Astral Buoyancy Co. Expands World’s First bluesign® Life Jacket Collection
January 10, 2024
The YTV 2.0 ™ expands on over two decades of effort to protect the maximum amount of soil and water
SEATTLE (January 10, 2024)/OUTDOOR SPORTSWIRE/ – Since 2002, Astral has led the outdoor industry in designing the highest performing equipment with the priority of protecting soil and water resources through the production process. Today, Astral proudly unveils its latest innovation in performance and sustainability with the introduction of the YTV 2.0™ – the fifth addition to Astral’s premier collection of life jackets that features a bluesign® approved 100% recycled polyester shell.
Astral’s collection is the first of its kind in the paddlesports industry to use bluesign® approved materials and marks a significant leap forward in eco-conscious design combining style, performance, and environmental responsibility. The YTV 2.0™ is a high mobility, low profile freestyle personal flotation device crafted from bluesign® approved, 100% recycled polyester, PVC-free Gaia and PE Foam. The YTV 2.0™ maintains the same low profile, proprietary Torso Lock™ architecture as its predecessor, the YTV™, while increasing the quantity and volume of pockets.
Designed for paddlesports enthusiasts seeking a blend of style, lightweight durability, and a ‘less is more’ ethos, the YTV 2.0™’s low-profile, minimalist design provides unparalleled freedom of movement. The smooth front ensures unimpeded transitions, enabling easy re-entry into a raft or onto a paddleboard. This expansion of Astral’s bluesign® life jacket collection perfectly blends the brand’s emphasis on removing toxic chemicals while enhancing performance.
“When it comes to water quality issues, paddlers are the “canary in the coal mine”. We feel, smell, and see when industry or agriculture is polluting water,” explains Philip Curry, Founder & CEO of Astral. “In our never ending quest to protect the maximum amount of soil and water, bluesign® is the trusted partner to help us ensure that the chemicals we use have the least possible impact on water quality.”
Established in 2002, Astral designs high performance wilderness equipment created in the least toxic, lowest impact ways. Built on decades of experience and experimentation, Astral has assembled athletes, artists, and craftspeople to build the cleanest, most beautiful, and highest performing gear. Astral has significantly reduced toxic PVC foam from the PFD industry, invented breathable life jackets, won awards for their paradigm changing footwear designs, and developed the stickiest rubber ever worn on wet rock. Visit www.astraldesigns.com for more information.
Max Akselrad | Verde Brand Communications | (917) 699-8491 | firstname.lastname@example.org