KUIU Introduces Alpine Jackets for High-Performance Protection

July 1, 2025

Built for Hunters Demanding Versatile Comfort Without the Bulk

July 1, 2025 – Dixon, CA /ENDURANCE SPORTSWIRE/ – KUIU, the leader in high-performance mountain hunting gear, proudly introduces the Alpine Hooded Jacket and Alpine Jacket, a minimalist, fleece-lined soft-shell solution designed for ounce-counting hunters who need protection in cold, variable conditions. Balancing warmth, weather resistance, and quiet performance, the Alpine delivers high-end functionality in a streamlined silhouette.

Built for those who prioritize precision over unnecessary features, the Alpine offers wind- and water-resistant performance in a lightweight, fleece-lined 100% polyester soft-shell. A quiet, two-layer bonded fabric construction combines durability with stealth, while 4-way stretch allows for unrestricted movement in technical terrain.

The Alpine is designed for strategic layering, serving as an outer shell over a base layer and fleece mid-layer in mild to cold weather (32–70°F). Both versions feature articulated patterning with a drop back hem for comfort and coverage when glassing or seated, along with essential storage options including zippered hand pockets, an internal drop pocket for gloves or a beanie, and a zippered chest pocket for quick-access gear.

“We built the Alpine to deliver only what matters most, comfort, function, and protection, in a design that cuts weight without cutting corners,” said Kevin Wilkerson, VP of Brand Marketing at KUIU. “It’s purpose built for active hunters who want their gear to work as hard as they do in changing mountain conditions.”

Both the Alpine Jacket and Alpine Hooded Jacket are available in KUIU’s signature Valo, Vias, and Verde camouflage, as well as solid color options for everyday versatility. The Alpine Jacket’s MSRP is $239 and the Alpine Hooded Jacket MSRP is $259.

Available now at KUIU.com. For media inquiries or sample requests, please contact Gordon Brown at gordon@darbycommunications.com.

About KUIU
Based in Dixon, California, KUIU was founded in 2011 to provide the most advanced hunting gear and layering systems. KUIU designs innovative, lightweight, and durable equipment, exclusively available online for a direct-to-customer experience that emphasizes quality and value. For more information, visit www.KUIU.com or contact customer service at 1-855-367-5848, Monday-Friday, 7:30 a.m. – 4:00 p.m. PST.

Contact: Gordon Brown

Darby Communications
gordon@darbycommunications.com