Annual Industry Report Says Surfing’s Demographics Are Changing

January 25, 2024

According to the Sports & Fitness Industry Association, surfing is the fastest growing water sport in the United States with over one million new surfers joining lineups over the past five years. To non-profit directors, surfboard shapers, clothing brand entrepreneurs, and just about anybody else whose love for surfing has become their livelihood, that’s good news. What’s equally important is understanding the demographics of that growth – something explained in the Surf Industry Members Association (SIMA)’s newest Diversity in Surfing Report this week. The Inertia