Sea to Summit Elevates Outdoor Comfort with “Comfort Wherever You Roam” Campaign and New 2025 Line Extensions

March 11, 2025

The brand combines expert education with innovative design to expand its sleep systems, storage, and cookware lineups.

Perth, Western Australia (March 11, 2025) — Sea to Summit announces Comfort Wherever You Roam, a brand-wide initiative dedicated to helping adventurers optimize their gear for a more comfortable journey—wherever it takes them. By combining expert education with cutting-edge gear, the campaign emphasizes the importance of customizing sleep systems, cookware, and storage solutions based on conditions, location, and personal preference.

“Getting quality sleep outdoors can make or break an adventure,” commented Ryan Andrist, North America Marketing Director. “With Comfort Wherever You Roam, we’re not just launching new gear—we’re helping people understand how to find comfort in every aspect of their outdoor activities.”

To kick off the campaign, Sea to Summit is helping adventurers build adaptable sleep systems with trusted essentials: the Spark Sleeping Bag, Aeros Ultralight Pillow, Silk Blend Liner, and the all-new Ether Light XR Sleeping Mat. Designed to work together as a versatile foundation, these products allow users to adjust warmth, comfort, and support for any environment or season.

New for 2025: The reVIVE Range and Ether Light XR Mats

The reVIVE Range introduces products made with 100% recycled synthetic insulation and a PFC-free durable water-repellent (DWR) finish, providing warmth even in wet conditions. The Boab Sleeping Bag features a quilt-convertible design suited for campers and vanlifers, while the Hamelin Sleeping Bag—including a women’s-specific model—offers a relaxed mummy shape with dual-zipper ventilation for adaptability on the trail. The reVIVE self-inflating mats are among the lightest on the market and are the first to feature Bluesign®-certified recycled fabrics and a solution-dyed process. Available in standard and extra-thick versions, the mats cater to different levels of support.

For extreme conditions, the Ether Light XR Pro Sleeping Mat delivers an R-value of 7.4, making it Sea to Summit’s warmest, most packable four-season capable mat. Engineered for harsh winter environments, it balances high insulation with minimal bulk, ensuring reliable warmth in freezing temperatures.

Beyond Sleep: Comfort in Every Aspect of Adventure

Beyond sleep, Sea to Summit is launching new gear for storage and cooking. The Big River Dry Backpack, now available in a 30L volume, provides comfort in knowing you have waterproof protection for gear-heavy trips. The Frontier Ultralight Cookware Collection—including the One Pot Cook Set, Collapsible Pot, and Spork—offers lightweight, packable solutions for preparing backcountry meals.

With its 2025 product lineup, Sea to Summit continues to expand its approach to outdoor comfort, ensuring adventurers can sleep well, stay organized, and cook efficiently—wherever they roam.

About Sea to Summit

Sea to Summit is an award-winning manufacturer of ingeniously designed omni-terrain outdoor gear. Their product line ranges from ultralight cookware to the most versatile tent on the market. Their innovation team is constantly searching for the perfect balance of weight, durability, and packability. This Australian brand is no stranger to some of the most remote places on the planet, and its products are field-tested in the world’s most demanding environments. Sea to Summit was established in 1991 and is currently distributed in over 73 countries, with offices in Australia, the USA, Switzerland, Norway, Germany, and China.

For more information, visit seatosummit.com.

McClain Moran
Purple Orange Brand Communications
McClain@PurpleOrangePR.com
703.901.0760