Seirus Introduces New Heatwave™ Technology Hats for Winter ’17-‘18

February 28, 2017

San Diego, CA (February 28th, 2017) – Seirus is pleased to debut their new Hat Collection with Heatwave™ technology for winter ’17-’18, featuring the next evolution in warmth and comfort. Seirus’ Heatwave technology is designed with a dual stage heat system, both kinetic and reflective, to utilize one’s own heat creation.  The kinetic stage amplifies temperatures 4-5º F while the reflective stage radiates 20% additional heat back to the face by utilizing their reflective printed layer. A proprietary layer between the fabrics converts emitted energy into increased heat. With a variety of different styles, this collection contains options for every user who wants a warm head in cold conditions.

Winter ’17-’18 Heatwave™ Hats from Seirus:

Heatwave™ Charge™ Beanie ($24.99)
The ideal throw on for a day outside, just as cute as it is warm.

  •       Available in Balaclava
  •       Acrylic
  •       Brushed Heatwave band lining
  •       Colors: Gray (Ivory), Mauve (Ivory), Grapefruit (Ivory)

Heatwave™ Ember™ Beanie ($24.99)

The Beanie that goes with anything.

  •     Available in Balaclava
  •     Acrylic
  •     Brushed Heatwave band lining
  •     Colors: Graphite, Amazon, Ocean

Heatwave™ Steeple™ Beanie

A form fitting Beanie that not only looks great but stays in place no matter the winter activity.

  •     Available in Balaclava
  •     Acrylic
  •     Brushed Heatwave band lining
  •     Colors: Heather Gray, Navy, Black

Heatwave ™ Trio™ Beanie

The Trio™ is the perfect option for the user who wants more flair in their winter wardrobe.

  •     Available in Balaclava
  •     Acrylic
  •     Brushed Heatwave band lining
  •     Colors: White (Slate)

About Seirus:

Seirus is an authentic outdoor brand that can be counted on to deliver products and technologies designed to enhance the comfort of active outdoor enthusiasts in any conditions. For over 30 years the team at Seirus has focused on innovation to develop and deliver cutting-edge technologies and products that have proven to be groundbreaking.  Seirus sustains its success by constantly surpassing what is standard3 and using the best materials and workmanship. Seirus products are easily purchased online at Seirus.com and at retail shops across America.

Press Contact:
Tara Coyle
Terra Public Relations