Gregory signs 2022 ambassador team with the goal of getting more people outside

May 3, 2022

The diverse group of adventurers, explorers and community advocates are meant to inspire and grow the brands community

SALT LAKE CITY, Utah (May 3, 2022)/OUTDOOR SPORTSWIRE/ – Gregory Mountain Products, the longtime pack and active travel gear manufacturer,  announces its 2022 Ambassador Team, composed of a talented and diverse group of 13 storytellers and content creators who were selected based on their passion for the outdoors and involvement in their communities.

Each member of the paid team aligns with Gregory’s core goal of getting more people outside, whether it’s through their work with underrepresented members of the outdoor community, creating an online community to share trail stories and beta, their work with social equity and justice, environmental advocacy and so much more. Not only are they outdoor enthusiasts, but they’re storytellers, leaders, trail blazers, activists and explorers. Serving as an extension of the brand itself, Gregory’s ambassador team was created to help spread the brand’s mission across a broad range of communities.

“We’re a close-knit team at Gregory, and we couldn’t be more excited to welcome our new members into the fold,” said Lindsay Malone, Senior Marketing Manager at Gregory. “Each ambassador has a unique background and skill set that aligns with Gregory’s core values and mission, and we’re proud to have them represent the brand for us out in the world.”

Jenny Bruso, one of Gregory’s ambassadors and a long-time partner of the brand, helped guide, test and launch Gregory’s plus size pack collection in 2020. Jenny will be leading group hikes in collaboration with Gregory this summer with her non-profit Unlikely Hikers, a diverse, anti-racist, body-liberating outdoor community featuring the underrepresented outdoorsperson. The first hike will be in Portland Oregon on May 14 with forestry expert – specializing in edible plants, lichen and moss – Nikhilesh “Nik” Desai. For more information about this hike and others throughout the summer, follow Jenny on Facebook or Instagram @UnlikelyHikers.

To meet the full ambassador team visit Gregory’s blog,  The Rambler. Also be sure to follow each ambassador to learn more about exclusive deals, launches and so much more. To learn more about Gregory Mountain Products, its team and award-winning pack collections, visit www.GregoryPacks.com.

About Gregory Mountain Products

For almost 50 years, Gregory Mountain Products has been the leader in expedition, backpacking, daypacks and travel gear. World renowned for fit, durability, and performance in all of its products, Gregory has won awards for its pack designs from such diverse media outlets as Outside Magazine, Backpacker, National Geographic, Popular Science and Men’s Journal. Responsible for many industry firsts in backpacking fit and design, the Gregory research and design team continues to lead the way in innovative backpack technology and performance.

MEDIA CONTACT: Becca Katz I Verde Brand Communications I becca@verdepr.com I
C. 360-441-5620