PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 22, 2025
Lauren Colalillo joins Oboz as VP of Sales
Bozeman, Mont., (January 22, 2025) /OUTDOOR SPORTSWIRE/ — Oboz Footwear has named Lauren Colalillo as their VP of Sales. Colalillo joins Oboz with over 15 years of sales leadership experience in the outdoor and sporting goods markets. “The minute I met Lauren I knew she was the one to drive...
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January 22, 2025
Mateminco Unveils the MT90 Max SBT90.2 Spotlight Flashlight: A Powerhouse of Illumination
January 22, 2025 /OUTDOOR SPORTSWIRE/ - Mateminco introduces the MT90 Max SBT90.2 Spotlight Flashlight, a high-performance illumination tool engineered for professionals and outdoor enthusiasts who demand exceptional brightness, durability, and versatility. With cutting-edge LED technology, an ultra-powerful battery, and rugged construction, the MT90 Max is the ultimate choice for those...
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January 22, 2025
Weltool Unveils the F8R: A High-Performance, Long-Range Rechargeable Flashlight
January 22, 2025 /OUTDOOR SPORTSWIRE/ - Weltool introduces the Weltool F8R, a rechargeable long-range LED flashlight designed for professionals and enthusiasts demanding high performance, durability, and reliability. Engineered for outdoor search, rescue, law enforcement, and tactical operations, the F8R delivers outstanding illumination and resilience. Powerful Illumination with Extended Runtime The...
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January 22, 2025
Altra Expands Athlete Roster with Trail Runner Hans Troyer
DENVER, CO (January 22, 2025) /OUTDOOR SPORTSWIRE/ – Altra, a leader in performance running footwear, is proud to announce the signing of trail running standout Hans Troyer to its roster of athletes. Known for his passion for pushing boundaries and his recent rise in the trail running community, Troyer embodies...
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January 22, 2025
Norda appoints dble collective as agency of record
MONTREAL (January 22, 2025) /OUTDOOR SPORTSWIRE/ – NORDA, the high-performance footwear brand renowned for its commitment to blending innovation with craftsmanship, is excited to announce its partnership with dble collective as its public relations agency of record. This marks an important step in NORDA’s strategy to elevate its brand presence,...
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January 22, 2025
Voluntary Recall of The ARVA Neo BT Pro
ANNECY, FRANCE (January 22, 2025) /OUTDOOR SPORTSWIRE/ - For over 40 years, ARVA has been designing avalanche safety equipment with a steadfast goal: ensuring maximum performance and reliability. Every product undergoes rigorous testing to exceed industry standards. Recently, ARVA identified an isolated issue affecting certain NEO BT PRO devices. This...
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January 22, 2025
Jetty Teams up With New Jersey Devils For Fresh Round of Limited-Edition Apparel
Manahawkin, NJ (January 22, 2025) /OUTDOOR SPORTSWIRE/ – Jetty, the East Coast surf-inspired apparel brand, is proud to announce the expansion of this season’s collaboration with New Jersey's only professional sports franchise, the New Jersey Devils. Due to the success of the first product drop this past fall, a second...
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January 22, 2025
Turtlebox Becomes Official Audio Partner of Famed Jackson Hole Mountain Resort
HOUSTON, Texas (January 22, 2025) /OUTDOOR SPORTSWIRE/ – Turtlebox Audio, a leading manufacturer of portable outdoor audio devices, today announced its strategic partnership with Jackson Hole Mountain Resort. The rapidly growing outdoor brand will provide a premium audio experience for both winter and summer resort recreation. As part of the...
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January 22, 2025
KOO Eyewear Continues Partnership with Red Bull – BORA – hansgrohe through 2025
UK (January 22, 2025) /OUTDOOR SPORTSWIRE/ - Premium Italian eyewear brand, KOO Eyewear, has announced the continuation of their official partnership with the professional German cycling team, Red Bull - BORA - hansgrohe. KOO Eyewear and Red Bull - BORA - hansgrohe kick started their 2025 race calendar with the...
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January 22, 2025
Reflo Introduces “Reloop” Sustainable Technology Into Teamwear to Radically Reduce Sportswear Waste
January 22, 2025 /OUTDOOR SPORTSWIRE/ - Reflo, the sustainable performancewear brand, has introduced its pioneering Reloop by Reflo technology to teamwear in a move set to redefine the sportswear industry. Recycled and recyclable, Reloop garments are crafted from 100% mono-fibre recycled materials, specifically designed to be recycled at the end...
