Sierra Designs Supports Cultural Trek to Mount Everest Basecamp
September 12, 2022
Heritage brand sponsors bespoke expeditions featuring Grammy® nominated singer Mike Posner & led by renowned alpinist Dr. Jon Kedrowski
September 12, 2022 – Broomfield, CO/OUTDOOR SPORTSWIRE/ – This fall, award-winning camping equipment manufacturer Sierra Designs will proudly sponsor two expeditions to Mount Everest Basecamp: one with multi-platinum singer-songwriter Mike Posner led by brand ambassador and alpinist Dr. Jon Kedrowski in October, and another led by Kedrowski in November. Unlike other treks to Everest Basecamp, these expeditions will include guided breathwork and meditation sessions, acoustic performances, and cultural enrichment while also benefiting the local communities by employing local guides, porters, and teahouse owners. Ensuring all participants have the quality gear necessary for a technical trek, Sierra Designs will provide Whitney Hoodies for all trekkers, guide staff, and porters for both expeditions. Additionally, trekkers will get deep discounts on other select items needed for the adventures.
Since 2009, Grammy® nominated singer and songwriter Mike Posner has quietly become one of the world’s most successful and recognizable voices. He’s also a budding alpinist. After 18 months of rigorous training, at 4:35am on June 1st, 2021, Posner reached the top of Mt. Everest guided by Dr. Jon Kedrowski, Dawa Dorje Sherpa, and Dawa Chirring Sherpa. In support of the climb, Posner raised over $250,000 for the Detroit Justice Center, which aims to reduce poverty, end mass incarceration, and build thriving communities in his hometown of Detroit, Michigan. Transformed by his experience, the multi-platinum artist became determined to share this life-changing trek with his fanbase, and put out a call for participants. After reviewing over 500 applicants, 18 were chosen to participate in the expedition, and one was offered a full sponsorship for the program. Sierra Designs ambassador and accomplished alpinist Dr. Jon Kedroswki will guide the trek this October. “After working closely with Mike over the past couple of years, it was an absolute honor to help him reach the top of the world and experience such a powerful journey during that preparation for Everest,” says Kedrowski. “We hope to cultivate the same type of journey from that adventure, but bring it into this trip. Mike and I are really using this Everest Basecamp trekking experience to enrich the lives of all of our participants. I’m super excited to see how this type of curated adventure brings everyone together and allows each of our participants to leave with many life changing moments along the way.”
As owner and founder of Dr. Jon’s Adventures, which leads expeditions to all corners of the globe, Dr. Jon Kedrowski has guided and climbed 6 of the 7 continental summits, including 5 expeditions to Mt. Everest between 2012-2021, as well as numerous 8000m peaks. Together, Posner and Dr. Kedrowski have combined their expertise in fitness, exploration, safety, positivity and guidance to design an immensely well-rounded trip that will hit all the notable Nepalese sights and places along the way. The trek will offer unparalleled opportunities, including guided Wim Hof method breathwork, acoustic performances, meditation sessions, massage therapy, outdoor yoga, and more with an emphasis on inner-peace, motivation, and the beauty of life. “We’re excited to be partnering with a team putting together such a unique trekking experience,” says Alexandra Black-Paulick, Marketing Manager for Sierra Designs. “This trip is a great fusion of experiencing rich cultural traditions and remarkable high alpine hiking, while focusing on enhancing the mental and emotional benefits of exploring outside. We are confident that all of the participants will come away from the expedition rejuvenated.”
Dr. Kedrowski will also lead another Everest Base Camp Trek in November. The trip starts in Kathmandu with a flight to Lukla, where the group will trek up to Everest Base Camp over 8-9 days, enjoying the scenery and culture of mountain villages along the way. There are two spots remaining for this trip — find more information or sign up here. For more information on Sierra Designs and brand ambassador Dr. Jon Kedrowski, contact Katie Richter at Katie@darbycommunications.com.
About Sierra Designs:
Born in California and bred on the trail, Sierra Designs has been on a mission to redefine how people interact with the outdoors since 1965. Today, that means creating equipment and apparel that is functional, beautiful, and most importantly, attainable. Our team believes that adventures should be within everyone’s reach, because it’s not only about the destination, it’s about the journey you take along the way. Find more information at www.sierradesigns.com.