Craghoppers Taps RAM Enterprise for Pacific Northwest Representation
August 24, 2017
Portsmouth, NH (August 25, 2017) – Craghoppers, designers and creators of exceptional world travel apparel, are pleased to announce their new partnership with RAM Enterprise covering the Pacific Northwest sales territory for the brand. Their partnership is effective immediately.
RAM Enterprise’s Ron Mosher will be the lead on the account, with over 25 years of experience in the Outdoor, Travel and Fly Fishing industries. In addition to Craghoppers, Mosher also works with Duckworth and Howler Brothers.
“We are exited to be part of the big push here in the US by such a storied leader in the adventure travel segment,” states Mosher. “I’ve been watching Craghoppers move into the US market for a few years, and am excited to be joining the team during such a key time for the brand.
“Bringing RAM Enterprise and Ron onto our team is just what the brand needs to thrive in the Pacific Northwest,” states Bill Lockwood, CEO of Craghoppers North America. “We are excited to have the team on board and look forward to growing brand representation in that region.”
Craghoppers is travel. Created more than 50 years ago in the United Kingdom and tested by some of the world’s toughest hikers, climbers and outdoor enthusiasts, today Craghoppers is part of the family owned Regatta Group with 20,000 stores in 62 countries. Craghoppers produces and continuously improves innovative fabric technologies to develop the performance of our outdoor wear and travel clothing, to provide the very best protection, wherever the trip, and whatever climate.
The United States Craghoppers launch includes premium, performance products for hiking, climbing, camping and all kinds of recreational travel. Brand lines include Outdoor originals, Pro Lite, Summer Collections, and NosiLife, the world’s most extensive line of insect-repellent clothing.
Terra Public Relations