New for Fall 2019, PEARL iZUMi Expands PI / Black Collection to Excel in Winter Conditions
October 21, 2019
Proof that even the next level has a next level, now in luxurious Merino wool.
LOUISVILLE, Colo., (October 21, 2019) – PEARL iZUMi, the world leader in cycling apparel and footwear, has upgraded its high-end, performance-oriented PI / Black product line to include an assortment of new pieces for cyclists planning to ride during the colder fall and winter seasons. Tailored to wrap the rider’s form while positioned on the bike, the expanded PI / Black product line is the ultimate expression of dedication with sophisticated style and a luxurious feel.
Benefitting from a no-holds-barred approach to design and innovation, PEARL iZUMi’s expanded PI / Black product line utilizes bonded-seam construction and integrated high-stretch membranes to offer all-weather water shedding without compromising breathability. With fine Australian Merino wool providing both insulation and comfort, the PI / Black collection is designed to wick away moisture and regulate body temperature even in the harshest of weather conditions.
Building upon the brand’s highly successful Social Purpose pledge to Ride More, Do More, the new collection is aligned with PEARL iZUMi’s sustainability initiatives as the wool is responsibly sourced and a renewable resource. With a goal of using renewable, recycled or organic materials in 90% of their products by 2022, the PI / BLACK collection puts PEARl iZUMi one step closer to attaining this laudable benchmark without sacrificing performance or quality.
“For the Fall 2019 PI / BLACK product we challenged ourselves to create something special,” said Rob Pickels, Advanced Concept Projects Manager for PEARL iZUMi. “We’re proud of the innovation that this collection has lead with; from the unique styling of the PI / Black Jersey to the incredible fabric that makes the PI / Black AmFIB jacket protective yet thermo-regulating. And the same fabric contains enough stretch to allow the PI / Black Bib Tights to have a first-of-it’s-kind men’s droptail to answer nature’s call without the need to disrobe.”
The PI / BLACK AmFIB Jacket ($475) is an incredibly warm and refined piece, definitely the premier offering in the newly expanded product line. With fine Merino wool on the inside and a wind resistant face featuring an integrated high-stretch membrane on the outside, the AmFIB Jacket delivers uncompromising performance coupled with luxurious comfort to tackle the toughest of winter conditions. Showcasing PEARL iZUMi’s attention to detail, the jacket was designed with BioViz® reflective elements for low-light visibility, subtle pockets to carry ride essentials and a sleek full length Vislon® zipper for ventilation. www.pearlizumi.com
The PI / BLACK Merino Thermal Jersey ($300) is the cool weather long sleeve jersey re-imagined with modern styling and luxurious fabric. Taking styling cues from tailored sweaters, its fashion forward fit and the subtle feel of the material itself make it a stylish piece both on and off the bike. Taking even the smallest design details into consideration, its bonded neck and cuff lay flat against the skin for a superior fit. The jersey is also equipped with BioViz® reflective elements for low-light visibility and a Vislon® ventilation zipper for breathability. www.pearlizumi.com
Designed with long winter rides in mind, the PI / BLACK Merino Cycling Bib Tight ($350) combines the warmth of fine Merino wool and the peace of mind that comes with a fully water and wind resistant membrane. These bibs offer an elevated cold weather riding experience by utilizing laser cut bib straps to ensure next-to-skin comfort. The PRO Escape 1:1® Chamois with floating top sheet design ensures unmatched comfort, and bonded cuffs eliminate any bulk underneath shoe covers. www.pearlizumi.com
The PI / BLACK collection is a realization of PEARL iZUMi’s ongoing commitment to sustainable innovation. Carefully articulated designs, sophisticated cuts, and extraordinary comfort create an elevated experience for riders, no matter the conditions. The new collection is now available on www.pearlizumi.com or at your local PEARL iZUMi dealer.
About PEARL iZUMi
PEARL iZUMi was founded on two things: the love of cycling and more importantly, love for future generations. More than 60 years ago a father in Japan created a special jersey out of technical fabric for his son, an aspiring bike racer. Since then, the company has been evolving and revolutionizing the design and manufacture of performance apparel and footwear for cyclists. PEARL iZUMi believes how we live today shapes how future generations ride, which is why they are committed to having a positive impact on cycling through sustainability and environmentally friendly actions. PEARL iZUMi’s world headquarters is rooted in the Colorado Front Range where it embraces strong influence, both culturally and structurally, from its Japanese heritage.
Media Contact: Verde Brand Communications, Marisa Dobrot, firstname.lastname@example.org, 970-259-3555 x 123