned brands are affiliated with the Pursuit Series, and all are on-site to offer adventurous Pursuers dozens of different activities, in varying capacities of physicality, from beginner to high-intermediate skill levels. Pursuit partners offer activities such as: trail running with HOKA ONE ONE, backpacking with LEKI and Eagle Creek, outdoors cooking with Stanley, happy hours with WEST + WILDER, Tito’s Handmade Vodka, Fat Tire and FitVine, relaxation with Medterra and Rinse Bath & Body, and much more. As an adventure series designed to build confidence, inclusion, and skills in the outdoors, Pursuit Series presented by KOA stands alone in its dedication to empowerment in the outdoors, across all skill levels and backgrounds. 

Inclusive and hands-on, this new opportunity for exploration, connectivity, and unforgettable activities is brought to you by The Outbound Collective (www.theoutbound.com), the world’s fastest growing online outdoor and travel community. More information and the full schedule for all three locations can be found online at https://pursuit.theoutbound.com

Social Media:

Facebook: https://www.facebook.com/groups/PursuitSeries

Twitter: https://twitter.com/TheOutbound

Instagram: https://www.instagram.com/theoutbound/


Hashtags: #EveryoneOutside


 About The Outbound’s Pursuit Series

The Outbound’s Pursuit Series is an event that celebrates the outdoors with action-packed weekend getaways in beautiful places. Pursuit embraces people from all backgrounds to share in an unforgettable experience that each Pursuer can custom-tailor with activities and educational topics that range from mountain biking to kayaking to introductory seminars on photography or outdoor cooking. Participants choose from a vast number of choices and enjoy a premium experience with professional educators and the best gear.

Kampgrounds of America, Inc. (KOA) is the world’s largest system of open-to-the-public campgrounds with more than 520 locations across the U.S. and Canada. The industry leader in outdoor hospitality, KOA’s family of campground brands – KOA Journey, KOA Holiday and KOA Resort – offer sites and amenities designed for every type of camping experience. The company was founded 57 years ago in Billings, Mont., and today serves more than a million camping families each year. For more information, visit KOA.com.