Skratch Labs expands sports nutrition offerings with their new Endurance Recovery Mix
September 19, 2016
“Recover Deliciously!” Skratch Labs releases Endurance Recovery Mix in three flavors: Chocolate, Vanilla and Coffee.
Boulder, CO. (September 19th, 2016) – Skratch Labs, an active lifestyle company focused on providing people with the inspiration, life skills, and products to take better care of themselves and their families, expands their real food sports nutrition line to include Endurance Recovery Mix. With 4 hydration drink mixes, Fruit Drops energy chews and Cookie Mix, this new product helps to complete the line of pre, during and post activity nutrition.
Dr. Allen Lim, Skratch Labs founder and creator of each of the company’s nutrition products explains the reasons behind why Skratch Labs created this product.
“We made this recovery drink mix to help take care of our friends and family. It just so happens that many of them are athletes, who need a convenient and simple way to optimize their recovery after grueling workouts. So we set out to make a drink that is sound, that tastes delicious, and that gives them every advantage possible when it comes to their performance. These things matter to them, so it matters to us. We believe it matters to you.”
Skratch Labs’ Endurance Recovery Mix will be available in three flavors: Chocolate, Vanilla and Coffee, with a design-goal to minimize stomach issues and maximize taste. Ranging from 6 to 8 ingredients per flavor, each mix is made with real milk-protein (as opposed to the standard whey protein), and no added coloring agents, flavors or emulsifiers. With a combined ingredients list that includes a blend of protein, fat, sugar and flavor, the Endurance Recovery Mix meets the balance for post-activity caloric needs.
By utilizing protein from real milk powder, Endurance Recovery Mix has a thick creamy taste that can be enjoyed by just adding water. There’s no need to calculate new carbohydrate/protein ratios by adding milk for thickness and taste.
Skratch Labs is a leader in the real-food, real-ingredients movement. The Endurance Recovery Mix helps to enhance their line for pre/during/post-activity nutrition with the idea that real food and real ingredients taste best and help to nourish an active body.
“We don’t have all the answers – this is simply the best product we can come up with by examining both science and practice. Try it for yourself and see if it works. If it does, great! If not, keep trying and find what helps you to recover best, even if it’s left-over pizza,” mentions Skratch Labs’ CEO, Ian MacGregor.
Endurance Recovery Mix will be released to the public for sale on October 3rd from a variety of retailers.
About Skratch Labs:
At Skratch Labs our mission is to provide people with the inspiration, life skills, and products to take better care of themselves and their families. It’s a mission based on the understanding that taking care of oneself and those we love isn’t always easy. But that’s okay, because the way we see it, there’s nothing more satisfying and grounding than putting in the time, care, and effort to solve life’s challenges. Like most things in life, we’re figuring it out as we go. That said, a few things are clear – that food and drink are better when made from scratch and that no matter where we find ourselves in life, that it’s never too late to start from scratch.
To learn more about Skratch Labs, please visit www.skratchlabs.com