February 17, 2026

Wiley X Expands Its Eyewear Lineup with the WX Alpine and WX Citadel

FRISCO, Texas (February 17, 2026) /OUTDOOR SPORTSWIRE/ – Wiley X, a global leader in premium protective eyewear, expands its 2026 collection with two new performance frames: the WX Alpine and the WX Citadel. Now available online and through select retailers, these new models broaden Wiley X’s eyewear lineup with purpose-built...

February 17, 2026

Black Diamond Equipment and NOLS Expand Elevate Scholarship for 2026

SALT LAKE CITY (February 17, 2026) /OUTDOOR SPORTSWIRE/ – Black Diamond Equipment®, a global leader in climbing, skiing, and mountain sports apparel and equipment, and the National Outdoor Leadership School (NOLS), the world’s foremost provider of wilderness education, announce the second year of their partnership. United by a shared belief...

February 17, 2026

Arcade Evolves the Belt Category Yet Again With New Adventure Mag

OLYMPIC VALLEY, Calif. (February 17, 2026) /OUTDOOR SPORTSWIRE/ - Since 2010 Arcade Belts has been on a singular, focused mission: create the best belts on the market, combining innovation, comfort, and style. Now, Arcade has yet another milestone with its latest innovation, proudly introducing Adventure Mag, an all-new belt created...

February 17, 2026

Freeride Legend Brett Tippie “Settles Down” and signs with Aventon as Global Ambassador

Brea, CA (February 17, 2026) /OUTDOOR SPORTSWIRE/ – Aventon, a rapidly expanding leader in the e-mobility market, today announced a partnership that defies conventional industry wisdom. Brett Tippie, the "Director of Good Times," Mountain Bike Hall of Fame member, and pioneer of extreme freeride mountain biking, has signed on as...

February 17, 2026

Outdoor Retailer Introduces OR Gatherings, Igniting Meaningful Industry Dialogue on the Show Floor

MINNEAPOLIS (February 17, 2026) /OUTDOOR SPORTSWIRE/ – Outdoor Retailer, the central hub for the outdoor industry, is proud to announce OR Gatherings, a new series of small-group discussions debuting at the upcoming August show. Designed to move conversations beyond the trade show aisles, OR Gatherings offer a more personal environment...

February 17, 2026

How Ski Mountaineering’s Hype Man Went From TikTok to NBC

The newest addition to the Winter Olympic Games almost doesn’t seem real. Ski mountaineering starts with athletes running up the hill in their skis, with grippy “skins” on the bottom so they don’t slide backward. Then, they stash the skis in a backpack to hike even higher. At the top,...

February 17, 2026

The Dyrt Giving Away $500K of PRO Camping Apps at 2026 RV Shows

PORTLAND, Ore., Feb. 17, 2026 /OUTDOOR SPORTSWIRE/ - The Dyrt, the app to get the best campsites, built by the largest RVing and camping community in the U.S., is giving away $500,000 worth of their PRO camping apps at RV shows throughout the country throughout the year. The Dyrt team...

February 17, 2026

Gill Marine Selects Nikwax Direct.Dry® DWR for Extreme Ocean Apparel

Seattle, WA (February 17, 2026) /OUTDOOR SPORTSWIRE/ ⏤ Nikwax, the world-leading specialist in aftercare and waterproofing solutions, announces a marine-first partnership with technical marine apparel brand Gill Marine a global leader in technical marine apparel. Gill Marine has integrated Nikwax Direct.Dry®, a factory-applied, PFAS-free Durable Water Repellent (DWR) treatment, into...

February 17, 2026

Bonfire Collective Brings on Brian Holcombe as Director of Accounts & Strategy

GOLDEN, Colo. (February 17, 2026) /OUTDOOR SPORTSWIRE/ - Bonfire Collective, a marketing agency serving outdoor, active lifestyle, environmental, and purpose-driven brands, today announced the appointment of Brian Holcombe as Director of Accounts & Strategy. In this role, Holcombe will lead partner strategy and cross-disciplinary collaboration as Bonfire continues to grow...

February 16, 2026

The Uninvited, Presented by Yeti, Lands in Japan For The First Time

(February 6 to 8, 2026) /OUTDOOR SPORTSWIRE/ - This past weekend, The Uninvited brought its platform to Hoshino Resorts Nekoma Mountain, marking the inaugural Uninvited Japan Open presented by YETI. The event represented the realization of a decade long goal for founder Jess Kimura. “It has been my dream to...