Jack Wolfskin Opens First North American Showroom in Park City

January 28, 2021

The brand looks forward to expanding its global footprint to include US markets.

Park City, UT (January 28, 2021) — Jack Wolfskin, a leading global outdoor apparel and gear manufacturer, is thrilled to announce the opening of the brand’s first-ever North American showroom located in downtown Park City, Utah.

With 549 retail locations in over 40 countries worldwide, Jack Wolfskin is a well-established global outdoor brand that looks forward to expanding its footprint with North American customers. Over the last 40-years, Jack Wolfskin has earned a reputation for its transparent supply chain, innovative textiles, and environmentally sustainable manufacturing across all product categories.

“We’re thrilled to have the space open, and connect with both fans of the brand and new customers,” stated Diana Seung, General Manager of Jack Wolfskin North America. “It’s the perfect space to share our brand story and showcase new products, technology, apparel, and hard goods.”

Located in the heart of downtown Park City, the new brand showroom will be open by appointment only to maintain safety and health precautions throughout the ongoing pandemic. To make an appointment, please visit the Park City store site for hours and availability.

“We’re looking forward to immersing within the Park City community,” stated Roberto Gutiérrez, Director of Brand Marketing. “The community and trail system of the area really align with our brand, and we look forward to being a starting destination for trail users in the area.”

The brand, founded in 1981, is celebrating 40 years in global business this year and has a few exciting product releases coming down the pipeline. To view the full product offering, visit the US site here:

For all Jack Wolfskin media inquiries, please reach out to Torie Dye at

About Jack Wolfskin

Jack Wolfskin is a major producer of outdoor apparel and equipment headquartered in Idstein, Germany, with a North American office in Park City, Utah. Founded in 1981, the company has grown to become a leading outdoor brand across Europe and Asia. The company is rooted in sustainability and focused on designing ethical and eco-conscious products, as well as promoting fair and humane working conditions.

In January 2019, Jack Wolfskin was acquired by Callaway Golf Company.